30 Kickass and Badass Designs
From Cutlery Baby Carriages to Fireball Soccer
Implications - It is a truth of human nature that people are attracted to the dangerous, risky and generally badass things of life. Cigarettes and motorcycles are prime examples, as both present an obvious risk, yet still, both remain popular. Companies looking to capitalize on the sexiness of danger can make an attempt to appear more risky and rebellious.