80 Authentic Adidas Innovations
From Bad Boy Boarder Kicks to Soccer Net Fashions
Implications - A large number of consumers are confident in their product decisions and the companies they buy from, creating a strong sense of brand loyalty. These people continuously invest in certain businesses because they can count the high quality that they will consistently receive. Companies will benefit by focusing their attention on ways to enhance and improve their products that already exist as opposed to scrambling to create brand new products with which customers are not familiar.