Superstar

From Apologetic Ale Branding to See-Through Beer Cans

By: Laura McQuarrie - Published: Aug 17, 2013
Beer can be served in a number of ways, but one of the easiest ways to enjoy it is right out of a beer can. Although beer drinkers might not be too picky about the way booze is packaged, these creative beer cans are excellent ways to tempt consumers to pick up a new kind of beer. The elongated shape of a tallboy provides the space to host designs and playful imagery.

Some of these examples twist the existing beer can shape by adding or subtracting from it. Several ways to do this include adding a handle that can attach to the cans, or take an approach like the Sly Fox Brewing Company and make it so that drinkers can remove the entire lid of the can.