There's nothing like craft beer to open up the senses, really engaging your palate with the climate of a company and its geographical customs. Craft beers infuse new flavors with atypical branding and packaging strategies to provide a local brew for regional patriots.
Microbreweries provide an exclusive and acquired taste that other breweries may lack in dimension. Independent brews are a great way to experience a foreign or local culture and discover a new favorite. There are even beers available for the holidays coming up, so you can share some new experiences with friends and family as well.
Moreover, there are specific beers marketed towards specific groups. For example, there are heavy metal beers, gamer beers, and fantasy-inspired ones as well that allow each brew to associate with certain lifestyles and cultural identities.
30 Craft Beer Innovations
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Plastic Pint-Like Packaging
Boldly Basic Booze Branding
Savage Beverage Branding
Artistic Alcoholic Branding
Faux-Wood Beer Cans
Craft Beer is an Excellent Way to Explore New Flavors of Brews
By: Emilie Picillo - Published: Dec 17, 2013