Dolphins are said to be the smartest animals on the planet. They communicate by echolocation, have an extremely large brain and are required to learn chess at a young age. That's right... all dolphins know what a rook is.
From dolphin-punching comics to pinks dolphins, check out the 10 dolphinnovations that will make you wish you were cool with Flipper.
Implications - The dolphin is a creature that has fascinated consumers for ages because of its intelligence and its similarities to human beings. The average adult consumer finds interest in things that are similar to his or herself, which opens up a market of products to personify pets or even inanimate objects.
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10 Dolphintastic Ideas
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By: Brian G Randles - Published: Nov 5, 2009 Updated: Apr 4 2011