The Latest Trend Reports en-us Wed, 19 Jun 2013 05:33:45 GMT http://cdn.trendhunterstatic.com/TrendReportsLogo80.gif http://www.trendreports.com 120 30 http://www.trendreports.com http://www.trendreports.com/article/seeking-a-diverse-innovation-workforce-interview TrendReports.com) Rhys Newman started as an artist in Wales years ago, attending an arts college and eventually moving to California to work for Nokia. Over a decade later, Newman is the Senior Design Manager...]]> Sun, 16 Jun 2013 05:43:23 GMT http://www.trendreports.com/article/seeking-a-diverse-innovation-workforce-interview http://www.trendreports.com/article/exploring-tastebased-innovations-interview TrendReports.com) Fresh from a trend trek in Chicago and Portland, Ben & Jerry's Flavour Guru Kirsten Schimoler discusses the innovation practices at the ice cream company known for exclusive flavours like...]]> Sat, 15 Jun 2013 02:35:06 GMT http://www.trendreports.com/article/exploring-tastebased-innovations-interview http://www.trendreports.com/article/slideshare-for-marketing TrendReports.com) An effective platform for promoting original, compelling content, Slideshare is on the radar of more and more companies, and many are adopting SlideShare for marketing purposes. Here are some...]]> Tue, 11 Jun 2013 14:10:22 GMT http://www.trendreports.com/article/slideshare-for-marketing http://www.trendreports.com/article/consumer-customization TrendReports.com) Consumer customization is an effective tactic used by brands in order to offer consumers a unique experience that sets them apart from the competition. There a number of ways to approach the...]]> Tue, 11 Jun 2013 11:09:17 GMT http://www.trendreports.com/article/consumer-customization http://www.trendreports.com/article/effective-product-descriptions TrendReports.com) When looking to improve an online store, having effective product descriptions is a key component to helping to boost interest in any given item. The retail market is evolving to have a much...]]> Fri, 07 Jun 2013 22:43:45 GMT http://www.trendreports.com/article/effective-product-descriptions http://www.trendreports.com/article/optimizing-site-content TrendReports.com) In the modern online world, optimizing site content to become a more reputable presence on the net is a great way to help boost visitor numbers and increase growth. However, it can be difficult to...]]> Fri, 07 Jun 2013 19:42:25 GMT http://www.trendreports.com/article/optimizing-site-content http://www.trendreports.com/article/viewing-failure-as-a-frame-of-mind-interview TrendReports.com) According to Louis Joseph, Puma's Global Innovation Director, one of the company's greatest strengths is its ability to not only cultivate innovative thinking, but to enable...]]> Fri, 07 Jun 2013 16:41:16 GMT http://www.trendreports.com/article/viewing-failure-as-a-frame-of-mind-interview http://www.trendreports.com/article/encouraging-outside-innovations TrendReports.com) Kevin Fallon is the Creative Director of Innovation at Under Armour, the company that turned the active apparel industry on its head. Products like the Armour 39 (a smart body strap that measures...]]> Fri, 07 Jun 2013 13:40:27 GMT http://www.trendreports.com/article/encouraging-outside-innovations http://www.trendreports.com/article/sustainable-product-design TrendReports.com) The demand for sustainable product design is consistently on the rise with consumers, so leveraging this notion with your brand to gauge the suitability can be an important step in getting involved...]]> Fri, 07 Jun 2013 01:36:07 GMT http://www.trendreports.com/article/sustainable-product-design http://www.trendreports.com/article/improve-social-media-marketing TrendReports.com) As time goes on, it might be time to think about ways to improve social media marketing for your brand to help surpass expectations. It’s essential to continually reflect on strategies in all...]]> Thu, 06 Jun 2013 01:28:26 GMT http://www.trendreports.com/article/improve-social-media-marketing http://www.trendreports.com/article/effective-ecommerce-strategy TrendReports.com) With a larger portion of retail taking place on the Internet every year, now is the time to develop an effective ecommerce strategy that’s focused on getting positive results. Customers are moving...]]> Wed, 05 Jun 2013 22:27:32 GMT http://www.trendreports.com/article/effective-ecommerce-strategy http://www.trendreports.com/article/outdoor-advertising TrendReports.com) Outdoor advertising, while a more traditional form of publicity, can be an incredibly effective means of marketing a brand's message. There are several factors that go into making one of these...]]> Wed, 05 Jun 2013 16:26:23 GMT http://www.trendreports.com/article/outdoor-advertising http://www.trendreports.com/article/packaging-innovation TrendReports.com) As retail locations are taking on more interesting and creative designs than ever before, companies are keeping up by focusing on developing packaging innovation. There are a number of benefits to...]]> Wed, 05 Jun 2013 13:25:17 GMT http://www.trendreports.com/article/packaging-innovation http://www.trendreports.com/article/effective-video-marketing-strategy TrendReports.com) With more customers moving to the online entertainment world everyday, having an effective video marketing strategy can help to give a brand a competitive edge. The number of brands utilizing video...]]> Wed, 05 Jun 2013 01:21:20 GMT http://www.trendreports.com/article/effective-video-marketing-strategy http://www.trendreports.com/article/global-branding-strategy TrendReports.com) Setting sights on a new goal in business is an effective way to continue growing with a competitive edge and thinking on a worldwide scale with a global branding strategy can be the next logical...]]> Tue, 04 Jun 2013 22:20:31 GMT http://www.trendreports.com/article/global-branding-strategy http://www.trendreports.com/article/viewing-innovation-as-a-philosophy TrendReports.com) Sony is one of few brands synonymous with innovation. As far back as when the Sony Walkman debuted, the brand has created disruptive technology and consumer products to change the way people do...]]> Tue, 04 Jun 2013 16:19:17 GMT http://www.trendreports.com/article/viewing-innovation-as-a-philosophy http://www.trendreports.com/article/product-marketing-strategy TrendReports.com) The pet industry accounts for billions of dollars within a single calendar year, which means that it’s a lucrative sector for developing a fresh product marketing strategy to entice would-be...]]> Mon, 03 Jun 2013 22:15:19 GMT http://www.trendreports.com/article/product-marketing-strategy http://www.trendreports.com/article/linkedin-marketing-campaigns TrendReports.com) The professional social media site isn’t just for connecting with colleagues and friends because Linkedin marketing campaigns have the power to increase exposure to a number of key demographics....]]> Mon, 03 Jun 2013 19:14:17 GMT http://www.trendreports.com/article/linkedin-marketing-campaigns http://www.trendreports.com/article/avoid-producing-pseudoinnovation TrendReports.com) According to Adidas Innovation Director Mic Lussier, there is pseudo-innovation and there is real innovation. Instead of making incremental changes and calling it innovation, Mic focuses his team on...]]> Fri, 31 May 2013 12:50:17 GMT http://www.trendreports.com/article/avoid-producing-pseudoinnovation http://www.trendreports.com/article/positive-workplace-culture TrendReports.com) Creating and fostering a positive workplace culture is a great way to get the best work from employees and have everyone feel like a vital part of the team. Remembering to focus on the relationships...]]> Fri, 31 May 2013 00:46:06 GMT http://www.trendreports.com/article/positive-workplace-culture http://www.trendreports.com/article/crowdsourcing-marketing-strategy TrendReports.com) It’s one of the fastest growing ways to get involved in new and exciting ways, which is why developing a crowdsourcing marketing strategy can help to improve overall results and innovate like...]]> Thu, 30 May 2013 18:45:29 GMT http://www.trendreports.com/article/crowdsourcing-marketing-strategy http://www.trendreports.com/article/ecommerce-strategy TrendReports.com) Online shopping is increasingly becoming one of the most important areas of business, which is why taking the time to evaluate your brand’s ecommerce strategy can be a fresh way to take new...]]> Thu, 30 May 2013 00:39:05 GMT http://www.trendreports.com/article/ecommerce-strategy http://www.trendreports.com/article/social-media-content-for-business TrendReports.com) Creating engaging social media content for business can help strengthen the relationship between a brand and it’s customers in a number of effective ways. It’s important when it comes to...]]> Wed, 29 May 2013 21:38:18 GMT http://www.trendreports.com/article/social-media-content-for-business http://www.trendreports.com/article/adaptable-business-strategy TrendReports.com) In today’s modern economy, there has been a distinct focus put back onto social issues regarding the population as well as the environment, and creating an adaptable business strategy that’s...]]> Wed, 29 May 2013 00:31:17 GMT http://www.trendreports.com/article/adaptable-business-strategy http://www.trendreports.com/article/common-social-media-mistakes TrendReports.com) With such a strong emphasis being placed on social networking, it can be easy for a brand to fall victim to any number of common social media mistakes that can inhibit growth in the online world. It]]> Tue, 28 May 2013 21:30:38 GMT http://www.trendreports.com/article/common-social-media-mistakes http://www.trendreports.com/article/twitter-campaign TrendReports.com) Twitter is an active and engaging social media platform, but how do leading brands optimize a Twitter campaign? Here are some things to keep in mind when utilizing the concise and active site....]]> Tue, 28 May 2013 15:28:39 GMT http://www.trendreports.com/article/twitter-campaign http://www.trendreports.com/article/branding-strategy TrendReports.com) With more competition than ever before, developing a strong branding strategy is critical to defining and establishing your company. Though this can be approached from many angles, savvy companies...]]> Mon, 27 May 2013 15:20:14 GMT http://www.trendreports.com/article/branding-strategy http://www.trendreports.com/article/smartphone-product-marketing TrendReports.com) Cellphones are a part of a consumer’s life today more than ever before, so adjusting a smartphone product marketing campaign to be more in-tune with a simplistic level of everyday living is an...]]> Sat, 25 May 2013 00:02:05 GMT http://www.trendreports.com/article/smartphone-product-marketing http://www.trendreports.com/article/niche-product-marketing TrendReports.com) There are a variety of ways to go about niche product marketing that will equal any multitude of responses, but utilizing humor within a campaign can be an effective means to connect with consumers...]]> Fri, 24 May 2013 21:02:18 GMT http://www.trendreports.com/article/niche-product-marketing http://www.trendreports.com/article/infographic-marketing TrendReports.com) Though classic approaches to advertising are certainly here to stay, new forms, like infographic marketing, are starting to gain traction. Novel and able to provide extra value to readers,...]]> Thu, 23 May 2013 20:54:17 GMT http://www.trendreports.com/article/infographic-marketing http://www.trendreports.com/article/healthy-lifestyle-marketing TrendReports.com) On a consistent basis, those with a thin body type have been of central focus within healthy lifestyle marketing, but taking a more holistic approach to advertising by encouraging a better body...]]> Wed, 22 May 2013 23:47:05 GMT http://www.trendreports.com/article/healthy-lifestyle-marketing http://www.trendreports.com/article/innovative-retail-experience TrendReports.com) When creating an innovative retail experience, it can become easy to put the customer by the wayside in order to enhance the space in other ways. However, it’s crucial to the success of not only a...]]> Wed, 22 May 2013 20:46:18 GMT http://www.trendreports.com/article/innovative-retail-experience http://www.trendreports.com/article/social-networking-advertisements TrendReports.com) Deciding whether or not to go ahead with social networking advertisements can be a tough decision to make because of the varying opinions that exist on the effectiveness. While some companies feel...]]> Mon, 20 May 2013 23:32:15 GMT http://www.trendreports.com/article/social-networking-advertisements http://www.trendreports.com/article/strategic-marketing-plan TrendReports.com) The online world has the ability to spread a brand’s message, concept or product to millions worldwide, so making use of not simply social media itself, but also the blogosphere are part of a...]]> Mon, 20 May 2013 20:32:48 GMT http://www.trendreports.com/article/strategic-marketing-plan http://www.trendreports.com/article/generation-y-in-the-workplace TrendReports.com) Millennials are a widely discussed group with a ton of potential, but understanding generation Y in the workplace is the key to helping these young employees make the most of their abilities. Though...]]> Mon, 20 May 2013 08:28:10 GMT http://www.trendreports.com/article/generation-y-in-the-workplace http://www.trendreports.com/article/transparency-in-business TrendReports.com) Transparency in business has become an increasingly valued aspect of a company's image, and consumers respond to brands that they perceive to be more honest about their goals and products....]]> Thu, 16 May 2013 17:00:22 GMT http://www.trendreports.com/article/transparency-in-business http://www.trendreports.com/article/utilizing-usergenerated-content TrendReports.com) There are a number of ways that utilizing user-generated content can help a brand expand in unexpected ways and doing so is something that remains relatively low on the list for many companies....]]> Thu, 16 May 2013 01:56:18 GMT http://www.trendreports.com/article/utilizing-usergenerated-content http://www.trendreports.com/article/lifestyle-marketing-strategy TrendReports.com) The modern consumer is busier than ever before with dozens of tasks that need to be completed within a single day, which is why highlighting simplicity within a lifestyle marketing strategy is a key...]]> Wed, 15 May 2013 22:55:31 GMT http://www.trendreports.com/article/lifestyle-marketing-strategy http://www.trendreports.com/article/special-event-marketing TrendReports.com) Special event marketing is a brilliant way to boost your brand's message and align a company with a particular experience and group of people. There are particular ways to diminish and enhance...]]> Wed, 15 May 2013 10:51:11 GMT http://www.trendreports.com/article/special-event-marketing http://www.trendreports.com/article/niche-social-media-networks TrendReports.com) There is a virtually endless list of ways that a brand can connect with consumers on the web and social media is one of the most important, which is a strong reason why niche social media networks...]]> Wed, 15 May 2013 04:49:15 GMT http://www.trendreports.com/article/niche-social-media-networks http://www.trendreports.com/article/innovative-advertising-campaign TrendReports.com) Advertising has evolved in a multitude of different ways that make it a relatively difficult landscape to navigate, which is why innovative advertising campaigns of today are incorporating a...]]> Wed, 15 May 2013 01:48:14 GMT http://www.trendreports.com/article/innovative-advertising-campaign http://www.trendreports.com/article/effective-social-media-campaign TrendReports.com) Online interactions continue to climb higher on the list of ways to connect with truly influential individuals, which is why incorporating real world characteristics can be an important part of an...]]> Tue, 14 May 2013 19:46:26 GMT http://www.trendreports.com/article/effective-social-media-campaign http://www.trendreports.com/article/multi-purpose-design TrendReports.com) An effective way to prolong and broaden the appeal of products, multi-purpose design is an approach taken by more and more innovative companies. The appeal of multi-purpose products is that they...]]> Mon, 13 May 2013 04:34:31 GMT http://www.trendreports.com/article/multi-purpose-design http://www.trendreports.com/article/brand-monitoring-tools TrendReports.com) The greatest triumphs can’t be realized unless there’s a comparison to something else, which is where brand monitoring tools come in to help track the success of a product or campaign. Brand...]]> Sat, 11 May 2013 01:20:05 GMT http://www.trendreports.com/article/brand-monitoring-tools http://www.trendreports.com/article/social-brand-strategy TrendReports.com) The Internet is a broad landscape that needs to be navigated with a certain level of tenacity and skill, which is where a social brand strategy can effectively transform a company from ordinary to...]]> Fri, 10 May 2013 22:19:19 GMT http://www.trendreports.com/article/social-brand-strategy http://www.trendreports.com/article/marketing-tips-for-business TrendReports.com) When it comes to online brand development, there are a few key marketing tips for business professionals that can help push for exponential growth and interaction. Making the most of these clever...]]> Thu, 09 May 2013 22:13:34 GMT http://www.trendreports.com/article/marketing-tips-for-business http://www.trendreports.com/article/effective-media-campaign TrendReports.com) Consumers are more connected to the brands they love today than ever before and using this aspect of how the economy has evolved to create an effective media campaign can yield great results. There...]]> Thu, 09 May 2013 19:12:23 GMT http://www.trendreports.com/article/effective-media-campaign http://www.trendreports.com/article/medical-advancements TrendReports.com) We’re living in one of the most powerful times in human history in terms of medical advancements and what’s interesting to note about these innovations is how they’re moving beyond traditional...]]> Wed, 08 May 2013 07:00:34 GMT http://www.trendreports.com/article/medical-advancements http://www.trendreports.com/article/selfsustaining-design TrendReports.com) Convenience is key to most consumers when it comes to everyday products, which is an area where self-sustaining design is making a name for itself as a revolutionary means to grow a variety of fresh...]]> Wed, 08 May 2013 03:59:15 GMT http://www.trendreports.com/article/selfsustaining-design http://www.trendreports.com/article/marketing-a-new-season TrendReports.com) The warm weather brings about a transformation not only in the natural world, but in the consumer realm also, which is why marketing a new season is a necessary approach for brands to effectively...]]> Wed, 08 May 2013 00:58:06 GMT http://www.trendreports.com/article/marketing-a-new-season http://www.trendreports.com/article/eco-architecture-and-design TrendReports.com) Today more than ever, there’s a distinct focus on the environment, which is the driving force behind eco architecture and design that helps create a symbiotic relationship between nature and the...]]> Tue, 07 May 2013 03:51:12 GMT http://www.trendreports.com/article/eco-architecture-and-design http://www.trendreports.com/article/music-festival-marketing TrendReports.com) Music festivals have been hotspots of activity for many years, but the entertainment industry has been experiencing a resurgence of music festival culture over the past few years and a new form of...]]> Tue, 07 May 2013 00:50:15 GMT http://www.trendreports.com/article/music-festival-marketing http://www.trendreports.com/article/effectively-use-hashtags TrendReports.com) The short, pithy and to the point phrases that start with a number sign aren’t just a means to sort common social media postings, but a revolutionary means to connect consumers with brands, which...]]> Sat, 04 May 2013 00:26:21 GMT http://www.trendreports.com/article/effectively-use-hashtags http://www.trendreports.com/article/make-work-fun TrendReports.com) The office is synonymous with being a rather stern environment for completing what needs to get done within the confines of the nine to five, but by breaking down the traditional structure of an...]]> Fri, 03 May 2013 21:26:18 GMT http://www.trendreports.com/article/make-work-fun http://www.trendreports.com/article/overcoming-fear-of-failure TrendReports.com) In the modern economy, taking risks in business is a straightforward approach that can yield powerful results, which is why overcoming fear of failure is a necessary step in the grand scheme to move...]]> Fri, 03 May 2013 18:25:17 GMT http://www.trendreports.com/article/overcoming-fear-of-failure http://www.trendreports.com/article/new-forms-of-advertising TrendReports.com) Dove is a trailblazer in terms of modern marketing, and given its very viral campaigns, it's clear that there are some new forms of advertising making an impression in the industry. Though...]]> Thu, 02 May 2013 12:16:14 GMT http://www.trendreports.com/article/new-forms-of-advertising http://www.trendreports.com/article/two-in-one-design TrendReports.com) Getting multiple tasks done in a single go is satisfying and lean on time, which are just a few of the driving forces behind two-in-one design products that are becoming a more popular option for...]]> Wed, 01 May 2013 15:10:17 GMT http://www.trendreports.com/article/two-in-one-design http://www.trendreports.com/article/urban-commuter TrendReports.com) The world is more focused on the environment than ever before and the urban commuter is gaining market share at an accelerated rate, which makes it a lucrative demographic to tap into. An urban...]]> Tue, 30 Apr 2013 21:05:42 GMT http://www.trendreports.com/article/urban-commuter http://www.trendreports.com/article/green-technology-products TrendReports.com) It isn’t too hard to see that we’ve entered – and continue to be in – a ‘green’ revolution of sorts and new green technology products are helping to transform the initiative from humble...]]> Tue, 30 Apr 2013 06:01:08 GMT http://www.trendreports.com/article/green-technology-products http://www.trendreports.com/article/security-product-marketing TrendReports.com) When it comes to home security product marketing, fear reigns supreme as the number one way to convey to consumers the dangers of not having necessary precautions. However, taking a more modern,...]]> Tue, 30 Apr 2013 03:00:50 GMT http://www.trendreports.com/article/security-product-marketing http://www.trendreports.com/article/simple-packaging-design TrendReports.com) The 21st century marketplace is packed with so many goods that it can sometimes be difficult for a consumer to know which is right for them and that’s where having the proper kind of packaging can...]]> Mon, 29 Apr 2013 23:59:05 GMT http://www.trendreports.com/article/simple-packaging-design http://www.trendreports.com/article/improve-your-about-us-page TrendReports.com) Seeking ways to improve your ‘About Us' page has never been more important. A crucial aspect of any website, and a primary way in which potential partners and consumers will interact...]]> Mon, 29 Apr 2013 17:57:16 GMT http://www.trendreports.com/article/improve-your-about-us-page http://www.trendreports.com/article/lgbt-marketing-strategy TrendReports.com) Certainly a hot topic issue right now, LGBT rights are on the radar more than ever before, and brands are taking note by integrating an LGBT marketing strategy. LGBT marketing isn't...]]> Wed, 24 Apr 2013 17:22:16 GMT http://www.trendreports.com/article/lgbt-marketing-strategy http://www.trendreports.com/article/lifestyle-marketing TrendReports.com) It has been a tried-and-true method for many brands throughout the past several decades to use wealth as a form of lifestyle marketing, but now we’re seeing a distinct shift towards something even...]]> Tue, 23 Apr 2013 23:16:05 GMT http://www.trendreports.com/article/lifestyle-marketing http://www.trendreports.com/article/learning-about-seo TrendReports.com) We’re living in a world dominated by a reliance on newfangled technology like smartphones and search engines, which is why learning about SEO (Search Engine Optimization) isn’t just a savvy way...]]> Tue, 23 Apr 2013 20:15:18 GMT http://www.trendreports.com/article/learning-about-seo http://www.trendreports.com/article/marketing-a-new-product TrendReports.com) It might seem like an arduous task, but marketing a new product can be a surprisingly supported endeavour that has several avenues to explore with regard to getting a new item up and running. There...]]> Tue, 23 Apr 2013 17:14:19 GMT http://www.trendreports.com/article/marketing-a-new-product http://www.trendreports.com/article/brand-collaborations TrendReports.com) Particularly popular in the fashion industry, brand collaborations have become a regular and common design and marketing strategy. Increasingly common with both consumers and brands, this approach...]]> Sat, 20 Apr 2013 01:48:06 GMT http://www.trendreports.com/article/brand-collaborations http://www.trendreports.com/article/unisex-products TrendReports.com) The rate of progression for our society is seemingly limitless and as we move further into the new millennium, it’s clear that unisex products are going to continue gaining market share. This move...]]> Thu, 18 Apr 2013 01:33:06 GMT http://www.trendreports.com/article/unisex-products http://www.trendreports.com/article/marketing-organic-products TrendReports.com) The market is packed with products that boast a variety of different features, but the way that marketing organic products is approached can have a major effect on the kind of response that is...]]> Wed, 17 Apr 2013 22:32:25 GMT http://www.trendreports.com/article/marketing-organic-products http://www.trendreports.com/article/mobile-payment-solutions TrendReports.com) In today’s modern market, there’s little space for skipping a beat, which is where 21st century mobile payment solutions are stepping in to help make business easier for proprietors and customers....]]> Wed, 17 Apr 2013 19:31:17 GMT http://www.trendreports.com/article/mobile-payment-solutions http://www.trendreports.com/article/eco-product-design TrendReports.com) Many companies, whether directly related to the cause or not, have dabbled in eco marketing successfully, but is eco product design right for your brand? Here are a few things to consider when going...]]> Wed, 17 Apr 2013 13:29:13 GMT http://www.trendreports.com/article/eco-product-design http://www.trendreports.com/article/google-hangouts-for-business TrendReports.com) Though many brands struggle with how to adopt Google+ Hangouts for business purposes, some companies have been exceptionally successful at putting this feature to work. Certainly one of the...]]> Tue, 16 Apr 2013 19:24:17 GMT http://www.trendreports.com/article/google-hangouts-for-business http://www.trendreports.com/article/counter-culture-marketing TrendReports.com) Unlike subversive or shock marketing, which are strategies quite blatantly developed to be off-putting to audiences, counter culture marketing is an approach that stands apart in a way that's...]]> Tue, 16 Apr 2013 13:22:13 GMT http://www.trendreports.com/article/counter-culture-marketing http://www.trendreports.com/article/crueltyfree-marketing TrendReports.com) Today more than ever, consumers are searching for products that are more eco-friendly and/or free from animal byproducts, which is where cruelty-free marketing is stepping in to help connect with...]]> Mon, 15 Apr 2013 22:17:19 GMT http://www.trendreports.com/article/crueltyfree-marketing http://www.trendreports.com/article/influence-on-social-media TrendReports.com) It’s a part of the world like never before, which is why having a palpable influence on social media is able to give individuals and brands a competitive edge that can extend into other aspects of...]]> Mon, 15 Apr 2013 19:16:17 GMT http://www.trendreports.com/article/influence-on-social-media http://www.trendreports.com/article/convenience-products TrendReports.com) Life these days seems to be busier than ever before, which is why convenience products have experienced a sharp rise in popularity over the past short while. Conveninece products place a direct...]]> Mon, 15 Apr 2013 16:15:15 GMT http://www.trendreports.com/article/convenience-products http://www.trendreports.com/article/simplified-design TrendReports.com) As astounding technological advances continue coming to fruition every day, there are a number of ways that simplified design is taking a more important role than ever before. It’s one thing to...]]> Mon, 08 Apr 2013 21:24:18 GMT http://www.trendreports.com/article/simplified-design http://www.trendreports.com/article/startup-marketing TrendReports.com) There’s the old statistic that dictates half of all businesses will fail within the first year and while this is a bit higher than the actual figure, it’s still immensely important to make smart...]]> Fri, 05 Apr 2013 21:04:19 GMT http://www.trendreports.com/article/startup-marketing http://www.trendreports.com/article/dog-product-marketing TrendReports.com) The pet product industry is booming like never before and the way that dog product marketing is being approached is more tailored to a refined lifestyle instead of being rather shabby in style....]]> Fri, 05 Apr 2013 18:03:16 GMT http://www.trendreports.com/article/dog-product-marketing http://www.trendreports.com/article/body-image-marketing TrendReports.com) The driving force behind body image marketing for countless years has consisted of negating overweight individuals in favor of slimmer models, but there’s a distinct shift occurring in the market...]]> Fri, 05 Apr 2013 15:02:14 GMT http://www.trendreports.com/article/body-image-marketing http://www.trendreports.com/article/email-marketing-strategy TrendReports.com) While some may argue that an email marketing strategy is a bit outdated, it should still hold precedence as an effective means of communicating with would-be clients and professionals. What’s more,...]]> Thu, 04 Apr 2013 02:53:21 GMT http://www.trendreports.com/article/email-marketing-strategy http://www.trendreports.com/article/keep-employees-focused TrendReports.com) It might seem like a backwards approach to productivity, but eliminating structure to help keep employees focused is a modern tactic that can add immense quality to a workplace. The days of the...]]> Wed, 03 Apr 2013 23:52:12 GMT http://www.trendreports.com/article/keep-employees-focused http://www.trendreports.com/article/productivity-apps-for-business TrendReports.com) In the modern workplace, there are dozens of tasks that need to get taken care of on a daily basis, which leaves plenty of room for tasks being left by the wayside and that’s where productivity...]]> Wed, 03 Apr 2013 20:51:18 GMT http://www.trendreports.com/article/productivity-apps-for-business http://www.trendreports.com/article/viral-video-marketing-campaign TrendReports.com) A viral video marketing campaign isn’t easy to create; it takes skill, attention to detail and a clear plan. With that said, the work that goes into it can yield immense results, which is why such...]]> Wed, 03 Apr 2013 17:50:17 GMT http://www.trendreports.com/article/viral-video-marketing-campaign http://www.trendreports.com/article/social-media-tactics TrendReports.com) While many brands have made the shift to online and developed strong presences of sites like Facebook and Twitter, many brands have encountered issues or a low return on investing time into these...]]> Wed, 03 Apr 2013 11:48:16 GMT http://www.trendreports.com/article/social-media-tactics http://www.trendreports.com/article/theme-retail TrendReports.com) A theme retail strategy, which invites a variety of interpretations, can help a brand stand out. Whether temporary or permanent, a standout retail location design can play a huge part in gaining...]]> Wed, 03 Apr 2013 08:47:10 GMT http://www.trendreports.com/article/theme-retail http://www.trendreports.com/article/use-pinterest-for-business TrendReports.com) Figuring out the best ways to use Pinterest for business purposes can seem like a difficult task, but it doesn’t have to be as intimidating as it might seem. Like other social media sites,...]]> Wed, 03 Apr 2013 05:46:08 GMT http://www.trendreports.com/article/use-pinterest-for-business http://www.trendreports.com/article/april-fools-day-marketing TrendReports.com) It’s the international day to get a little goofy, which is why April Fools’ Day marketing is making a name for itself as a successful marketing approach amongst some of the most cutting-edge...]]> Wed, 03 Apr 2013 02:45:07 GMT http://www.trendreports.com/article/april-fools-day-marketing http://www.trendreports.com/article/future-of-news-media TrendReports.com) Consumers are getting their news updates from a multitude of different means in the modern age that range from physical to virtual methods and a few different methods of connecting with them are...]]> Tue, 02 Apr 2013 23:44:18 GMT http://www.trendreports.com/article/future-of-news-media http://www.trendreports.com/article/web-series-advertising TrendReports.com) A natural mix of marketing and entertainment, web series advertising has become more and more prevalent as a strategy adopted by leading brands. Here are some reasons why this approach has proven...]]> Tue, 02 Apr 2013 20:43:30 GMT http://www.trendreports.com/article/web-series-advertising http://www.trendreports.com/article/leverage-social-media-data TrendReports.com) There’s more information available in the online world than ever before and with social networking sites becoming larger contributors each day, learning to leverage social media data is a smart...]]> Tue, 02 Apr 2013 17:42:27 GMT http://www.trendreports.com/article/leverage-social-media-data http://www.trendreports.com/article/google-sign-in-features TrendReports.com) Google+ sign in features range from calls to action to a cleaner social integration that can benefit businesses looking to supercharge engagement on their websites. Here are some of the ways in...]]> Tue, 02 Apr 2013 11:40:13 GMT http://www.trendreports.com/article/google-sign-in-features http://www.trendreports.com/article/focus-is-crucial-for-innovation TrendReports.com) Reebok’s innovation in apparel, footwear and sports equipment has spanned more than three decades, and there are no signs of slowing down for the sport and lifestyle brand. One man responsible for...]]> Mon, 01 Apr 2013 17:34:15 GMT http://www.trendreports.com/article/focus-is-crucial-for-innovation http://www.trendreports.com/article/effective-qr-code-marketing TrendReports.com) The advent of QR code technology has reimagined the means by which a consumer can access the product or service being advertised, so finding the most effective QR code marketing strategy can be a...]]> Thu, 28 Mar 2013 14:03:15 GMT http://www.trendreports.com/article/effective-qr-code-marketing http://www.trendreports.com/article/innovative-digital-retail TrendReports.com) An innovative digital retail strategy is an advancing and flexible approach to selling goods that has revolutionized both the way that people shop and the way that companies sell products. Though...]]> Thu, 28 Mar 2013 01:59:06 GMT http://www.trendreports.com/article/innovative-digital-retail http://www.trendreports.com/article/making-mistakes-in-business TrendReports.com) It might seem like a strange approach, but making mistakes in business is something that should be encouraged in order to create a more cohesive workplace. Getting the best out of employees isn’t...]]> Wed, 27 Mar 2013 19:57:17 GMT http://www.trendreports.com/article/making-mistakes-in-business http://www.trendreports.com/article/getting-the-attention-of-consumers TrendReports.com) If there’s something we can all appreciate, it’s a good laugh and that’s one of the best methods to getting the attention of consumers in the modern economy. It’s an appeal to a person’s...]]> Wed, 27 Mar 2013 16:56:15 GMT http://www.trendreports.com/article/getting-the-attention-of-consumers http://www.trendreports.com/article/recycled-product TrendReports.com) The world is largely dominated by products that put an emphasis on disposability, but bringing a recycled product to the market can have powerful benefits for everyone from the business itself to...]]> Wed, 27 Mar 2013 13:55:13 GMT http://www.trendreports.com/article/recycled-product http://www.trendreports.com/article/21st-century-marketing-strategy TrendReports.com) Technology is consistently progressing at a rapid rate that doesn’t show signs of slowing, which is why creating a 21st century marketing strategy can help bring a business into the new era with...]]> Wed, 27 Mar 2013 07:53:23 GMT http://www.trendreports.com/article/21st-century-marketing-strategy http://www.trendreports.com/article/innovative-offices TrendReports.com) Innovative offices and their distinct designs has become a hallmark of cutting-edge companies. These often creative and eye-catching spaces not only look great, but have solid benefits for the...]]> Wed, 27 Mar 2013 04:52:14 GMT http://www.trendreports.com/article/innovative-offices http://www.trendreports.com/article/multifunctional-retail TrendReports.com) Retail spaces have developed and evolved rapidly over the past few years, and more companies are turning to multifunctional retail locations in order to attract more customers. While adaptive...]]> Wed, 27 Mar 2013 01:51:05 GMT http://www.trendreports.com/article/multifunctional-retail http://www.trendreports.com/article/productivity-solutions TrendReports.com) Finding productivity solutions that will help encourage employees to keep going strong can be difficult, but recognizing the staying power that some of the most low-tech options have can breed...]]> Tue, 26 Mar 2013 13:48:20 GMT http://www.trendreports.com/article/productivity-solutions http://www.trendreports.com/article/benefits-of-a-green-office TrendReports.com) While there might be several obvious benefits of a green office including a lower impact on the earth, there are certain ways that the new age design aesthetic can help to boost morale within a...]]> Tue, 26 Mar 2013 10:47:19 GMT http://www.trendreports.com/article/benefits-of-a-green-office http://www.trendreports.com/article/web-presence-management TrendReports.com) Every business and brand in the 21st century with an online profile needs effective web presence management, but it doesn’t have to be as cut-and-dry as it might seem. Using a variety of different...]]> Tue, 26 Mar 2013 04:45:14 GMT http://www.trendreports.com/article/web-presence-management http://www.trendreports.com/article/best-way-to-connect-with-customers TrendReports.com) Finding the best way to connect with customers is an on-going task that consistently needs to be tweaked, updated, evaluated and revamped. Today, social media is an integral part of not only the...]]> Tue, 26 Mar 2013 01:44:12 GMT http://www.trendreports.com/article/best-way-to-connect-with-customers http://www.trendreports.com/article/video-game-marketing-strategy TrendReports.com) Interactivity when it comes to advertising is fun way to get consumers involved, so implementing a video game marketing strategy can be an innovative means to further connect with those that matter...]]> Mon, 25 Mar 2013 22:43:19 GMT http://www.trendreports.com/article/video-game-marketing-strategy http://www.trendreports.com/article/street-art-advertising TrendReports.com) Advertisements are everywhere in modern metropolises, which is why setting a campaign apart from the rest can be effectively done by utilizing street art advertising to create a subtle yet effective...]]> Mon, 25 Mar 2013 19:42:17 GMT http://www.trendreports.com/article/street-art-advertising http://www.trendreports.com/article/enhancing-product-design TrendReports.com) When it comes to design, two is almost always better than one, which is why enhancing product design by making a creation dual-purpose can help attract potential customers and promote lasting quality....]]> Mon, 25 Mar 2013 16:41:15 GMT http://www.trendreports.com/article/enhancing-product-design http://www.trendreports.com/article/payment-solutions-for-business TrendReports.com) Today, there are businesses operating everywhere from remote locations around the world to small shops along quaint streets and finding payment solutions for business in all shapes and forms can be...]]> Mon, 25 Mar 2013 13:40:16 GMT http://www.trendreports.com/article/payment-solutions-for-business http://www.trendreports.com/article/design-an-app TrendReports.com) Learning how to design an app isn’t simply a matter of knowing how to code, but rather is a complex process that requires the savvy of a web architect and a visionary designer. An app that doesn’...]]> Mon, 25 Mar 2013 10:39:19 GMT http://www.trendreports.com/article/design-an-app http://www.trendreports.com/article/retro-product-design TrendReports.com) Retro product design is an approach that's taken many industries—particularly fashion and technology—by storm. It seems that nostalgia is appealing to many kinds of consumers, and...]]> Mon, 25 Mar 2013 07:38:09 GMT http://www.trendreports.com/article/retro-product-design http://www.trendreports.com/article/marketing-sustainable-products TrendReports.com) In the 21st century, products that don’t cause detrimental harm to the environment through waste reduction or by eliminating the need for carbon fuel are a mainstay, but marketing sustainable...]]> Sun, 24 Mar 2013 13:32:13 GMT http://www.trendreports.com/article/marketing-sustainable-products http://www.trendreports.com/article/environmental-marketing-campaign TrendReports.com) An environmental marketing campaign presents a great branding opportunity for brands, but what else do these programs bring to the table? Even the most unlikely of brands have branched into this...]]> Sun, 24 Mar 2013 04:29:08 GMT http://www.trendreports.com/article/environmental-marketing-campaign http://www.trendreports.com/article/vine-for-marketing TrendReports.com) The Vine app is one of the latest mobile-centric social networking sites, so utilizing Vine for marketing purposes is an innovative approach to the new video-oriented social media application. Video...]]> Sat, 23 Mar 2013 10:23:19 GMT http://www.trendreports.com/article/vine-for-marketing http://www.trendreports.com/article/future-of-green-technology TrendReports.com) The world is advancing at a rate that can’t be measured because it isn’t constant, but out of this uncertainty comes the future of green technology and the ways in which the world will evolve in...]]> Sat, 23 Mar 2013 01:20:06 GMT http://www.trendreports.com/article/future-of-green-technology http://www.trendreports.com/article/local-search-marketing-tips TrendReports.com) With the economy consistently shifting and more consumers putting a stronger focus on finding what they need in their own community, these local search marketing tips can help a company emphasis the...]]> Fri, 22 Mar 2013 22:19:19 GMT http://www.trendreports.com/article/local-search-marketing-tips http://www.trendreports.com/article/story-marketing TrendReports.com) Story marketing can be an effective tool when it comes to connecting with consumers, a goal that more and more companies are prioritizing. There are a number of ways to communicate a narrative when...]]> Fri, 22 Mar 2013 19:18:17 GMT http://www.trendreports.com/article/story-marketing http://www.trendreports.com/article/spring-marketing-strategy TrendReports.com) The season is just around the corner, so coming up with an effective spring marketing strategy can help a brand make the seamless transition from the colder months to sunny days. Spring is a time of...]]> Fri, 22 Mar 2013 16:17:15 GMT http://www.trendreports.com/article/spring-marketing-strategy http://www.trendreports.com/article/targeted-news-feed TrendReports.com) Social media mogul Facebook coined the concept of a targeted news feed and while the company’s own design might be getting an update, there are a few ways that designers can take a more...]]> Fri, 22 Mar 2013 13:16:13 GMT http://www.trendreports.com/article/targeted-news-feed http://www.trendreports.com/article/online-retail-strategy TrendReports.com) Developing an online retail strategy that can adapt with the times is an essential component to keeping a competitive edge in the consistently growing e-tail market. According to Forrester Research...]]> Fri, 22 Mar 2013 10:15:23 GMT http://www.trendreports.com/article/online-retail-strategy http://www.trendreports.com/article/business-social-media-mistakes TrendReports.com) When it comes to social networking and marketing, it doesn’t have to be as difficult as it might seem if a few key business social media mistakes are avoided. With such a high percentage of...]]> Fri, 22 Mar 2013 07:14:09 GMT http://www.trendreports.com/article/business-social-media-mistakes http://www.trendreports.com/article/boost-productivity-in-the-office TrendReports.com) There are various methods to help boost productivity in the office, but taking a more upstream approach by really getting to the root causes of productivity lags can yield fantastic results....]]> Fri, 22 Mar 2013 04:13:17 GMT http://www.trendreports.com/article/boost-productivity-in-the-office http://www.trendreports.com/article/news-feed-updates TrendReports.com) Facebook recently announced a slew of news feed updates that would affect users and brands alike. Though somewhat dramatic, brands can take advantage of this change to better suit the new Facebook...]]> Fri, 22 Mar 2013 01:12:05 GMT http://www.trendreports.com/article/news-feed-updates http://www.trendreports.com/article/retro-marketing-strategy TrendReports.com) With a much stronger focus on the past, a retro marketing strategy is an interesting approach to the advertising realm that may actually provide unexpected results. From apps like Instagram that...]]> Thu, 21 Mar 2013 22:11:25 GMT http://www.trendreports.com/article/retro-marketing-strategy http://www.trendreports.com/article/innovative-business-strategy TrendReports.com) Consumers expect more from companies than ever, particularly when it comes to convenience, making this aspect a key part of developing an innovative business strategy. Whether a service industry...]]> Thu, 21 Mar 2013 19:10:17 GMT http://www.trendreports.com/article/innovative-business-strategy http://www.trendreports.com/article/successful-marketing-campaigns TrendReports.com) Establishing a presence on social media sites like Facebook has become a critical aspect of company branding, but also plays a large part in creating truly successful marketing campaigns. Messages...]]> Thu, 21 Mar 2013 16:09:12 GMT http://www.trendreports.com/article/successful-marketing-campaigns http://www.trendreports.com/article/pinterest-web-analytics TrendReports.com) This past week, the new Pinterest web analytics tool for business was rolled out that will allow custom-tailored interaction statistics to be accessed. The analytics tool allows site owners to get...]]> Thu, 21 Mar 2013 13:08:25 GMT http://www.trendreports.com/article/pinterest-web-analytics http://www.trendreports.com/article/the-impact-of-mobile-ecommerce-in-canada TrendReports.com) Earlier this month Dx3 played host to some of the most exciting digital companies in Canada. A wide range came out to support the conference, while speakers ranging from entrepreneurs to executives...]]> Mon, 18 Mar 2013 18:48:16 GMT http://www.trendreports.com/article/the-impact-of-mobile-ecommerce-in-canada http://www.trendreports.com/article/where-do-innovators-focus TrendReports.com) With a portfolio containing over 100 leading U.S. and global brands, General Mills must keep innovation fresh and top of mind. Companies cannot be complacent, only satisfied with hitting goals and...]]> Tue, 12 Mar 2013 12:00:13 GMT http://www.trendreports.com/article/where-do-innovators-focus http://www.trendreports.com/article/projected-publicity-stunts TrendReports.com) Projected publicity stunts have put many brands on the map without huge cost. The Darkroom is a company that specializes in creating projected promotions to promote companies like Lancome and...]]> Sun, 10 Mar 2013 05:45:21 GMT http://www.trendreports.com/article/projected-publicity-stunts http://www.trendreports.com/article/dx3-2013 TrendReports.com) The last 48 hours was an educational and engaging experience for the Canadian digital landscape as Dx3 hosted its 2nd annual event at the Metro Toronto Convention Centre. With a focus on digital...]]> Fri, 08 Mar 2013 19:37:02 GMT http://www.trendreports.com/article/dx3-2013 http://www.trendreports.com/article/aspirational-brand-strategy TrendReports.com) Creating an aspirational brand strategy is an unexpected move that can help evolve a brand from ordinary to extraordinary.  Celebrity culture is more pervasive today than ever before, which is...]]> Thu, 07 Mar 2013 04:25:56 GMT http://www.trendreports.com/article/aspirational-brand-strategy http://www.trendreports.com/article/share-economy TrendReports.com) Staying afloat in a share economy can seem like a daunting task, however, there are ways to navigate the new commerce market that will allow a business to not simply survive, but thrive. Share...]]> Thu, 07 Mar 2013 01:24:12 GMT http://www.trendreports.com/article/share-economy http://www.trendreports.com/article/checkin-campaign-strategies TrendReports.com) Location-based social media services like Foursquare have gained great traction, leading companies to developing check-in campaign strategies to promote businesses and encourage interaction between...]]> Wed, 06 Mar 2013 10:19:11 GMT http://www.trendreports.com/article/checkin-campaign-strategies http://www.trendreports.com/article/rebranding-lessons TrendReports.com) Many companies, particularly those that have been around for a while, have revamped their brands, and through their trials and triumphs, many re-branding lessons can be learned. Re-branding is a...]]> Tue, 05 Mar 2013 13:13:14 GMT http://www.trendreports.com/article/rebranding-lessons http://www.trendreports.com/article/processdriven-innovation TrendReports.com) With a storied history spanning more than 140 year, Campbell's is no stranger to innovation. However, recent declines in sales hinted at a lag in creativity and new product development,...]]> Tue, 05 Mar 2013 10:13:58 GMT http://www.trendreports.com/article/processdriven-innovation http://www.trendreports.com/article/one-for-one-advertising TrendReports.com) Companies that provide aid to the impoverished with every purchase are a modern approach to charity and the one-for-one advertising techniques they use help bolster feelings amongst consumers that...]]> Tue, 05 Mar 2013 04:11:18 GMT http://www.trendreports.com/article/one-for-one-advertising http://www.trendreports.com/article/public-transit-marketing TrendReports.com) Creating a public transit marketing strategy that is custom-tailored to the urban commuter is a tactful method to effectively provide them with an experience they wouldn’t normally have time for....]]> Mon, 04 Mar 2013 13:07:17 GMT http://www.trendreports.com/article/public-transit-marketing http://www.trendreports.com/article/subscription-business-models TrendReports.com) Subscription business models are becoming an increasingly more popular approach taken by companies to lock down more stable sales. Subscription models have now spanned to apparel and beyond....]]> Mon, 04 Mar 2013 10:06:11 GMT http://www.trendreports.com/article/subscription-business-models http://www.trendreports.com/article/unconventional-marketing-strategies TrendReports.com) When it comes to marketing, there is a whole lot of information coming from all angles in the economy, which is why utilizing unconventional marketing strategies can help a company stand out in the...]]> Mon, 04 Mar 2013 07:06:09 GMT http://www.trendreports.com/article/unconventional-marketing-strategies http://www.trendreports.com/article/lgbt-marketing TrendReports.com) The concept of LGBT marketing can seem a bit daunting because it is unlike anything we’ve seen in the advertising world before. However, it’s becoming an important aspect of our culture to not...]]> Mon, 04 Mar 2013 04:05:07 GMT http://www.trendreports.com/article/lgbt-marketing http://www.trendreports.com/article/ecofriendly-packaging-design TrendReports.com) As more consumers become conscious of the effects that their lifestyles can have on the environment, the focus on lower impact products is gaining significant market share and taking this in stride...]]> Sat, 02 Mar 2013 06:52:27 GMT http://www.trendreports.com/article/ecofriendly-packaging-design http://www.trendreports.com/article/attract-great-employees TrendReports.com) Finding the best method to attract great employees isn’t just about offering the most competitive salary, despite this being a contributing factor. Talent is tough to pinpoint and can come from...]]> Thu, 28 Feb 2013 09:39:12 GMT http://www.trendreports.com/article/attract-great-employees http://www.trendreports.com/article/competitive-workplace TrendReports.com) Though often not considered the primary goal of many companies, a competitive workplace can supercharge teams and encourage employees to perform at their best. Here are some ways in which you can...]]> Thu, 28 Feb 2013 06:39:23 GMT http://www.trendreports.com/article/competitive-workplace http://www.trendreports.com/article/crowd-sourcing-strategy TrendReports.com) Having an effective crowd funding strategy can help take a start-up from struggling to soaring, which is why approaching such an endeavour with skill is essential. Crowd funding is the act of...]]> Wed, 27 Feb 2013 18:35:17 GMT http://www.trendreports.com/article/crowd-sourcing-strategy http://www.trendreports.com/article/startup-marketing-plan TrendReports.com) Being the newcomer in this economy can seem like a daunting experience, which is why heading into the situation with a startup marketing plan is an essential component to help become a competitor to...]]> Wed, 27 Feb 2013 15:34:14 GMT http://www.trendreports.com/article/startup-marketing-plan http://www.trendreports.com/article/content-building TrendReports.com) Many companies are on board with being active on social media sites like Facebook, which are excellent sources of referral traffic, but Vine and Instagram are both excellent platforms for content...]]> Wed, 27 Feb 2013 09:32:16 GMT http://www.trendreports.com/article/content-building http://www.trendreports.com/article/innovative-incentive-program TrendReports.com) The power of an innovative incentive program lies in the potential loyalty of consumers as well as the heightened likelihood of participation in a given promotion. Many companies have integrated...]]> Tue, 26 Feb 2013 15:27:38 GMT http://www.trendreports.com/article/innovative-incentive-program http://www.trendreports.com/article/innovative-retail-strategy TrendReports.com) Gamification is a style that can be applied to many facets of business, and though many are adopting practices that reflect the idea behind gamification, this approach can be put to great use to...]]> Tue, 26 Feb 2013 12:26:31 GMT http://www.trendreports.com/article/innovative-retail-strategy http://www.trendreports.com/article/cause-marketing-strategy TrendReports.com) Though not all companies take the charitable route, a cause marketing strategy has favored many brands, and has the potential to improve the reputation of your brand. These campaigns can be quite...]]> Tue, 26 Feb 2013 09:25:18 GMT http://www.trendreports.com/article/cause-marketing-strategy http://www.trendreports.com/article/crowdsourced-campaigns TrendReports.com) Crowdsourcing is an approach that can be applied to many aspects of a business, like design, but crowdsourced campaigns have proven to be exceptionally effective when it comes to establishing a...]]> Tue, 26 Feb 2013 03:23:07 GMT http://www.trendreports.com/article/crowdsourced-campaigns http://www.trendreports.com/article/marketing-strategy TrendReports.com) Transparent advertising is similar to a shock marketing strategy, but differentiates itself by being more self-conscious and generally less offensive than other tactics. Why is this approach more...]]> Mon, 25 Feb 2013 09:19:18 GMT http://www.trendreports.com/article/marketing-strategy http://www.trendreports.com/article/social-media-myths TrendReports.com) Though social marketing has become a commonplace tactic used by many brands, many harmful social media myths continue to keep companies from reaching their full potential online. Beware of these...]]> Mon, 25 Feb 2013 06:18:10 GMT http://www.trendreports.com/article/social-media-myths http://www.trendreports.com/article/innovative-packaging-design TrendReports.com) Packaging plays a huge role in terms of the retail success of a product, and innovative packaging design can even boost the brand behind a given product. Many companies have approached this strategy...]]> Fri, 22 Feb 2013 18:00:27 GMT http://www.trendreports.com/article/innovative-packaging-design http://www.trendreports.com/article/super-bowl-advertising TrendReports.com) The commercials during the big game are often the culmination of countless months of preparation and test marketing, so learning the ins and outs of Super Bowl advertising can help pinpoint key...]]> Thu, 14 Feb 2013 14:06:16 GMT http://www.trendreports.com/article/super-bowl-advertising http://www.trendreports.com/article/instagram-marketing1 TrendReports.com) When it comes to the advertising experience, visual stimulation and social media utilization are key, which is why Instagram marketing is an effective way to stay ahead of the curve. Within the past...]]> Thu, 14 Feb 2013 11:05:13 GMT http://www.trendreports.com/article/instagram-marketing1 http://www.trendreports.com/article/ineffective-leadership TrendReports.com) Regardless of how successful a business might be, ineffective leadership can lead the company down the wrong path. The modern economy requires that businesses maintain leadership that is astute,...]]> Wed, 13 Feb 2013 07:57:09 GMT http://www.trendreports.com/article/ineffective-leadership http://www.trendreports.com/article/avoid-information-overload TrendReports.com) In the modern age, there is an abundance of different viewpoints and opinions to take into consideration, so having an efficient system in place to help avoid information overload will encourage a...]]> Tue, 12 Feb 2013 10:50:15 GMT http://www.trendreports.com/article/avoid-information-overload http://www.trendreports.com/article/effective-employee-feedback TrendReports.com) Keeping employees aware of their performance and role in a company is critical to both morale and the way in which a company runs, but how can you supercharge this process to give the most effective...]]> Tue, 12 Feb 2013 04:48:08 GMT http://www.trendreports.com/article/effective-employee-feedback http://www.trendreports.com/article/niche-product-design TrendReports.com) Though many companies have been able to establish success developing fairly basic products, many leading companies have stayed on the cutting edge by focusing on niche product design. This kind of...]]> Tue, 12 Feb 2013 01:47:06 GMT http://www.trendreports.com/article/niche-product-design http://www.trendreports.com/article/online-customer-service-techniques TrendReports.com) E-commerce continues to make significant strides in gaining market share, so utilizing savvy online customer service techniques will help to effectively draw in potential customers and keep current...]]> Mon, 11 Feb 2013 16:44:29 GMT http://www.trendreports.com/article/online-customer-service-techniques http://www.trendreports.com/article/simple-product-design TrendReports.com) While complex products can baffle a consumer because of the skill level required, a simple product design is not only more streamlined, but also that much more appealing to potential buyers. Product...]]> Mon, 11 Feb 2013 10:42:28 GMT http://www.trendreports.com/article/simple-product-design http://www.trendreports.com/article/innovative-social-media-strategy TrendReports.com) When it comes to developing and carrying out an innovative social media strategy, many companies understand that they need to be active on such platforms, but are confused when it comes to actually...]]> Sat, 09 Feb 2013 01:24:06 GMT http://www.trendreports.com/article/innovative-social-media-strategy http://www.trendreports.com/article/effective-work-culture TrendReports.com) Nearly all leaders are looking to establish an effective work culture, but what if the key is to act like a young, sprouting company? An entrepreneurial spirit is what keeps many established CEOs on...]]> Fri, 08 Feb 2013 10:20:19 GMT http://www.trendreports.com/article/effective-work-culture http://www.trendreports.com/article/benefits-of-a-virtual-office TrendReports.com) The digital age has brought with it a surge in the number of dot coms, but while the benefits of a virtual office might entice entrepreneurs and seasoned professionals alike, the actuality is that...]]> Thu, 07 Feb 2013 16:14:37 GMT http://www.trendreports.com/article/benefits-of-a-virtual-office http://www.trendreports.com/article/video-marketing-strategy TrendReports.com) With the release of the Twitter-based Vine app, many companies are looking to see how they might integrate this great new opportunity into a cutting-edge video marketing strategy. Though this app...]]> Thu, 07 Feb 2013 10:12:26 GMT http://www.trendreports.com/article/video-marketing-strategy http://www.trendreports.com/article/innovative-work-culture TrendReports.com) Innovation is often thought to be the hallmark of successful brands these days, but how can companies develop and encourage an innovative work culture? Though not the focus of all companies,...]]> Wed, 06 Feb 2013 16:06:15 GMT http://www.trendreports.com/article/innovative-work-culture http://www.trendreports.com/article/social-media-pr TrendReports.com) After an employee at Applebee's posted an unusual receipt left to her by a customer to Reddit, the restaurant fired the employee and led itself into a social media PR nightmare. Though the...]]> Wed, 06 Feb 2013 13:05:24 GMT http://www.trendreports.com/article/social-media-pr http://www.trendreports.com/article/effective-meetings TrendReports.com) Even the most well-organized companies have had trouble running effective meetings, and it's something that employees and managers have often found to be a struggle. The traditional setup of a...]]> Fri, 01 Feb 2013 09:28:11 GMT http://www.trendreports.com/article/effective-meetings http://www.trendreports.com/article/video-content-marketing TrendReports.com) With more traditional advertising strategies on the decline, more and more companies are turning to video content marketing as a way of getting brand names out there. Content marketing is said to be...]]> Thu, 31 Jan 2013 09:21:10 GMT http://www.trendreports.com/article/video-content-marketing http://www.trendreports.com/article/social-angle TrendReports.com) Many companies have founded their brands on the basis of being a socially responsible business, but even the biggest of corporations can benefit from incorporating a social angle into their campaigns....]]> Thu, 31 Jan 2013 06:20:09 GMT http://www.trendreports.com/article/social-angle http://www.trendreports.com/article/content-marketing TrendReports.com) Content marketing is said to be the future of getting a brand name out there, and for good reason. Replacing flashy and often ignored banner style ads, blog marketing is more integrated and valuable...]]> Wed, 30 Jan 2013 09:15:14 GMT http://www.trendreports.com/article/content-marketing http://www.trendreports.com/article/engagement-advertising TrendReports.com) Engagement advertising, much like content marketing, is a more modern and human way in which brands are reaching out to consumers. There are a number of ways in which companies have been able to...]]> Tue, 29 Jan 2013 12:08:12 GMT http://www.trendreports.com/article/engagement-advertising http://www.trendreports.com/article/innovation-in-employees TrendReports.com) Many companies consider encouraging innovation in employees to be the key to success, but how does a leadership team actually do this? Incredibly valuable but somewhat tricky, encouraging new ideas...]]> Tue, 29 Jan 2013 09:07:18 GMT http://www.trendreports.com/article/innovation-in-employees http://www.trendreports.com/article/multilingual-marketing TrendReports.com) Through technological advancements, the world has become a much more connected environment where business and ideas flow swiftly from one side to the other, which is why utilizing multilingual...]]> Mon, 28 Jan 2013 21:03:19 GMT http://www.trendreports.com/article/multilingual-marketing http://www.trendreports.com/article/product-recommendation TrendReports.com) When it comes to the consumer world, product recommendation is a major component to the customer experience. Many online shops will offer users the option to share their favorite finds on social...]]> Mon, 28 Jan 2013 18:02:15 GMT http://www.trendreports.com/article/product-recommendation http://www.trendreports.com/article/graph-search-and-business TrendReports.com) Facebook recently unveiled its newest update, an exciting announcement no doubt, but how will graph search and business work together? What can companies do to make the most of this upcoming feature?...]]> Mon, 28 Jan 2013 15:01:32 GMT http://www.trendreports.com/article/graph-search-and-business http://www.trendreports.com/article/responsive-design-strategy TrendReports.com) Custom-tailoring the online experience is a great way to make a website go from ordinary to extraordinary, which is why having an effective responsive design strategy is key for moving forward in...]]> Mon, 28 Jan 2013 12:00:36 GMT http://www.trendreports.com/article/responsive-design-strategy http://www.trendreports.com/article/social-media-following TrendReports.com) When it comes to being online, many companies obsess over growing a social media following. Though this isn't entirely misguided, brands are wise to track both the amount of subscribers they...]]> Fri, 25 Jan 2013 14:39:20 GMT http://www.trendreports.com/article/social-media-following http://www.trendreports.com/article/informal-work-environment TrendReports.com) The prevalence of companies that encourage an informal work environment has increased over the last couple of years, and looks to be the future of work culture, particularly in industries like...]]> Fri, 25 Jan 2013 11:38:12 GMT http://www.trendreports.com/article/informal-work-environment http://www.trendreports.com/article/online-presence-management TrendReports.com) Keeping up with the changing consumer market is difficult, but moving forward with strong online presence management will ensure that access to information stays clear, concise and up-to-date. With...]]> Thu, 24 Jan 2013 17:32:16 GMT http://www.trendreports.com/article/online-presence-management http://www.trendreports.com/article/anticipate-market-changes TrendReports.com) It is imperative in the modern economy to be able to effectively anticipate market changes, so as to recognize the ways in which a company should evolve. The growth of niche initiatives such as...]]> Thu, 24 Jan 2013 14:32:15 GMT http://www.trendreports.com/article/anticipate-market-changes http://www.trendreports.com/article/hiring-strategies TrendReports.com) Finding passionate industry experts to add to an already sterling team can be difficult, which is why these hiring strategies will help ease the strain that the talent hunt can bring on.  We’...]]> Thu, 24 Jan 2013 11:31:20 GMT http://www.trendreports.com/article/hiring-strategies http://www.trendreports.com/article/effective-internship-program TrendReports.com) An effective internship program can provide both employee and employer with a valuable opportunity. Internships have gotten a less than stellar reputation over the last few years, but there are ways...]]> Wed, 23 Jan 2013 20:26:17 GMT http://www.trendreports.com/article/effective-internship-program http://www.trendreports.com/article/social-media-wisdom TrendReports.com) Self-described as the “front page of the Internet,” Reddit is a powerhouse when it comes to driving traffic over the web, and a great deal of social media wisdom can be gained by looking...]]> Wed, 23 Jan 2013 17:25:15 GMT http://www.trendreports.com/article/social-media-wisdom http://www.trendreports.com/article/distinct-product-design TrendReports.com) Developing and selling items with a distinct product design can set a brand apart in a big way. Design, in and of itself, has come a long way, but smart companies are putting out quirky versions of...]]> Wed, 23 Jan 2013 14:24:24 GMT http://www.trendreports.com/article/distinct-product-design http://www.trendreports.com/article/public-relations-lessons TrendReports.com) Though many negative things can be drawn from the Lance Armstrong case, there are many public relations lessons to be learned from the case. This was, of course, somewhat of a disaster, but...]]> Wed, 23 Jan 2013 11:23:11 GMT http://www.trendreports.com/article/public-relations-lessons http://www.trendreports.com/article/employee-feedback TrendReports.com) Employee feedback is a critical aspect of running a business, and the way in which it's carried out can determine much about an individual's professional development. Here are some steps...]]> Wed, 23 Jan 2013 02:20:07 GMT http://www.trendreports.com/article/employee-feedback http://www.trendreports.com/article/social-media-disasters TrendReports.com) Though social media can be a great tool for promoting a brand and marketing services and products, the highly sharable platforms offer a huge opportunity for errors, leading to social media disasters....]]> Tue, 22 Jan 2013 23:19:09 GMT http://www.trendreports.com/article/social-media-disasters http://www.trendreports.com/article/positive-customer-experience TrendReports.com) Most brands, no matter the industry, seek to provide consumers with a positive customer experience. It's incredibly important to keep users in mind, and design products and services that,...]]> Tue, 22 Jan 2013 20:18:16 GMT http://www.trendreports.com/article/positive-customer-experience http://www.trendreports.com/article/social-media-training TrendReports.com) With new platforms constantly on the rise, companies should update their social media training regularly. Brands who have mastered social media take this to the next level, prioritizing it as part...]]> Tue, 22 Jan 2013 17:17:41 GMT http://www.trendreports.com/article/social-media-training http://www.trendreports.com/article/business-resolutions TrendReports.com) The end of a year often brings performance reviews and a look back at how a company performed over the last 12 months, but what kind of business resolutions should your team be making? Even after a...]]> Tue, 22 Jan 2013 14:17:32 GMT http://www.trendreports.com/article/business-resolutions http://www.trendreports.com/article/leadership-habits TrendReports.com) People notoriously make bold, daring and unlikely resolutions to begin the new year, but what kind of leadership habits should you bid farewell to in 2013? Professional resolutions should not only...]]> Tue, 22 Jan 2013 11:16:12 GMT http://www.trendreports.com/article/leadership-habits http://www.trendreports.com/article/social-media-marketing-myths TrendReports.com) Many companies have gotten onboard with social media and set up various channels through which they can communicate with the public, but have come to encounter issues as a result of common social...]]> Tue, 22 Jan 2013 05:14:13 GMT http://www.trendreports.com/article/social-media-marketing-myths http://www.trendreports.com/article/employee-retention TrendReports.com) Employee retention can be incredibly important to a company, especially a brand that has a niche culture. Because finding effective talent goes far beyond simply filling basic requirements,...]]> Tue, 22 Jan 2013 02:13:05 GMT http://www.trendreports.com/article/employee-retention http://www.trendreports.com/article/social-media-value TrendReports.com) Many brands have finally come around to recognizing the social media value of Google+, and opportunities to capitalize on this platform will only increase with the introduction of Google+ community...]]> Mon, 21 Jan 2013 23:12:16 GMT http://www.trendreports.com/article/social-media-value http://www.trendreports.com/article/social-media-tools-for-business TrendReports.com) With so many social media tools for business out there, it can be difficult to adopt the right add-ons when it comes to organizing and optimizing your brand's online presence. This list...]]> Mon, 21 Jan 2013 20:11:29 GMT http://www.trendreports.com/article/social-media-tools-for-business http://www.trendreports.com/article/avoid-micromanaging TrendReports.com) Micromanagement is somewhat of a dirty word when it comes to business management, and many of the best leaders out there know why it actually pays to avoid micromanaging. Though it can be tempting...]]> Mon, 21 Jan 2013 17:10:32 GMT http://www.trendreports.com/article/avoid-micromanaging http://www.trendreports.com/article/businesses-on-pinterest TrendReports.com) Pinterest can act as a huge resource and opportunity for companies, and these four businesses on Pinterest have gone about using their accounts in a very creative way. What sets these brands apart...]]> Mon, 21 Jan 2013 14:10:13 GMT http://www.trendreports.com/article/businesses-on-pinterest http://www.trendreports.com/article/start-up-cultures TrendReports.com) Though big businesses tend to have more stability and security than smaller companies, there are a number of ways in which more established workplaces can benefit from adopting certain tendencies...]]> Mon, 21 Jan 2013 11:09:18 GMT http://www.trendreports.com/article/start-up-cultures http://www.trendreports.com/article/facebook-fan-page TrendReports.com) Most brands with a social media team will already have a Facebook fan page set up, but is your company making the most of this helpful tool? There are a number of ways to ensure that your brand is...]]> Sun, 20 Jan 2013 14:02:21 GMT http://www.trendreports.com/article/facebook-fan-page http://www.trendreports.com/article/great-ideas-from-employees TrendReports.com) Generating great ideas from employees is no easy task, but there are certain steps and strategies that can be put in place to make this process more effective. Instead of simply sitting back and...]]> Sun, 20 Jan 2013 11:01:14 GMT http://www.trendreports.com/article/great-ideas-from-employees http://www.trendreports.com/article/innovative-branding-strategies TrendReports.com) When it comes to content going viral on the web, nothing dominates like memes, and a surprising amount of innovative branding strategies can be drawn from the popularity of these quick and witty...]]> Sat, 19 Jan 2013 13:55:12 GMT http://www.trendreports.com/article/innovative-branding-strategies http://www.trendreports.com/article/open-source-marketing TrendReports.com) The utilization of open source marketing techniques is an aspect of social branding that will help transition a product from being relatively foreign to custom-tailored. Open source marketing...]]> Sat, 19 Jan 2013 10:54:18 GMT http://www.trendreports.com/article/open-source-marketing http://www.trendreports.com/article/business-pinterest-account TrendReports.com) Though the platform is largely seen as a better host for photos than meaningful discussion, building up a business Pinterest account is an increasingly important tactic in the world of social media...]]> Fri, 18 Jan 2013 16:48:15 GMT http://www.trendreports.com/article/business-pinterest-account http://www.trendreports.com/article/eco-friendly-marketing TrendReports.com) The green movement is gaining consistent momentum everyday, so it’s essential to exercise eco-friendly marketing techniques to keep up with the evolving market. Many companies and organizations...]]> Fri, 18 Jan 2013 13:47:13 GMT http://www.trendreports.com/article/eco-friendly-marketing http://www.trendreports.com/article/attractive-marketing-campaigns TrendReports.com) Video marketing is currently one of the best ways to create an image for a brand. For more marketing strategies, read Trend Hunter's Marketing Trend Report. Consumers are increasingly jaded...]]> Thu, 10 Jan 2013 15:55:15 GMT http://www.trendreports.com/article/attractive-marketing-campaigns http://www.trendreports.com/article/holiday-marketing-campaign TrendReports.com) A holiday marketing campaign, depending on how well it's developed, can have a hugely beneficial impact on a company. Whether its an app or an in-store promotion, many brands have benefited by...]]> Mon, 07 Jan 2013 18:36:15 GMT http://www.trendreports.com/article/holiday-marketing-campaign http://www.trendreports.com/article/app-marketing TrendReports.com) As smartphones continue to play an increasingly greater role in consumers' lives, many companies have clued into the value of app marketing. The effectiveness of such a tactic largely depends...]]> Mon, 07 Jan 2013 15:35:14 GMT http://www.trendreports.com/article/app-marketing http://www.trendreports.com/article/white-space-innovation TrendReports.com) As Starbucks continues its global sprawl, the coffee giant is now focused on disrupting the specialty tea industry, according to Vice President, Charles Cain. Mr. Cain is head merchant and...]]> Fri, 04 Jan 2013 12:16:22 GMT http://www.trendreports.com/article/white-space-innovation http://www.trendreports.com/article/increase-online-sales TrendReports.com) When it comes to online shopping, consumers often don't feel the same commitment to take their virtual shopping cart all the way through checkout as they would with a real shopping cart,...]]> Mon, 03 Dec 2012 11:22:31 GMT http://www.trendreports.com/article/increase-online-sales http://www.trendreports.com/article/top-marketing-methods TrendReports.com) Entertainment is a major aspect of most top marketing methods, drawing in consumers and creating a narrative that both interests and inspires them. Trend Hunter's Marketing Trend Report...]]> Sun, 02 Dec 2012 11:15:15 GMT http://www.trendreports.com/article/top-marketing-methods http://www.trendreports.com/article/leadership-tactics TrendReports.com) When it comes to running a company, many use leadership tactics that may not be the best fit for their team. Unfortunately, some of the seemingly most tried-and-true practices are the same...]]> Sat, 01 Dec 2012 14:09:13 GMT http://www.trendreports.com/article/leadership-tactics http://www.trendreports.com/article/employee-efficiency TrendReports.com) Brands that are competitive in a time-sensitive industry understand how important employee efficiency is, but many companies struggle to facilitate an environment that pushes its team members to...]]> Sat, 01 Dec 2012 06:08:41 GMT http://www.trendreports.com/article/employee-efficiency http://www.trendreports.com/article/product-sales TrendReports.com) When it comes to improving product sales, a company's approach can make or break the launch of an exciting item. Though bold product design can be risky, doing so with tact can lead to some...]]> Fri, 30 Nov 2012 03:00:18 GMT http://www.trendreports.com/article/product-sales http://www.trendreports.com/article/brand-consistency TrendReports.com) Whether you're a politician, a manager or a CEO, brand consistency is something that should be taken very seriously and carefully considered at all times. Though the day to day tasks of...]]> Mon, 26 Nov 2012 08:37:53 GMT http://www.trendreports.com/article/brand-consistency http://www.trendreports.com/article/effective-customer-survey TrendReports.com) An effective customer survey lets you know if your business is on the right track, what your strengths are and what areas have room for improvement. It is also a chance for you to interact with...]]> Sat, 24 Nov 2012 13:15:13 GMT http://www.trendreports.com/article/effective-customer-survey http://www.trendreports.com/article/enhance-brand-image TrendReports.com) Visual cues and attractive packaging have a huge impact on how people see companies and certain colors can be used to influence consumers and enhance brand image. According to June Campbell's...]]> Sat, 24 Nov 2012 10:14:11 GMT http://www.trendreports.com/article/enhance-brand-image http://www.trendreports.com/article/ideation-during-the-innovation-process TrendReports.com) Jennifer Ritter is a true innovator, and as the Director of Global Creativity, Business Innovation and Dreams at Estee Lauder, she is responsible for everything from ideation management and...]]> Fri, 23 Nov 2012 10:06:11 GMT http://www.trendreports.com/article/ideation-during-the-innovation-process http://www.trendreports.com/article/guerrilla-marketing-tactics TrendReports.com) When you need to really grab the attention of consumers, guerrilla marketing tactics can be a fantastic way to do that. Guerrilla marketing is all about getting creative with advertising campaigns...]]> Thu, 22 Nov 2012 19:01:23 GMT http://www.trendreports.com/article/guerrilla-marketing-tactics http://www.trendreports.com/article/digital-retail TrendReports.com) With the holidays right around the corner, it is a good idea to start looking at how you can make the most of this Christmas gift-giving season through digital retail. Digital gifting is a simple...]]> Thu, 22 Nov 2012 16:00:15 GMT http://www.trendreports.com/article/digital-retail http://www.trendreports.com/article/innovations-in-the-wine-industry TrendReports.com) Nicole Glenn is the Marketing Director, Innovation at Constellation Brands, the world’s largest wine company. As a leader in conceptual and creative thinking, Mrs. Glenn is tasked with bringing...]]> Thu, 22 Nov 2012 12:59:13 GMT http://www.trendreports.com/article/innovations-in-the-wine-industry http://www.trendreports.com/article/establishing-brand-loyalty TrendReports.com) When it comes to creating a solid connection with consumers, establishing brand loyalty is the number one way to guarantee success in terms of engagement. Despite being an extremely profitable...]]> Thu, 22 Nov 2012 03:56:14 GMT http://www.trendreports.com/article/establishing-brand-loyalty http://www.trendreports.com/article/find-a-niche-market TrendReports.com) Making the attempt to find a niche market in business should come after an examination of the already-existing companies within a certain sector. Granted, there are some companies that started...]]> Wed, 21 Nov 2012 21:54:36 GMT http://www.trendreports.com/article/find-a-niche-market http://www.trendreports.com/article/creating-a-company-website TrendReports.com) Creating a company website ensures a great platform to spread the word about your brand. Though social media presence is increasingly important in today's world, many overlook the basics, like...]]> Wed, 21 Nov 2012 19:55:09 GMT http://www.trendreports.com/article/creating-a-company-website http://www.trendreports.com/article/facebook-marketing-strategy TrendReports.com) Facebook marketing strategy is pivotal to having positive consumer interaction, but not all brands are executing this demand properly.  Studies have shown that it is not easy to retain...]]> Wed, 21 Nov 2012 18:53:22 GMT http://www.trendreports.com/article/facebook-marketing-strategy http://www.trendreports.com/article/app-advertising TrendReports.com) Tapping into the mobile market through app advertising has become pivotal to business marketing initiatives, as the prominence of smartphones continues to evolve. According to The Economist, “...]]> Wed, 21 Nov 2012 15:52:18 GMT http://www.trendreports.com/article/app-advertising http://www.trendreports.com/article/artistic-marketing TrendReports.com) Social media has revolutionized the ways in which companies brand themselves and spread the word about new products, but artistic marketing is a strategy that's quietly setting even big brands...]]> Tue, 20 Nov 2012 16:46:55 GMT http://www.trendreports.com/article/artistic-marketing http://www.trendreports.com/article/innovative-business-perspectives TrendReports.com) Openness to failure is one of the most innovative business perspectives that one can adopt. By nature, both people and companies are trained to fear failure and see it as a setback. What true...]]> Tue, 20 Nov 2012 13:45:23 GMT http://www.trendreports.com/article/innovative-business-perspectives http://www.trendreports.com/article/innovative-hiring-practices TrendReports.com) Company structure is changing more than ever, so it should come as no surprise that innovative hiring practices are replacing less efficient, old-fashioned approaches. Zappos.com, a massively...]]> Tue, 20 Nov 2012 10:44:24 GMT http://www.trendreports.com/article/innovative-hiring-practices http://www.trendreports.com/article/increase-employee-engagement TrendReports.com) Companies are often on the hunt for new ways to increase employee engagement, and why wouldn't they be? Engaged employees are more focused, more hungry and more connected to the brands that...]]> Mon, 19 Nov 2012 12:36:12 GMT http://www.trendreports.com/article/increase-employee-engagement http://www.trendreports.com/article/consumer-demographics TrendReports.com) Trend Hunter's Life Stages Trend Report dives deep into the reasons why there is plenty of room for businesses to garner more attention from young demographics as well as senior consumers....]]> Mon, 19 Nov 2012 06:34:08 GMT http://www.trendreports.com/article/consumer-demographics http://www.trendreports.com/article/adaptable-design TrendReports.com) Trend Hunter's Design Trend Report show that consumers expect more from their purchases than ever, which is why adaptable design has become such an important aspect of product development....]]> Sun, 18 Nov 2012 04:27:05 GMT http://www.trendreports.com/article/adaptable-design http://www.trendreports.com/article/creative-branding-strategy TrendReports.com) Though a better fit for some industries than others, a creative branding strategy can bring personality and flair to an otherwise overlooked company. By incorporating both creative individuals,...]]> Sat, 17 Nov 2012 03:18:21 GMT http://www.trendreports.com/article/creative-branding-strategy http://www.trendreports.com/article/niche-marketing-strategy TrendReports.com) It's never been easier to start a company, and with more competition than ever, a niche marketing strategy is what many brands will turn to in chaotic times. It's no longer sufficient to...]]> Fri, 16 Nov 2012 19:17:13 GMT http://www.trendreports.com/article/niche-marketing-strategy http://www.trendreports.com/article/innovative-brand-strategy1 TrendReports.com) When it comes to implementing an innovative brand strategy, companies have gone in all sorts of directions. From using shocking design to appealing to the lighter side of customers, brands are...]]> Fri, 16 Nov 2012 18:16:18 GMT http://www.trendreports.com/article/innovative-brand-strategy1 http://www.trendreports.com/article/age-diversity TrendReports.com) With employees working longer than ever in more industries, the issue of age diversity has inevitably crept up in organizations unfamiliar with this degree of difference. While some companies deal...]]> Fri, 16 Nov 2012 16:16:26 GMT http://www.trendreports.com/article/age-diversity http://www.trendreports.com/article/social-media-engagement TrendReports.com) Many companies have clued into the fact that it's critical to be active and present on social media platforms, but the need to improve social media engagement on these sites is just as...]]> Fri, 16 Nov 2012 09:13:35 GMT http://www.trendreports.com/article/social-media-engagement http://www.trendreports.com/article/positive-brand-image TrendReports.com) Companies have long been donating funds to charities and even creating their own foundations in order to create and maintain a positive brand image. With changing prominent issues and a more direct...]]> Fri, 16 Nov 2012 07:14:29 GMT http://www.trendreports.com/article/positive-brand-image http://www.trendreports.com/article/business-hierarchy TrendReports.com) The business hierarchy is a long-established tradition that remains strong in many businesses today. Though this certainly functions and serves a particular role in some organizations, many modern...]]> Fri, 16 Nov 2012 06:12:18 GMT http://www.trendreports.com/article/business-hierarchy http://www.trendreports.com/article/innovative-marketing-strategy TrendReports.com) With increased technology integration and more access to consumer information than ever before, brands are going to new levels in terms of innovative marketing strategy tactics. Having content going...]]> Fri, 16 Nov 2012 03:11:07 GMT http://www.trendreports.com/article/innovative-marketing-strategy http://www.trendreports.com/article/digital-branding TrendReports.com) Today's consumers are tied to their gadgets, which is why digital branding is so crucial to companies. Many businesses have found innovative ways to integrate a tech-savvy approach into their...]]> Fri, 16 Nov 2012 00:10:05 GMT http://www.trendreports.com/article/digital-branding http://www.trendreports.com/article/improve-marketing TrendReports.com) Brands are always striving to find ways to improve marketing strategies, and whether they know it or not, going back to basics may be what's missing. Though technology, experiential marketing...]]> Thu, 15 Nov 2012 21:09:20 GMT http://www.trendreports.com/article/improve-marketing http://www.trendreports.com/article/brand-collaboration TrendReports.com) Brand collaboration has become an increasingly popular way to supercharge innovation. Even the most successful companies have benefited from participating in a joint project or venture with another...]]> Thu, 15 Nov 2012 18:08:26 GMT http://www.trendreports.com/article/brand-collaboration http://www.trendreports.com/article/business-twitter TrendReports.com) Though many companies have enjoyed success as a result of being present on the social media platform, an elevated business Twitter strategy could take a brand to the next level. There are several...]]> Thu, 15 Nov 2012 15:07:30 GMT http://www.trendreports.com/article/business-twitter http://www.trendreports.com/article/interactive-advertising-strategy TrendReports.com) Marketing has come a long way over the decades, and though many brands have been able to adapt, an interactive advertising strategy has proven to be the hallmark of a successful and innovative brand....]]> Thu, 15 Nov 2012 12:06:12 GMT http://www.trendreports.com/article/interactive-advertising-strategy http://www.trendreports.com/article/innovative-office TrendReports.com) As more and more start-ups are making it big in the business world, the understood design of an innovative office space is undergoing a makeover. Though many companies have kept on with cubicle-...]]> Thu, 15 Nov 2012 09:05:28 GMT http://www.trendreports.com/article/innovative-office http://www.trendreports.com/article/cultural-marketing TrendReports.com) Though difficult, brands can greatly benefit from cultural marketing and catering to particular groups of consumers based on traditions, norms and values in a given community. Doing so can be risky,...]]> Thu, 15 Nov 2012 06:04:14 GMT http://www.trendreports.com/article/cultural-marketing http://www.trendreports.com/article/high-tech-marketing TrendReports.com) Over the years, brands have developed a number of ways to make themselves standout, but high-tech marketing has elevated this practice to the next level. Though shock marketing tactics grab the eyes...]]> Wed, 14 Nov 2012 22:03:37 GMT http://www.trendreports.com/article/high-tech-marketing http://www.trendreports.com/article/luxury-marketing TrendReports.com) The very allure of high-end items may have previously been their inaccessibility, but luxury marketing strategies have now made these products more attainable and convenient. From high-end couture...]]> Wed, 14 Nov 2012 21:01:30 GMT http://www.trendreports.com/article/luxury-marketing http://www.trendreports.com/article/environmental-marketing TrendReports.com) Even the most unlikely of brands are leveraging environmental marketing in order to boost their company's image. From McDonald's to world-renowned architects, many industries are...]]> Wed, 14 Nov 2012 19:02:22 GMT http://www.trendreports.com/article/environmental-marketing http://www.trendreports.com/article/digital-integration TrendReports.com) Technology has integrated its way into the daily lifestyle of the masses, making digital integration in business essential for reaching your market. When Apple started making devices that were...]]> Wed, 14 Nov 2012 14:59:27 GMT http://www.trendreports.com/article/digital-integration http://www.trendreports.com/article/improve-customer-experience TrendReports.com) As time goes on, consumers have come to expect more and more from the products and services they use, and many companies have come up with innovative ways to improve customer experience. With...]]> Wed, 14 Nov 2012 13:00:32 GMT http://www.trendreports.com/article/improve-customer-experience http://www.trendreports.com/article/technology-market TrendReports.com) Trend Hunter's Tech Trend Report has many examples of innovative advancements in the technology market. One of the most exciting technological trends is the integration of robots into every...]]> Wed, 14 Nov 2012 05:56:08 GMT http://www.trendreports.com/article/technology-market http://www.trendreports.com/article/promotional-marketing-tactics TrendReports.com) When you want to market a new product to consumers, you need to use fresh promotional marketing tactics that will capture the attention of new consumers and keep your brand current. Are trying to...]]> Wed, 14 Nov 2012 02:55:07 GMT http://www.trendreports.com/article/promotional-marketing-tactics http://www.trendreports.com/article/grungy-design TrendReports.com) Luxury is prevalent in the world of design and marketing, but many people are tired of the picture-perfect glamorous lifestyle constantly being shoved at them and are finding themselves attracted to...]]> Tue, 13 Nov 2012 23:55:05 GMT http://www.trendreports.com/article/grungy-design http://www.trendreports.com/article/entrepreneurial-success-strategies TrendReports.com) When it comes to entrepreneurial success strategies, one of the most often ignored concepts is failure. You can't ignore the fact that you will make mistakes, especially if you are embarking...]]> Tue, 13 Nov 2012 20:54:19 GMT http://www.trendreports.com/article/entrepreneurial-success-strategies http://www.trendreports.com/article/outofhome-advertising TrendReports.com) The streets are where the masses congregate and if you have a limited budget to use for ad campaigns, you should make sure you are using out-of-home advertising. As Steffan Postaer stated in his...]]> Tue, 13 Nov 2012 17:53:16 GMT http://www.trendreports.com/article/outofhome-advertising http://www.trendreports.com/article/frightening-experience TrendReports.com) Horror movies, roller coasters and Halloween demonstrate just how much people love the vicarious danger of a frightening experience. Designers and marketers have started to take advantage of people&#...]]> Tue, 13 Nov 2012 14:52:21 GMT http://www.trendreports.com/article/frightening-experience http://www.trendreports.com/article/consumer-involvement TrendReports.com) When looking to make a connection with customers, businesses can reach out to them through crowdsourcing and consumer involvement. A great way to see what consumers want is to simply ask them. Let...]]> Fri, 09 Nov 2012 14:25:11 GMT http://www.trendreports.com/article/consumer-involvement http://www.trendreports.com/article/multipurpose-design TrendReports.com) The most interactive and functional items are those that have a multi-purpose design. This concept works because consumers who want to get the most out of their products are attracted to items that...]]> Thu, 08 Nov 2012 23:21:14 GMT http://www.trendreports.com/article/multipurpose-design http://www.trendreports.com/article/consumer-marketing-tactics TrendReports.com) Many companies are trying to diversify and appeal to new demographics through target-specific consumer marketing tactics, several examples of which can be found in Trend Hunter's Marketing...]]> Thu, 08 Nov 2012 20:20:17 GMT http://www.trendreports.com/article/consumer-marketing-tactics http://www.trendreports.com/article/customer-experience TrendReports.com) Brands, particularly those involved in selling products, are always on the lookout for new and innovative ways to improve customer experience. The experience of customers has changed rapidly over...]]> Thu, 08 Nov 2012 17:19:15 GMT http://www.trendreports.com/article/customer-experience http://www.trendreports.com/article/innovative-brand-strategy TrendReports.com) When it comes to implementing an innovative brand strategy, companies have gone in all sorts of directions. From using shocking design to appealing to the lighter side of customers, brands are...]]> Thu, 08 Nov 2012 09:18:21 GMT http://www.trendreports.com/article/innovative-brand-strategy http://www.trendreports.com/article/branding-lessons TrendReports.com) The presidential election process is an event that changes rapidly each time around. With four years between each race, the changes in marketing and branding approaches are hugely evident, and...]]> Wed, 07 Nov 2012 11:09:12 GMT http://www.trendreports.com/article/branding-lessons http://www.trendreports.com/article/digital-retail-solutions TrendReports.com) Many consumers have become immersed in a digital lifestyle, and companies applying digital retail solutions to their stores have a significant advantage in staying relevant over the next decade....]]> Wed, 07 Nov 2012 08:09:10 GMT http://www.trendreports.com/article/digital-retail-solutions http://www.trendreports.com/article/recruiting-strategy TrendReports.com) As the business world races to create a cohesive social media plan of action, having a recruiting strategy for social media savvy employees is pivotal. Recruitment for this essential aspect of your...]]> Wed, 07 Nov 2012 05:08:08 GMT http://www.trendreports.com/article/recruiting-strategy http://www.trendreports.com/article/rental-business TrendReports.com) A rental business model, though often intimidating, can provide benefits for both companies as well as consumers. Convenience is the way of the future, and people have never been more receptive to...]]> Tue, 06 Nov 2012 23:06:20 GMT http://www.trendreports.com/article/rental-business http://www.trendreports.com/article/brand-image TrendReports.com) Maintaining and reinventing brand image is thought to be one of the most important aspects of keeping a business alive and well. Though many companies have managed to adapt to changing times and...]]> Tue, 06 Nov 2012 17:04:16 GMT http://www.trendreports.com/article/brand-image http://www.trendreports.com/article/popular-culture-marketing TrendReports.com) In terms of reaching a wide audience, nothing compares to popular culture marketing. Pop culture has never been so widely transmitted as it is today, and consumers are far more receptive to public...]]> Tue, 06 Nov 2012 15:05:38 GMT http://www.trendreports.com/article/popular-culture-marketing http://www.trendreports.com/article/global-trend-spotting TrendReports.com) As the Group Innovation Director for SABMiller, Gisela Rule is tasked with identifying and isolating global trends, and transforming them into opportunities for local markets. We spoke with Rule to...]]> Tue, 06 Nov 2012 11:02:18 GMT http://www.trendreports.com/article/global-trend-spotting http://www.trendreports.com/article/updated-design TrendReports.com) With a culture that consistently demands novelty, there is a growing demand to accommodate with updated design and ingenuity that results in vastly appealing products. Being aware of the market&#...]]> Tue, 06 Nov 2012 09:03:33 GMT http://www.trendreports.com/article/updated-design http://www.trendreports.com/article/disrupting-traditional-marketing-methods TrendReports.com) Disrupting traditional marketing methods is a tricky task that comes with just as much risk as it does reward, and no one knows this better than Sharon MacLeod, Vice President of Marketing at...]]> Mon, 29 Oct 2012 17:13:48 GMT http://www.trendreports.com/article/disrupting-traditional-marketing-methods http://www.trendreports.com/article/qsr-innovation-methods TrendReports.com) When it comes to advertising, developing and promoting fast food, fewer are as innovative as Brad Haley, Chief Marketing Officer at CKE Restaurants, Inc. Since joining the company, he’s helped...]]> Sat, 27 Oct 2012 10:58:11 GMT http://www.trendreports.com/article/qsr-innovation-methods http://www.trendreports.com/article/ethical-business-practices TrendReports.com) More and more consumers are responding to B Corporations (businesses for public benefit) and social businesses. The CEO of Shaklee (the first corporation ever to win a Nobel Peace Prize) Roger...]]> Tue, 23 Oct 2012 19:33:25 GMT http://www.trendreports.com/article/ethical-business-practices http://www.trendreports.com/article/cultural-branding TrendReports.com) Cultural branding involves marketing with a specific lifestyle in mind. With the millennial generation not easily convinced by traditional branding methods, companies must be quick to keep up. These...]]> Tue, 23 Oct 2012 07:30:10 GMT http://www.trendreports.com/article/cultural-branding http://www.trendreports.com/article/reallife-social-marketing TrendReports.com) Real-life social marketing encourages individuals to interact with one another and bond over a shared experience. With over 800 million active users on Facebook and close to 500 million on Twitter,...]]> Tue, 23 Oct 2012 04:29:07 GMT http://www.trendreports.com/article/reallife-social-marketing http://www.trendreports.com/article/innovative-product-design-concepts TrendReports.com) Looks are everything when it comes to product design. According to Forbes writer Adam Swann, “Design-oriented organizations [...] recognize that a great design leads to differentiation,...]]> Tue, 23 Oct 2012 01:28:06 GMT http://www.trendreports.com/article/innovative-product-design-concepts http://www.trendreports.com/article/simplified-technology TrendReports.com) Paying more for less actually appeals to consumers when it comes to simplified technology. They want less complicated products and want to put in less effort to get their desired results. There...]]> Mon, 22 Oct 2012 22:27:19 GMT http://www.trendreports.com/article/simplified-technology http://www.trendreports.com/article/retro-advertising TrendReports.com) Retro advertising has surged in popularity over the past year, with collections from Estee Lauder in honor of the popular show Mad Men, and fashion runways harking back to a more old-school look....]]> Mon, 22 Oct 2012 19:26:54 GMT http://www.trendreports.com/article/retro-advertising http://www.trendreports.com/article/increase-customer-engagement TrendReports.com) Stay ahead of competitors and increase customer engagement by creating an interactive experience for consumers. One method to enhance customer retail experiences is to “manufacture addiction.&#...]]> Mon, 22 Oct 2012 13:25:13 GMT http://www.trendreports.com/article/increase-customer-engagement http://www.trendreports.com/article/blog-marketing TrendReports.com) Accessible content curated by consumers has lead to a new era of advertising creating the competitive field of blog marketing. The rise of personal blogs and viral content has created a platform...]]> Mon, 22 Oct 2012 12:26:19 GMT http://www.trendreports.com/article/blog-marketing http://www.trendreports.com/article/retro-style-technology TrendReports.com) While the latest gadgets tend to be sleek and flashy, many consumers are becoming more attracted to retro-style technology. Outfitting new products and devices with a vintage vibe will set your...]]> Mon, 22 Oct 2012 10:24:19 GMT http://www.trendreports.com/article/retro-style-technology http://www.trendreports.com/article/local-consumer-marketing TrendReports.com) In order to reach the growing market of mainstream-averse consumers, big businesses have been looking towards improving local consumer marketing by unbranding themselves. There has been a major...]]> Fri, 12 Oct 2012 12:16:12 GMT http://www.trendreports.com/article/local-consumer-marketing http://www.trendreports.com/article/interactive-brand-marketing TrendReports.com) A great way to increase your customer base and fortify consumer loyalty is to reach out to consumers through interactive brand marketing. In discussing how to reach the new generation of “...]]> Fri, 12 Oct 2012 11:17:01 GMT http://www.trendreports.com/article/interactive-brand-marketing http://www.trendreports.com/article/staff-morale TrendReports.com) Improving and maintaining staff morale is critical when it comes to keeping employees innovative and productive. Fostering a welcoming and open work environment necessitates a professional culture...]]> Thu, 11 Oct 2012 21:11:17 GMT http://www.trendreports.com/article/staff-morale http://www.trendreports.com/article/marketing-to-the-elderly TrendReports.com) With a population of aging boomers, marketing to the elderly will become much more pivotal to successful business initiatives. Businesses must move towards marketing strategies that subtly appeal to...]]> Thu, 11 Oct 2012 18:10:20 GMT http://www.trendreports.com/article/marketing-to-the-elderly http://www.trendreports.com/article/viral-advertising TrendReports.com) Viral advertising is one of the key goals of marketers and having a campaign that resonates with viewers is incredibly important when it comes to spreading a message. Today, creating a relationship...]]> Thu, 11 Oct 2012 15:09:15 GMT http://www.trendreports.com/article/viral-advertising http://www.trendreports.com/article/imagebased-marketing TrendReports.com) Image-based marketing has begun to strongly influence the corporate world. With the influx and increasing popularity of social media platforms like Pinterest and Instagram, savvy brands have...]]> Thu, 11 Oct 2012 12:08:12 GMT http://www.trendreports.com/article/imagebased-marketing http://www.trendreports.com/article/twitter-for-business TrendReports.com) Learning to use Twitter for business is pivotal to being successful online. The lack of leading executives that engage in social media makes for a nearly untapped arena that has potential to...]]> Thu, 11 Oct 2012 09:07:10 GMT http://www.trendreports.com/article/twitter-for-business http://www.trendreports.com/article/facilitate-innovation TrendReports.com) Many companies struggle to facilitate innovation during meetings. Various elements get in the way of getting new ideas on the table, from logistics to a lack of focus. Luckily, steps can be taken to...]]> Thu, 11 Oct 2012 06:06:08 GMT http://www.trendreports.com/article/facilitate-innovation http://www.trendreports.com/article/recruitment-strategy TrendReports.com) Recruitment has never been more complicated than it is today, and locking down a solid and updated recruitment strategy has never been more important. Online media, particularly social media, has...]]> Thu, 11 Oct 2012 03:05:21 GMT http://www.trendreports.com/article/recruitment-strategy http://www.trendreports.com/article/social-media-for-businesses TrendReports.com) Social media for businesses has become an increasingly important component of a company's strategy. Arguably necessary in order to succeed and stay relevant in this day and age, these...]]> Thu, 11 Oct 2012 00:04:04 GMT http://www.trendreports.com/article/social-media-for-businesses http://www.trendreports.com/article/presentation-techniques TrendReports.com) One of the many skills needed in a leadership role includes the ability to convey ideas concisely and effectively. These presentation techniques will help people engage audience members. Don'...]]> Wed, 10 Oct 2012 18:02:18 GMT http://www.trendreports.com/article/presentation-techniques http://www.trendreports.com/article/google-business-strategy TrendReports.com) For companies with a strong online presence, and even those that don't have one, developing and implementing a Google+ business strategy is becoming increasingly important. Since Google...]]> Wed, 10 Oct 2012 17:03:03 GMT http://www.trendreports.com/article/google-business-strategy http://www.trendreports.com/article/successful-entrepreneur-characteristics TrendReports.com) Successful entrepreneur characteristics are what helps a great business idea become a reality. Being a successful entrepreneur takes more than just a plan and financial investment. There are certain...]]> Wed, 10 Oct 2012 15:01:19 GMT http://www.trendreports.com/article/successful-entrepreneur-characteristics http://www.trendreports.com/article/expanding-your-market TrendReports.com) One of the main roadblocks of innovation is becoming too comfortable within your industry, and not expanding your market by looking at trends from various sectors. Jeremy Gutsche, founder of Trend...]]> Wed, 10 Oct 2012 12:00:12 GMT http://www.trendreports.com/article/expanding-your-market http://www.trendreports.com/article/direct-marketing-tactics TrendReports.com) With consumers being flooded with continuous advertisements on a daily basis, many marketers worry about how direct marketing tactics will affect the public. A common concern is whether or not...]]> Sat, 06 Oct 2012 02:28:11 GMT http://www.trendreports.com/article/direct-marketing-tactics http://www.trendreports.com/article/youtube-business-strategy TrendReports.com) Having a successful YouTube business strategy can supercharge your brand and generate significant exposure. However, simply posting videos on a random basis will not produce the same results as...]]> Fri, 05 Oct 2012 23:28:14 GMT http://www.trendreports.com/article/youtube-business-strategy http://www.trendreports.com/article/boost-work-efficiency TrendReports.com) It is difficult for many individuals to boost work efficiency when the setting isn't right. Leaders in the workforce should consider the effects that environment plays on employees, and what...]]> Fri, 05 Oct 2012 20:27:24 GMT http://www.trendreports.com/article/boost-work-efficiency http://www.trendreports.com/article/increase-customer-base TrendReports.com) To increase their customer base, many companies rely on traditional advertising and social media, but how do these techniques make businesses stand out from their competitors? Consumers are...]]> Fri, 05 Oct 2012 17:26:15 GMT http://www.trendreports.com/article/increase-customer-base http://www.trendreports.com/article/emotional-marketing TrendReports.com) Advertising has long strived to appeal to viewers' psyche, and emotional marketing is just one of the ways in which this takes place. Though arguably more risky than other campaigns, this...]]> Thu, 04 Oct 2012 17:18:20 GMT http://www.trendreports.com/article/emotional-marketing http://www.trendreports.com/article/career-leadership-skills TrendReports.com) Professional development depends on a number of factors, including the affects of diction on career leadership skills. Many hardworking, intelligent professionals move up the ranks in their careers...]]> Thu, 04 Oct 2012 14:17:20 GMT http://www.trendreports.com/article/career-leadership-skills http://www.trendreports.com/article/linkedin-business-strategy TrendReports.com) Many brands have caught on to the importance of social media, and yet many still consider LinkedIn to be one of the most difficult platforms to create a strategy for. Though tailored to suit...]]> Thu, 04 Oct 2012 11:16:21 GMT http://www.trendreports.com/article/linkedin-business-strategy http://www.trendreports.com/article/engagement-on-facebook TrendReports.com) In this modern era of advertising, being online is no longer an option, and increasing engagement on Facebook and similar platforms is critical when it comes to getting the most out of an online...]]> Thu, 04 Oct 2012 08:16:10 GMT http://www.trendreports.com/article/engagement-on-facebook http://www.trendreports.com/article/apps-for-business TrendReports.com) Maintaining consumer engagement may seem extremely difficult, yet tablets and smartphones offer mobile apps that can really make an impact on consumer engagement. The importance of gaining solid...]]> Thu, 04 Oct 2012 05:15:09 GMT http://www.trendreports.com/article/apps-for-business http://www.trendreports.com/article/hire-young-people TrendReports.com) Millennials can act as a huge asset to companies big and small, so there's good reason to hire young people (despite worrisome assumptions made about this group). Though stereotyped as...]]> Thu, 04 Oct 2012 02:14:06 GMT http://www.trendreports.com/article/hire-young-people http://www.trendreports.com/article/viral-campaign TrendReports.com) A viral campaign is the ultimate goal of advertisers today. Since online content is easier to share than ever, web marketing cannot be discounted as an effective way to get a message across. There...]]> Wed, 03 Oct 2012 23:13:04 GMT http://www.trendreports.com/article/viral-campaign http://www.trendreports.com/article/innovative-office-culture TrendReports.com) Expansion is an exciting prospect when it comes to businesses, but how can leaders maintain an innovative company culture in a large-scale company? Start-ups are notorious for maintaining unique and...]]> Wed, 03 Oct 2012 20:12:18 GMT http://www.trendreports.com/article/innovative-office-culture http://www.trendreports.com/article/marketing-to-millenials TrendReports.com) In this business era that glorifies novelty, it is difficult to stay ahead of the curb and especially market to millenials. Among the most active and social groups of consumers is the millennial...]]> Wed, 03 Oct 2012 13:11:01 GMT http://www.trendreports.com/article/marketing-to-millenials http://www.trendreports.com/article/community-business-strategy TrendReports.com) A community business strategy can often be the right answer for companies who want to spark innovation beyond the comfort of their own team. There's power in numbers, and many good reasons...]]> Wed, 03 Oct 2012 10:10:31 GMT http://www.trendreports.com/article/community-business-strategy http://www.trendreports.com/article/methods-for-enhancing-innovation TrendReports.com) Richard Musson is the Global Vice President of Innovation for Anheuser-Busch InBev. Assigned with driving innovation throughout AB InBev’s global markets, Musson is a staunch innovator focused on...]]> Sat, 29 Sep 2012 16:44:17 GMT http://www.trendreports.com/article/methods-for-enhancing-innovation http://www.trendreports.com/article/driving-innovation-in-retail TrendReports.com) Melissa Jackson, Senior Director of Product Development and Design at Central Garden & Pet, is a key innovator at her company, overseeing the development of a range of products. As a key figure...]]> Sat, 29 Sep 2012 13:43:27 GMT http://www.trendreports.com/article/driving-innovation-in-retail http://www.trendreports.com/article/channeling-consumer-insight-into-innovation TrendReports.com) As the Vice President of Research and Development at The Dannon Company, Stewart Townsend must keep his pulse on various segments of the food industry, as well as what’s piquing the interest of...]]> Sat, 29 Sep 2012 10:42:19 GMT http://www.trendreports.com/article/channeling-consumer-insight-into-innovation http://www.trendreports.com/article/growing-culture-through-innovation TrendReports.com) Growing your work culture can be attributed to the growth of your innovation, and nobody understands this more than Celeste Lutrario, Vice President of Global R&D at Burt’s Bees—culture...]]> Fri, 28 Sep 2012 13:36:13 GMT http://www.trendreports.com/article/growing-culture-through-innovation http://www.trendreports.com/article/innovation-in-agribusiness TrendReports.com) Roger Billingsley, Senior Vice President of R&D at the Dole Food Company, understands the importance of innovation and how it’s directly related to improving culture, products and perspective....]]> Fri, 28 Sep 2012 10:35:11 GMT http://www.trendreports.com/article/innovation-in-agribusiness http://www.trendreports.com/article/trend-spotting-in-business TrendReports.com) Trend spotting in business can be a tricky gig that Vice President of Insights and Innovation at Newell Rubbermaid Lisa King is tasked with—unearthing consumer insights and connecting them...]]> Thu, 27 Sep 2012 22:32:26 GMT http://www.trendreports.com/article/trend-spotting-in-business http://www.trendreports.com/article/comparative-advertising TrendReports.com) Comparative advertising has the potential to demonstrate to consumers the advantages and disadvantages of certain products. However, some comparison strategies push the boundaries and blatantly...]]> Thu, 27 Sep 2012 16:31:24 GMT http://www.trendreports.com/article/comparative-advertising http://www.trendreports.com/article/keep-your-business-alive TrendReports.com) It can be hard to keep your business alive in times of economic uncertainty and rapid change. Making risky but necessary changes can alter the outcome of seemingly dire situation. The print...]]> Thu, 27 Sep 2012 15:32:52 GMT http://www.trendreports.com/article/keep-your-business-alive http://www.trendreports.com/article/customer-engagement TrendReports.com) Today’s customer engagement strategies range from flash mob frenzies to interactive billboards. While there are many methods companies use to attract consumers, one tactic is becoming prominent...]]> Thu, 27 Sep 2012 13:30:16 GMT http://www.trendreports.com/article/customer-engagement http://www.trendreports.com/article/hiring-strategies-for-companies TrendReports.com) Specific hiring strategies for companies can vary depending on industry and position, but businesses that follow the guidelines laid out below have more chance of creating an award-winning team than...]]> Thu, 27 Sep 2012 10:30:12 GMT http://www.trendreports.com/article/hiring-strategies-for-companies http://www.trendreports.com/article/innovative-packaging-solutions TrendReports.com) Branding and packaging are inextricably linked to the way in which consumers understand and form their idea of a brand, so discovering innovative packaging solutions can set a company well ahead of...]]> Wed, 26 Sep 2012 06:22:02 GMT http://www.trendreports.com/article/innovative-packaging-solutions http://www.trendreports.com/article/pinterest-for-business TrendReports.com) With its booming popularity as third most popular social networking platform, learning to use Pinterest for business has become quintessential. Boasting unrivaled success as the fastest growing...]]> Tue, 25 Sep 2012 15:18:39 GMT http://www.trendreports.com/article/pinterest-for-business http://www.trendreports.com/article/revamping-your-brand TrendReports.com) There have never been more options when it comes to revamping your brand, and a crowdsourced and engaging DIY approach just might be the change needed in order to turn heads. Dominating the Internet,...]]> Tue, 25 Sep 2012 13:16:16 GMT http://www.trendreports.com/article/revamping-your-brand http://www.trendreports.com/article/sustainable-innovation-tactics TrendReports.com) In a recent interview with Stan Frankenthanler, VP of Global Product Innovation and Executive Chef at Dunkin’ Brands, we discussed the importance of motivation, culture and trends in relation to...]]> Sun, 23 Sep 2012 10:01:11 GMT http://www.trendreports.com/article/sustainable-innovation-tactics http://www.trendreports.com/article/innovative-branding-solutions TrendReports.com) Though often aiming to make products look as beautiful as possible, advertising has taken a turn for the unglamorous, and subversive branding is gaining traction as one of the leading innovative...]]> Wed, 19 Sep 2012 17:34:49 GMT http://www.trendreports.com/article/innovative-branding-solutions http://www.trendreports.com/article/personalized-customer-experience TrendReports.com) For many consumers, customization is key, and a personalized customer experience can make a world of difference. Though hugely popular trends and products achieve great degrees of success, consumers...]]> Wed, 19 Sep 2012 15:32:14 GMT http://www.trendreports.com/article/personalized-customer-experience http://www.trendreports.com/article/consumer-engagement TrendReports.com) As highlighted in many of Trend Hunter's Branding Trend Reports, consumer engagement can be supercharged with images and branding that invokes familiarity. This is the main reason for which...]]> Wed, 19 Sep 2012 14:33:27 GMT http://www.trendreports.com/article/consumer-engagement http://www.trendreports.com/article/innovate-branding TrendReports.com) Though many electronics are already considered to be fairly luxurious items, elevating high-end technology can be a way to innovate branding. Though expensive on their own, appliances and gadgets...]]> Wed, 19 Sep 2012 08:31:14 GMT http://www.trendreports.com/article/innovate-branding http://www.trendreports.com/article/compact-design TrendReports.com) Compact design is one of the key attributes to the modern products that are sold today, including items from furniture to strollers. Though minimalism provides a stark and easy-to-match look,...]]> Tue, 18 Sep 2012 15:25:15 GMT http://www.trendreports.com/article/compact-design http://www.trendreports.com/article/the-role-of-research TrendReports.com) Betsy Frank, Chief Research & Insights Officer at Time Inc., is a veteran of the media industry. Her career has spanned four decades, and prior to joining the Time Inc. cast she was head of...]]> Sat, 15 Sep 2012 12:01:21 GMT http://www.trendreports.com/article/the-role-of-research http://www.trendreports.com/article/pop-culture-advertising TrendReports.com) Pop culture advertising has never been more interesting or innovative. The relationship between a star and their fans is closer than ever, thanks largely in part to social media platforms like...]]> Wed, 12 Sep 2012 23:42:16 GMT http://www.trendreports.com/article/pop-culture-advertising http://www.trendreports.com/article/social-media-marketing-strategy TrendReports.com) The potential for innovation within social media marketing strategy is huge. Many companies are well aware of the benefits that social media offers, but not everyone is taking full advantage of...]]> Wed, 12 Sep 2012 20:41:22 GMT http://www.trendreports.com/article/social-media-marketing-strategy http://www.trendreports.com/article/reinvent-brand-experience TrendReports.com) For companies looking to reinvent brand experience, this can be a risky topic. However, to stay ahead of competition businesses must always be looking to the future and understand that their...]]> Wed, 12 Sep 2012 17:40:16 GMT http://www.trendreports.com/article/reinvent-brand-experience http://www.trendreports.com/article/minimalist-advertising TrendReports.com) The idea that “less is more” holds longstanding credibility, making minimalist advertising very attractive to consumers, marketers and product designers alike. This ethos has regained...]]> Wed, 12 Sep 2012 14:39:23 GMT http://www.trendreports.com/article/minimalist-advertising http://www.trendreports.com/article/comic-relief-in-advertising TrendReports.com) Comic advertising does more than just provide laughs for consumers. Ads that induce this emotional reaction have long-lasting results and high returns. Humor (when used effectively) can lure in...]]> Wed, 12 Sep 2012 11:38:24 GMT http://www.trendreports.com/article/comic-relief-in-advertising http://www.trendreports.com/article/green-initiatives-in-marketing TrendReports.com) With consumers becoming more concerned with environmental issues, the idea of social business and green initiatives in marketing have caught on in recent years. Many companies and startups have...]]> Wed, 12 Sep 2012 08:37:10 GMT http://www.trendreports.com/article/green-initiatives-in-marketing http://www.trendreports.com/article/marketing-to-kids TrendReports.com) Marketing to kids has drastically changed with the advent of new technologies. According to USA Today, the children's market has become a $1.12 trillion dollar industry, making this sector a...]]> Wed, 12 Sep 2012 05:36:09 GMT http://www.trendreports.com/article/marketing-to-kids http://www.trendreports.com/article/viral-marketing-campaigns TrendReports.com) Creating a viral marketing campaign takes a number of carefully planned steps. The featured subject in these videos can vary according to company, but one type of mascot is much more malleable than...]]> Wed, 12 Sep 2012 02:35:11 GMT http://www.trendreports.com/article/viral-marketing-campaigns http://www.trendreports.com/article/authentic-marketing-tactics TrendReports.com) Consumers of today are much more skeptical when it comes to brand products, so authentic marketing tactics are becoming of greater importance in the world of advertising. Previously, large...]]> Tue, 11 Sep 2012 23:34:16 GMT http://www.trendreports.com/article/authentic-marketing-tactics http://www.trendreports.com/article/patriotic-marketing-tactics TrendReports.com) If the London 2012 Olympics taught businesses anything, it's that patriotic marketing tactics boost brand image and help form an emotional connection with viewers. Even brands that didn'...]]> Tue, 11 Sep 2012 20:33:17 GMT http://www.trendreports.com/article/patriotic-marketing-tactics http://www.trendreports.com/article/longterm-workplace-satisfaction TrendReports.com) According to Forbes magazine, “some industry statistics show that 66% of employees are disengaged and 60% are actively looking for work.” These overwhelming numbers signal a need for...]]> Tue, 11 Sep 2012 17:32:19 GMT http://www.trendreports.com/article/longterm-workplace-satisfaction http://www.trendreports.com/article/geeky-branding-techniques TrendReports.com) Geeky branding techniques are used today by a variety of marketers. Many advertisers now use society's associations and assumptions with the word “nerd,” and turn these into fuel...]]> Tue, 11 Sep 2012 14:31:13 GMT http://www.trendreports.com/article/geeky-branding-techniques http://www.trendreports.com/article/vintage-aesthetics-in-branding TrendReports.com) Vintage aesthetics in branding are seen mostly in the fashion industry, but that doesn't mean other businesses can't take a note from the style pages. Vintage materials and looking back...]]> Tue, 11 Sep 2012 08:29:12 GMT http://www.trendreports.com/article/vintage-aesthetics-in-branding http://www.trendreports.com/article/marketing-to-women TrendReports.com) Marketing to women requires constant innovation and forward-thinking. The role of the modern female has changed drastically in the past twenty years, as the workforce has seen more women leave the...]]> Tue, 11 Sep 2012 05:28:08 GMT http://www.trendreports.com/article/marketing-to-women http://www.trendreports.com/article/interactive-marketing-tactics TrendReports.com) With consumers being bombarded with commercials and information on a daily basis, interactive marketing tactics have started to appeal to a broad audience. Instead of having ads targeted at...]]> Tue, 11 Sep 2012 02:27:09 GMT http://www.trendreports.com/article/interactive-marketing-tactics http://www.trendreports.com/article/retain-focus-at-work TrendReports.com) For employees to retain focus at work, they must be motivated and self-disciplined. Not everyone has these skills, and for some, organization of time is one of the most difficult struggles when...]]> Mon, 10 Sep 2012 17:24:20 GMT http://www.trendreports.com/article/retain-focus-at-work http://www.trendreports.com/article/social-media-marketing-tactics TrendReports.com) Most brands recognize the importance of social media, but many are still struggling to uncover the most effective social media marketing tactics, those that will actually garner results and help a...]]> Sun, 09 Sep 2012 17:17:16 GMT http://www.trendreports.com/article/social-media-marketing-tactics http://www.trendreports.com/article/2013-trend-report-deal TrendReports.com) For companies looking to supercharge innovation for the upcoming year, Trend Hunter's 2013 Trend Report Deal offers users one place to find what will be taking off as 2012 draws to a close....]]> Thu, 06 Sep 2012 19:55:44 GMT http://www.trendreports.com/article/2013-trend-report-deal http://www.trendreports.com/article/millennial-marketing TrendReports.com) Brands are increasingly focusing their efforts on Millennial marketing, with the hopes of capturing the attention of this large and influential generation. When it comes to size, Millennials (or...]]> Mon, 03 Sep 2012 22:32:18 GMT http://www.trendreports.com/article/millennial-marketing http://www.trendreports.com/article/qr-code-marketing TrendReports.com) The number of brands using QR code marketing has increased incredibly over the last couple of years. The number of consumers embracing the technology has also increased; according to a 2012 report...]]> Mon, 03 Sep 2012 19:31:16 GMT http://www.trendreports.com/article/qr-code-marketing http://www.trendreports.com/article/text-message-marketing-tips TrendReports.com) Many consumers consider their mobile phones extensions of themselves, and most will have them within arm's reach 24/7. To marketers, this means an opportunity to reach people almost instantly,...]]> Mon, 03 Sep 2012 16:30:16 GMT http://www.trendreports.com/article/text-message-marketing-tips http://www.trendreports.com/article/leveraging-mobile-technology TrendReports.com) Consumers are spending more time on their mobile phones than ever before—in fact, it's predicted that mobile Internet usage will surpass desktop Internet usage by 2014—pushing...]]> Wed, 29 Aug 2012 21:57:22 GMT http://www.trendreports.com/article/leveraging-mobile-technology http://www.trendreports.com/article/brand-extentions-in-retail TrendReports.com) With extensive knowledge in marketing and branding, Ruben Alcaraz, Director of Branding and Insights at Affliction Clothing, understands opportunities in retail spaces that other brands tend to...]]> Wed, 29 Aug 2012 12:37:17 GMT http://www.trendreports.com/article/brand-extentions-in-retail http://www.trendreports.com/article/email-marketing-tips TrendReports.com) These days, consumers' email inboxes are so jam-packed with messages that only a fraction of them are opened and read. In fact, a recent study by the email marketing firm Silverpop revealed...]]> Wed, 29 Aug 2012 00:33:36 GMT http://www.trendreports.com/article/email-marketing-tips http://www.trendreports.com/article/think-like-an-innovator TrendReports.com) Whether you're a CEO, owner of a small business, a department manager or a marketer, your job will most likely require some degree of creativity in which you must think like an innovator....]]> Tue, 28 Aug 2012 21:32:39 GMT http://www.trendreports.com/article/think-like-an-innovator http://www.trendreports.com/article/automation-in-everyday-life TrendReports.com) Over the last few years, developments in technology have allowed for the creation of products that enhance automation in everyday life. Home automation products, in particular, are on the rise,...]]> Tue, 28 Aug 2012 18:31:19 GMT http://www.trendreports.com/article/automation-in-everyday-life http://www.trendreports.com/article/consumerfocused-marketing TrendReports.com) In the digital age, consumer-focused marketing has become an important tool for many brands, and no one understands this more than Joel Yashinsky, chief marketing officer at McDonald's Canada....]]> Tue, 28 Aug 2012 15:30:17 GMT http://www.trendreports.com/article/consumerfocused-marketing http://www.trendreports.com/article/interactive-marketing TrendReports.com) Brands are increasingly executing interactive marketing campaigns in an effort to gain customer attention. Conventional approaches to marketing involve brands sending out a radio broadcast, TV spot...]]> Mon, 27 Aug 2012 21:25:21 GMT http://www.trendreports.com/article/interactive-marketing http://www.trendreports.com/article/social-media-mistakes TrendReports.com) Social media is everywhere, and brands the world over are trying to figure out how to use it effectively in their marketing plans. However, social media isn't as easy as it sometimes appears;...]]> Mon, 27 Aug 2012 18:24:20 GMT http://www.trendreports.com/article/social-media-mistakes http://www.trendreports.com/article/pricing-strategies TrendReports.com) Traditionally, price has been based on demand and supply, but some brands are doing away with this conventional approach and turning to more modern pricing strategies to acquire new customers. Pay-...]]> Sun, 26 Aug 2012 21:17:21 GMT http://www.trendreports.com/article/pricing-strategies http://www.trendreports.com/article/effective-logo-redesign TrendReports.com) One of the goals of any rebranding move is effective logo redesign, but creating a new logo can be very risky. A company's logo is perhaps one of the most, if not the, most important part of...]]> Sat, 25 Aug 2012 03:06:13 GMT http://www.trendreports.com/article/effective-logo-redesign http://www.trendreports.com/article/simplifying-innovation-practices TrendReports.com) As consumer lifestyle and eating habits continue to trend towards more healthy options, Sergio Fuster, Senior Vice President of Marketing at the Dannon Company, understands that importance of...]]> Fri, 24 Aug 2012 12:01:15 GMT http://www.trendreports.com/article/simplifying-innovation-practices http://www.trendreports.com/article/future-of-ecommerce TrendReports.com) Consumers today are not only becoming more comfortable using their credit cards online to make purchases, but they are also becoming more comfortable using their mobile devices to shop. The online...]]> Thu, 23 Aug 2012 13:55:46 GMT http://www.trendreports.com/article/future-of-ecommerce http://www.trendreports.com/article/pinterest-marketing TrendReports.com) More consumers today prefer to see than to read, and this visual consumption preference, along with smartphone users' standard day-to-day photo-sharing activities, has contributed to the...]]> Wed, 22 Aug 2012 02:43:09 GMT http://www.trendreports.com/article/pinterest-marketing http://www.trendreports.com/article/amplifying-team-creativity TrendReports.com) Marlon Hernandez is a Brand Director at Corby Distilleries, a subsidiary of Pernod Ricard. While enhancing awareness around the portfolio of products is important for Hernandez, he also understands...]]> Tue, 21 Aug 2012 11:38:14 GMT http://www.trendreports.com/article/amplifying-team-creativity http://www.trendreports.com/article/locationbased-marketing-strategies TrendReports.com) When it comes to increasing sales and creating awareness, sometimes zeroing in on a specific location can prove more advantageous than targeting a wide area; this is why so many brands today are...]]> Tue, 21 Aug 2012 02:35:09 GMT http://www.trendreports.com/article/locationbased-marketing-strategies http://www.trendreports.com/article/experiential-marketing TrendReports.com) Many brands are using experiential marketing—strategies that aid in the creation of a memorable customer experience—to build loyalty and drive sales. When a customer has an unforgettable...]]> Mon, 20 Aug 2012 20:34:36 GMT http://www.trendreports.com/article/experiential-marketing http://www.trendreports.com/article/benefits-of-popup-shops TrendReports.com) Temporary retail establishments have been growing in number, popping up on street corners, in shopping centers, at events, in airports and more, as more brands begin recognizing the benefits of pop-...]]> Thu, 16 Aug 2012 17:04:26 GMT http://www.trendreports.com/article/benefits-of-popup-shops http://www.trendreports.com/article/twitter-marketing TrendReports.com) A business's social media strategy typically includes a Twitter marketing element, which helps the company connect further with customers and build brand awareness. However, simply being on...]]> Tue, 14 Aug 2012 19:53:26 GMT http://www.trendreports.com/article/twitter-marketing http://www.trendreports.com/article/youthrun-enterprises TrendReports.com) Each year, thousands of young Americans engage in youth-run enterprises. According to the University of Minnesota, these programs require them to build houses, manage restaurants, publish books,...]]> Tue, 14 Aug 2012 16:52:17 GMT http://www.trendreports.com/article/youthrun-enterprises http://www.trendreports.com/article/imagebased-social-media TrendReports.com) Over the last few years, the explosion of image-based social media sites like Tumblr, Pinterest and Instagram have underscored the old saying, “image is everything,” and text-only media,...]]> Mon, 13 Aug 2012 19:45:19 GMT http://www.trendreports.com/article/imagebased-social-media http://www.trendreports.com/article/gamification-in-business TrendReports.com) Game dynamics have become the focus of many marketing activities, as more brands begin to understand the value of using gamification in business. At face value, gamification draws attention and...]]> Mon, 13 Aug 2012 16:44:13 GMT http://www.trendreports.com/article/gamification-in-business http://www.trendreports.com/article/instagram-marketing TrendReports.com) The free social photo app Instagram is on its way to reaching 100 million users in just 2 years, so it's no wonder that brands are taking Instagram marketing very seriously these days. People...]]> Fri, 10 Aug 2012 19:26:18 GMT http://www.trendreports.com/article/instagram-marketing http://www.trendreports.com/article/scan-marketing-methods TrendReports.com) Consumers use their smartphones for entertainment and organization of their daily lives, so why not take advantage of this by using scan marketing methods? With the majority of people filtering...]]> Fri, 10 Aug 2012 16:25:13 GMT http://www.trendreports.com/article/scan-marketing-methods http://www.trendreports.com/article/increase-facebook-fans TrendReports.com) One of the major social media goals of any organization is to increase Facebook fans. Getting more people to ‘like' your page translates to farther social reach and increased site traffic,...]]> Fri, 10 Aug 2012 13:24:15 GMT http://www.trendreports.com/article/increase-facebook-fans http://www.trendreports.com/article/marketing-to-youth TrendReports.com) Marketing to youth is no easy task. The millennial generation has grown up in an era where advertisements can be skipped over with the press of a button, and access to entertainment no longer...]]> Fri, 10 Aug 2012 10:23:20 GMT http://www.trendreports.com/article/marketing-to-youth http://www.trendreports.com/article/building-online-relationships TrendReports.com) Successful marketing to online consumers requires building online relationships that will encourage your fans to choose your brand and spread the word to their online peers. However, without face-to-...]]> Fri, 10 Aug 2012 07:23:10 GMT http://www.trendreports.com/article/building-online-relationships http://www.trendreports.com/article/motivate-employee-productivity TrendReports.com) For leaders looking to motivate employee productivity in the workplace, excellent incentives and bonuses might not be enough to bring efficiency and quality to the next level. Humans are very much...]]> Fri, 10 Aug 2012 04:22:42 GMT http://www.trendreports.com/article/motivate-employee-productivity http://www.trendreports.com/article/consumerfocused-mindsets TrendReports.com) One of the many responsibilities for Sheryl Connelly, Manager of Global Trends and Futuring at Ford Motor Company, is to suss out trends that will hopefully “influence consumers’ values,...]]> Fri, 10 Aug 2012 01:21:12 GMT http://www.trendreports.com/article/consumerfocused-mindsets http://www.trendreports.com/article/engaging-ad-strategies TrendReports.com) In order for marketers to create engaging ad strategies, it is crucial that they are aware of the cultural needs of the target demographic. In Western society, the need to be socially accepted is a...]]> Thu, 09 Aug 2012 22:20:20 GMT http://www.trendreports.com/article/engaging-ad-strategies http://www.trendreports.com/article/facial-recognition-marketing TrendReports.com) In today's society, customized options are readily available, and facial recognition marketing capitalizes on this need for personalization. Many websites online adjust according to your...]]> Thu, 09 Aug 2012 19:19:24 GMT http://www.trendreports.com/article/facial-recognition-marketing http://www.trendreports.com/article/crowdsourced-marketing-tactics TrendReports.com) Crowdsourced marketing tactics are becoming a prominent form of advertising and product development in today's fast-paced business world. With the overwhelming competition many entrepreneurs...]]> Thu, 09 Aug 2012 16:18:17 GMT http://www.trendreports.com/article/crowdsourced-marketing-tactics http://www.trendreports.com/article/fun-design-ideas TrendReports.com) During stressful times, we tend to choose things that remind us of our childhoods, a more innocent and problem-free time. However, instead of nostalgia marketing, which is typically used to evoke...]]> Thu, 09 Aug 2012 10:17:19 GMT http://www.trendreports.com/article/fun-design-ideas http://www.trendreports.com/article/augmented-reality-in-marketing TrendReports.com) Many brands from Starbucks to Nestle are using augmented reality to promote new products and services. But is augmented reality in marketing just another fad that brands will tire of, or is it here...]]> Thu, 09 Aug 2012 09:18:01 GMT http://www.trendreports.com/article/augmented-reality-in-marketing http://www.trendreports.com/article/digitalization-in-retail TrendReports.com) In an era when technology undeniably affects the way we shop, digitalization in retail is becoming increasingly significant as it pertains to engaging customers and maintaining brand loyalty....]]> Thu, 09 Aug 2012 07:16:11 GMT http://www.trendreports.com/article/digitalization-in-retail http://www.trendreports.com/article/interactive-marketing-strategies TrendReports.com) Increasing the level of customer engagement requires more than a flashy sign, catchy brand slogan or a funny commercial—it’s about interactive marketing strategies, promotions and campaigns that...]]> Thu, 09 Aug 2012 04:15:08 GMT http://www.trendreports.com/article/interactive-marketing-strategies http://www.trendreports.com/article/marketing-to-men TrendReports.com) Over the last couple of years, Trend Hunter has discovered that the number of men readily accepting things previously associated with females only — makeup, moisturizer, the color pink, etc. —...]]> Thu, 09 Aug 2012 01:14:07 GMT http://www.trendreports.com/article/marketing-to-men http://www.trendreports.com/article/guerrilla-marketing-strategies TrendReports.com) While there are countless ways to promote a product or service through unconventional tactics, many of the best guerrilla marketing strategies are based on a handful of simple schemes. At Trend...]]> Wed, 08 Aug 2012 19:12:18 GMT http://www.trendreports.com/article/guerrilla-marketing-strategies http://www.trendreports.com/article/the-business-of-going-green-and-how-brands-are-leveraging-eco-in-marketing TrendReports.com) There's no denying it—green is in, and a brand that uses eco in marketing stands to gain more competitive ground than its less eco-friendly counterparts. The reason? An increasing number...]]> Wed, 08 Aug 2012 18:13:08 GMT http://www.trendreports.com/article/the-business-of-going-green-and-how-brands-are-leveraging-eco-in-marketing http://www.trendreports.com/article/brand-engagement TrendReports.com) Today’s society is becoming more and more intrigued with filmmaking techniques in marketing, and capitalizing on this development is critical for effective brand engagement. With most children...]]> Wed, 08 Aug 2012 16:12:16 GMT http://www.trendreports.com/article/brand-engagement http://www.trendreports.com/article/ecommerce-strategies TrendReports.com) In the face of fierce competition, falling circulation and/or viewership and a decline in advertising revenue, today's content creators and publishers are looking to innovative e-commerce...]]> Tue, 07 Aug 2012 19:07:18 GMT http://www.trendreports.com/article/ecommerce-strategies http://www.trendreports.com/article/mobile-marketing-mistakes TrendReports.com) Mobile marketing campaigns will comprise 15.2 percent of global online advertising spending by the year 2016, according to a report by Berg Insight, but brands who are quick to jump on the trend may...]]> Tue, 07 Aug 2012 16:06:16 GMT http://www.trendreports.com/article/mobile-marketing-mistakes http://www.trendreports.com/article/online-target-marketing TrendReports.com) Social networks offer brands more than just an avenue to increased consumer engagement, they augment online target marketing through hyper-targeting features. That is, social media is giving brands...]]> Mon, 06 Aug 2012 15:58:23 GMT http://www.trendreports.com/article/online-target-marketing http://www.trendreports.com/article/crowdsourced-marketing TrendReports.com) With consumer engagement the ultimate goal, many brands are looking to crowdsourced marketing initiatives as a primary marketing strategy to encourage involvement from online consumers. The main...]]> Mon, 06 Aug 2012 12:58:14 GMT http://www.trendreports.com/article/crowdsourced-marketing http://www.trendreports.com/article/social-media-strategy TrendReports.com) A social media strategy can never be flawless, but you can enhance user engagement with a few simple tweaks. Some brands might think it's enough to simply have an online presence on Facebook,...]]> Sun, 05 Aug 2012 21:53:19 GMT http://www.trendreports.com/article/social-media-strategy http://www.trendreports.com/article/leveraging-consumer-insight TrendReports.com) As the Director of Innovation at Molson Coors Canada, Marilyn Foster understands the importance of trend spotting and leveraging consumer insight in order to develop products that fit the needs of...]]> Sat, 04 Aug 2012 15:45:16 GMT http://www.trendreports.com/article/leveraging-consumer-insight http://www.trendreports.com/article/stimulating-creativity-in-business TrendReports.com) As Vice President of Inventor Relations at Spin Master, Ben Dermer must sort through thousands of toy concepts in order to bring something new and exciting to market. His role requires him to test,...]]> Sat, 04 Aug 2012 12:44:14 GMT http://www.trendreports.com/article/stimulating-creativity-in-business http://www.trendreports.com/article/diy-in-design-and-marketing TrendReports.com) When the 2009 recession hit, many consumers began empowering themselves through DIY projects to alleviate the stress on their budgets. In response, brands have started paying attention to DIY in...]]> Sat, 04 Aug 2012 03:41:09 GMT http://www.trendreports.com/article/diy-in-design-and-marketing http://www.trendreports.com/article/viral-marketing-campaign TrendReports.com) Viral marketing has been on the brains of marketers for a long time, propelling brands to devise creative strategies to get consumers to spread the message about their products and services. Word-of-...]]> Sat, 04 Aug 2012 00:40:06 GMT http://www.trendreports.com/article/viral-marketing-campaign http://www.trendreports.com/article/experimental-work-environment TrendReports.com) Known as the resident product czar, Don Frey, VP of Product Development at method, has a long history of success in both product development and research and development. Frey understands the value...]]> Fri, 03 Aug 2012 18:38:17 GMT http://www.trendreports.com/article/experimental-work-environment http://www.trendreports.com/article/innovative-retail-strategies TrendReports.com) With technology changing the way consumers make purchases, the retail industry has been undergoing a transformation to allow for the convergence of both online and offline selling, creating a retail...]]> Fri, 03 Aug 2012 17:39:16 GMT http://www.trendreports.com/article/innovative-retail-strategies http://www.trendreports.com/article/marketing-to-health-conscious-consumers TrendReports.com) There is still an obesity epidemic in the United States (a CDC forecast predicted that by 2030, 42 percent of Americans will be obese), but at the same time, more individuals are trying to boost...]]> Fri, 03 Aug 2012 15:37:18 GMT http://www.trendreports.com/article/marketing-to-health-conscious-consumers http://www.trendreports.com/article/boost-creativity-in-the-workplace TrendReports.com) Much research has been conducted to understand how brands can boost creativity in the workplace. According to researcher Yuri Martens, the performance of today's brands is becoming...]]> Fri, 03 Aug 2012 12:36:13 GMT http://www.trendreports.com/article/boost-creativity-in-the-workplace http://www.trendreports.com/article/shock-branding-techniques TrendReports.com) Shock branding techniques in advertising are used to stir emotions within viewers and make a lasting impression. Some push the limits and are considered too racy for the public eye, while others...]]> Fri, 03 Aug 2012 06:00:04 GMT http://www.trendreports.com/article/shock-branding-techniques http://www.trendreports.com/article/positive-shopping-experience TrendReports.com) When it comes to retail, creating a memorable and positive shopping experience for customers is typically one of the major goals of any business establishment, as a pleasurable shopping experience...]]> Thu, 02 Aug 2012 15:31:25 GMT http://www.trendreports.com/article/positive-shopping-experience http://www.trendreports.com/article/build-a-branded-culture TrendReports.com) Having joined the company when it was founded in 1973, Karl Kowalewski, Director of Leather Product Development and Design at Roots, has witnessed the evolution of creativity and innovation at the...]]> Thu, 02 Aug 2012 12:30:10 GMT http://www.trendreports.com/article/build-a-branded-culture http://www.trendreports.com/article/solutions-for-consumer-needs TrendReports.com) Over the years, Bryan Semkuley, Senior Director of Global Innovation at the Kimberly-Clark Corporation, has been responsible for building many great brands at his company. He’s done this by...]]> Thu, 02 Aug 2012 09:29:19 GMT http://www.trendreports.com/article/solutions-for-consumer-needs http://www.trendreports.com/article/locationbased-services TrendReports.com) Location-based services, or technology allowing brands to connect to customers in location-specific ways, is becoming more sophisticated and effective, compelling many brands to join the location-...]]> Thu, 02 Aug 2012 06:28:09 GMT http://www.trendreports.com/article/locationbased-services http://www.trendreports.com/article/gamification-marketing TrendReports.com) Once thought of as a tactic solely reserved for the tech industry, gamification marketing has now permeated into a variety of business spheres. Taking elements of video games and applying them to...]]> Thu, 02 Aug 2012 06:00:50 GMT http://www.trendreports.com/article/gamification-marketing http://www.trendreports.com/article/marketing-upcycled-products TrendReports.com) Marketing upcycled products not only enhances brand image, but also helps reduce the mountains of garbage dumped into landfills on a daily basis. According to the online educational site Annenberg...]]> Thu, 02 Aug 2012 06:00:49 GMT http://www.trendreports.com/article/marketing-upcycled-products http://www.trendreports.com/article/effectively-stimulate-innovation TrendReports.com) In the competitive realm of agencies, Toronto-based company Lime Wedge Media is making its impact on the industry through innovative marketing techniques, creative work culture and a stimulating...]]> Thu, 02 Aug 2012 03:28:11 GMT http://www.trendreports.com/article/effectively-stimulate-innovation http://www.trendreports.com/article/leveraging-social-media TrendReports.com) For many years now, Keith McArthur, the VP of Social Media at Rogers, has been in tune with online marketing and driving the social conversation for Rogers on the Web. Prior to joining Rogers in 2009,...]]> Thu, 02 Aug 2012 00:27:05 GMT http://www.trendreports.com/article/leveraging-social-media http://www.trendreports.com/article/visual-optimization-marketing TrendReports.com) As the Senior Director of Research at Astral Out-of Home, a division of Astral Media, Philippe Rene understands the importance of targeted advertising. Earlier this year, Astral unveiled its MARK...]]> Wed, 01 Aug 2012 21:26:24 GMT http://www.trendreports.com/article/visual-optimization-marketing http://www.trendreports.com/article/creative-work-environment TrendReports.com) Before becoming the media and online strategy guru for Scotiabank, Paul Regan spent time at various organizations, including The Globe and Mail and Fidelity Investments, driving its digital mindset....]]> Wed, 01 Aug 2012 18:25:22 GMT http://www.trendreports.com/article/creative-work-environment http://www.trendreports.com/article/sustaining-creative-innnovation TrendReports.com) As the Senior Director of Sales for Hard Rock International, Kevin Kirby knows a thing or two about trends, innovation and changing with the times. With locations in 53 countries around the world,...]]> Wed, 01 Aug 2012 15:24:17 GMT http://www.trendreports.com/article/sustaining-creative-innnovation http://www.trendreports.com/article/creative-social-media-campaigns TrendReports.com) Truly creative social media campaigns are harder to come by than you may think. These days, many brands believe that some semblance of social media in a campaign is enough to get consumer attention;...]]> Wed, 01 Aug 2012 14:50:48 GMT http://www.trendreports.com/article/creative-social-media-campaigns http://www.trendreports.com/article/judy-mellett-interview TrendReports.com) In a world with so much option, how do telecoms stay fresh, relevant and innovative? As the Director of Product & Services at TELUS, Judy Mellett knows a thing or two about connecting with...]]> Wed, 01 Aug 2012 14:50:40 GMT http://www.trendreports.com/article/judy-mellett-interview http://www.trendreports.com/article/employee-morale TrendReports.com) When brands consider ways to boost employee morale and workplace productivity, they typically implement systems that center on things like recognizing and rewarding employees for their hard work,...]]> Wed, 01 Aug 2012 14:50:30 GMT http://www.trendreports.com/article/employee-morale http://www.trendreports.com/article/online-brand-engagement TrendReports.com) Online brand engagement strategists can learn a significant amount from the recent purchase of Instagram by Facebook for a not-so-small $1 billion dollars. This purchase signals the need for visuals,...]]> Wed, 01 Aug 2012 02:00:50 GMT http://www.trendreports.com/article/online-brand-engagement http://www.trendreports.com/article/jordy-leiser-interview TrendReports.com) Originally from Denver, Colorado, and now the leading man at STELLAService in New York City, Jordy Leiser is getting used to life in the fast-paced worlds of the Big Apple and the startup ecosystem....]]> Tue, 31 Jul 2012 10:45:57 GMT http://www.trendreports.com/article/jordy-leiser-interview http://www.trendreports.com/article/aggressive-marketing-strategies TrendReports.com) With the number of promotions and advertisements consumers see on a daily basis, aggressive marketing strategies allow brands to solidify their image in the minds of viewers, and achieve immediate...]]> Tue, 31 Jul 2012 02:00:02 GMT http://www.trendreports.com/article/aggressive-marketing-strategies http://www.trendreports.com/article/compelling-content-strategy TrendReports.com) Content is king, and in a world with excessive information that flows in multiple directions—from a consumer's mobile to his laptop to his tablet and so forth —creating a...]]> Mon, 30 Jul 2012 20:34:35 GMT http://www.trendreports.com/article/compelling-content-strategy http://www.trendreports.com/article/nostalgia-in-product-design TrendReports.com) Using nostalgia in product design has long been a strategy by brands hoping to appeal to customers through emotion and sentimentality. One of the reasons nostalgia works in selling is that it...]]> Mon, 30 Jul 2012 10:47:21 GMT http://www.trendreports.com/article/nostalgia-in-product-design http://www.trendreports.com/article/popup-retail-strategies TrendReports.com) Starting a business is never easy, and the process always involves multiple trials and tribulations. One way many innovators are combating these risks is by using pop-up retail strategies—...]]> Mon, 30 Jul 2012 06:00:56 GMT http://www.trendreports.com/article/popup-retail-strategies http://www.trendreports.com/article/leveraging-social-networks TrendReports.com) More people are moving to the online sphere, and business-savvy marketers are taking advantage of this development and leveraging social networks. Due to this surge in social media, professionals...]]> Mon, 30 Jul 2012 02:00:40 GMT http://www.trendreports.com/article/leveraging-social-networks http://www.trendreports.com/article/social-media-referrals TrendReports.com) Marketers have extensively studied the power of word-of-mouth referrals as they pertain to consumer purchasing behavior—the more your friend recommends a product, the more likely you will go...]]> Mon, 30 Jul 2012 00:25:25 GMT http://www.trendreports.com/article/social-media-referrals http://www.trendreports.com/article/interaction-in-the-workplace TrendReports.com) In the past, businesses have often avoided the implementation of workspaces that encourage interaction, fearing that any increased interaction in the workplace would lead to lower levels of...]]> Sun, 29 Jul 2012 19:51:29 GMT http://www.trendreports.com/article/interaction-in-the-workplace http://www.trendreports.com/article/memorable-marketing-message TrendReports.com) With consumers constantly bombarded with advertising these days, how does a brand develop a memorable marketing message? Creating a lasting impression is often tricky—sometimes all it takes is...]]> Sun, 29 Jul 2012 17:54:16 GMT http://www.trendreports.com/article/memorable-marketing-message http://www.trendreports.com/article/collaborative-consumption-in-the-marketplace TrendReports.com) Collaborative consumption in the marketplace is on the rise, as more people turn to shared products—movies, music, clothing, cars—rather than possession. The culture of ownership created...]]> Sun, 29 Jul 2012 17:21:42 GMT http://www.trendreports.com/article/collaborative-consumption-in-the-marketplace http://www.trendreports.com/article/pinterest-in-marketing TrendReports.com) Having grown tremendously since its inception in 2010, Pinterest is now ranked third (just behind Facebook and Twitter) in terms of total visits and is beating Twitter in referral traffic, so it&#...]]> Sun, 29 Jul 2012 11:48:55 GMT http://www.trendreports.com/article/pinterest-in-marketing http://www.trendreports.com/article/marketing-to-millennials TrendReports.com) Effectively marketing to Millennials, or Generation Y, is becoming a key concern for many businesses and brands. The reason is in the numbers: there are 79 million Millennials in the United States...]]> Sun, 29 Jul 2012 08:44:15 GMT http://www.trendreports.com/article/marketing-to-millennials http://www.trendreports.com/article/strategic-ad-campaigns TrendReports.com) While filmmakers consistently look back at classics such as the Exorcist and Star Wars to hone their craft, advertisers turn to focus groups and customer feedback to develop strategic ad campaigns....]]> Sun, 29 Jul 2012 06:00:26 GMT http://www.trendreports.com/article/strategic-ad-campaigns http://www.trendreports.com/article/consumerdriven-innovation TrendReports.com) According to Julie Schlack, the Senior Vice President of innovation and design at Communispace, 70-80% of product launches fail within the first few months, which demonstrates a need for consumer-...]]> Sat, 28 Jul 2012 06:00:25 GMT http://www.trendreports.com/article/consumerdriven-innovation http://www.trendreports.com/article/rise-of-shock-advertising TrendReports.com) The rise of shock advertising over the past decade is not necessarily born out of a desire to offend, but rather to keep up with the competition. Over twenty years ago, many ads including one that...]]> Sat, 28 Jul 2012 02:00:31 GMT http://www.trendreports.com/article/rise-of-shock-advertising http://www.trendreports.com/article/street-art-in-advertising TrendReports.com) Street art in advertising has become the new medium for brands to get their message to customers, even though a decade ago this form was used to critique the very institutions it now represents. How...]]> Sat, 28 Jul 2012 02:00:06 GMT http://www.trendreports.com/article/street-art-in-advertising http://www.trendreports.com/article/leadership-in-the-workplace TrendReports.com) Leadership in the workplace comes from both self-motivation, as well as outward stimuli. Being trapped in a dark basement cubicle all day may keep things quiet, but lack of sunlight and human...]]> Wed, 25 Jul 2012 02:38:00 GMT http://www.trendreports.com/article/leadership-in-the-workplace http://www.trendreports.com/article/humor-in-advertising TrendReports.com) Humor in advertising is something many brands continue to strive for, as studies have shown that humor improves a customer's attention and awareness in regards to a product. However, the funny...]]> Mon, 23 Jul 2012 14:42:33 GMT http://www.trendreports.com/article/humor-in-advertising http://www.trendreports.com/article/curated-retail TrendReports.com) Personalized shopping is quickly becoming a major business strategy as more consumers welcome curated retail options to escape the overwhelming number of choices available to them. Curated retail...]]> Mon, 23 Jul 2012 12:25:49 GMT http://www.trendreports.com/article/curated-retail http://www.trendreports.com/article/augmented-reality-in-advertising TrendReports.com) While augmented reality has been in existence for over 40 years, it's only now that marketers have begun seriously using augmented reality in advertising. Augmented reality allows brands to...]]> Sun, 22 Jul 2012 10:05:18 GMT http://www.trendreports.com/article/augmented-reality-in-advertising http://www.trendreports.com/article/online-recruitment-strategies TrendReports.com) If your company hasn't yet considered online recruitment strategies as part of the regular hiring process, perhaps it's time to start. For recruiters who are looking for media- and tech-...]]> Sat, 21 Jul 2012 12:56:11 GMT http://www.trendreports.com/article/online-recruitment-strategies http://www.trendreports.com/article/simple-design TrendReports.com) Today's consumers are overworked and overstressed, with low attention spans and even lower desire to commit to anything that takes time to decipher, which is why simple design—be it in...]]> Thu, 19 Jul 2012 18:36:12 GMT http://www.trendreports.com/article/simple-design http://www.trendreports.com/article/parenting-in-the-digital-age TrendReports.com) We've all seen it: In order to stop his toddler from crying, a parent hands over an iPhone playing a Dora the Explorer interactive cartoon. Such is parenting in the digital age, in which...]]> Thu, 19 Jul 2012 13:03:50 GMT http://www.trendreports.com/article/parenting-in-the-digital-age http://www.trendreports.com/article/cause-marketing TrendReports.com) In today’s fierce marketplace, cause marketing isn’t just an altruistic endeavor, it’s good business. By demonstrating that their actions and intentions will contribute in some way to the...]]> Wed, 18 Jul 2012 17:50:27 GMT http://www.trendreports.com/article/cause-marketing http://www.trendreports.com/article/mobile-marketing-strategy TrendReports.com) Creating an effective mobile marketing strategy is the goal of many brands who are trying to take advantage of the mobile revolution. Consumers are now consistently connected to their mobile devices,...]]> Wed, 18 Jul 2012 12:36:37 GMT http://www.trendreports.com/article/mobile-marketing-strategy http://www.trendreports.com/article/social-good-marketing TrendReports.com) Recently we discussed the impact of cause marketing on consumer behavior—how brands associated with a social cause tend to be more positively positioned in consumers' minds—and now...]]> Wed, 18 Jul 2012 12:21:00 GMT http://www.trendreports.com/article/social-good-marketing http://www.trendreports.com/article/technology-in-education TrendReports.com) Students today have more access to technology and digitalized learning methods than ever before; thus, technology in education has become a major trend and issue in the learning industry. A number...]]> Wed, 18 Jul 2012 10:44:34 GMT http://www.trendreports.com/article/technology-in-education http://www.trendreports.com/article/importance-of-customization TrendReports.com) In an age of empowered consumerism, the importance of customization in a brand's marketing strategy cannot be underestimated. While at one point customization went about as far as giving...]]> Wed, 18 Jul 2012 09:25:41 GMT http://www.trendreports.com/article/importance-of-customization http://www.trendreports.com/article/locationbased-marketing TrendReports.com) Brands are paying a lot of attention to location-based marketing these days. An increasing number of advertisers are spending big sums—sums that are expected to reach $6 billion by 2015,...]]> Tue, 17 Jul 2012 15:11:48 GMT http://www.trendreports.com/article/locationbased-marketing http://www.trendreports.com/article/food-marketing-strategies TrendReports.com) In terms of food marketing strategies, today's brands must devise creative ways to reach a moving target because finding time to stop and eat is simply not a priority among today's busy,...]]> Tue, 17 Jul 2012 04:53:15 GMT http://www.trendreports.com/article/food-marketing-strategies http://www.trendreports.com/article/building-brand-loyalty TrendReports.com) One of the ultimate goals of any company is building brand loyalty and trying to find an answer to the question, “How do we get a customer to choose us, and only us?” When a consumer creates a...]]> Sun, 15 Jul 2012 10:00:11 GMT http://www.trendreports.com/article/building-brand-loyalty http://www.trendreports.com/article/mobile-payments TrendReports.com) Trend Hunter first saw mobile payments explode in 2011 as more transaction-based brands like Paypal began translating their services into the mobile sphere. And while other retailers such as...]]> Sat, 14 Jul 2012 04:50:39 GMT http://www.trendreports.com/article/mobile-payments http://www.trendreports.com/article/gamification-in-recruitment TrendReports.com) Many brands underestimate the importance of placing the right people in the right positions, but those who don’t are using gamification in recruitment in an attempt to secure employees who are not...]]> Fri, 13 Jul 2012 08:40:11 GMT http://www.trendreports.com/article/gamification-in-recruitment http://www.trendreports.com/article/social-media-shopping TrendReports.com) Shoppers embrace the Internet for a variety of reasons—convenience, price, selection—and over the last few years, one of the major developments in the e-commerce arena is social media...]]> Thu, 12 Jul 2012 02:59:03 GMT http://www.trendreports.com/article/social-media-shopping http://www.trendreports.com/article/technology-in-tourism TrendReports.com) The application of technology in tourism, whether it be in the vacation-planning process or during the actual vacation, is changing the entire travel industry. According to Think With Google's &...]]> Wed, 11 Jul 2012 08:50:02 GMT http://www.trendreports.com/article/technology-in-tourism http://www.trendreports.com/article/entrepreneurship-tools TrendReports.com) There is plenty of risk in starting a business, but the growing number of entrepreneurship tools available to entrepreneurs today means more startups will have a better chance at growing and...]]> Tue, 10 Jul 2012 21:48:13 GMT http://www.trendreports.com/article/entrepreneurship-tools http://www.trendreports.com/article/mobile-marketing-campaigns TrendReports.com) More people in the world own a cell phone than a tooth brush (5.1 billion versus 4.2 billion), and according to a 2012 report by Morgan Stanley, about 91 percent of those who own a phone keep them...]]> Mon, 09 Jul 2012 23:17:28 GMT http://www.trendreports.com/article/mobile-marketing-campaigns http://www.trendreports.com/article/using-creative-innovation TrendReports.com) Serving as the Director of Cadillac Interior Design, Eric Clough knows all too well that lavish and elegant design work is not a one man show. Eric contributes GM’s cutting-edge work to a great...]]> Mon, 09 Jul 2012 06:22:02 GMT http://www.trendreports.com/article/using-creative-innovation http://www.trendreports.com/article/creative-work-culture TrendReports.com) Debbie Drutz is an expert when it comes to out-of-home advertising. As the Director of Media Markets & Innovation at Astral Media, Debbie’s 12 years of media expertise has proved to be...]]> Sun, 08 Jul 2012 21:27:02 GMT http://www.trendreports.com/article/creative-work-culture http://www.trendreports.com/article/globalization-influences-innovation TrendReports.com) With over 25 years of experience creating innovative consumer products, Bruce Caldwell is now the Global R&D Leader at Scotts Miracle-Gro. With extensive knowledge in consumer packaged goods,...]]> Sun, 08 Jul 2012 03:43:51 GMT http://www.trendreports.com/article/globalization-influences-innovation http://www.trendreports.com/article/leveraging-creative-design TrendReports.com) The overarching look, feel and aesthetic of Kimpton Hotels & Restaurants can be attributed to one person: Ave Bradley. As the VP of Design, Ave has been described as “the guardian of our...]]> Sat, 07 Jul 2012 16:48:02 GMT http://www.trendreports.com/article/leveraging-creative-design http://www.trendreports.com/article/how-innovation-inspires TrendReports.com) When Krista Webster joined Veritas Communications in 2009, she didn’t expect to climb the ranks to President so quickly. With her impressive credentials – which include being named one of US...]]> Sat, 07 Jul 2012 16:28:53 GMT http://www.trendreports.com/article/how-innovation-inspires http://www.trendreports.com/article/greg-depalma-interview TrendReports.com) Greg DePalma is the Vice President of Audience Insights at TiVo and true media junkie. Greg has a keen understanding of today’s television viewers. When he’s not busy kicking back and listening...]]> Wed, 20 Jun 2012 00:00:50 GMT http://www.trendreports.com/article/greg-depalma-interview http://www.trendreports.com/article/jason-yu-interview TrendReports.com) As a Manager of Applied Innovation at the Royal Bank of Canada, Jason Yu knows the difficulty involved in taking ideas and turning them into products for the financial services sector. However, when...]]> Mon, 11 Jun 2012 20:52:44 GMT http://www.trendreports.com/article/jason-yu-interview http://www.trendreports.com/article/tom-kavassalis-interview TrendReports.com) Although Tom Kavassalis may never be a great golfer, he will always be a wonderful innovator. As the Vice President of Strategy and Alliances for the Xerox Innovation Group, Tom must suss out today’...]]> Mon, 11 Jun 2012 04:43:42 GMT http://www.trendreports.com/article/tom-kavassalis-interview http://www.trendreports.com/article/graham-milner-interview TrendReports.com) Graham Milner has experienced a 20-year career with the WD-40 Company, playing a key role in developing the brand’s global identity with an innovative and recognizable line of products. Graham is...]]> Sun, 10 Jun 2012 00:24:45 GMT http://www.trendreports.com/article/graham-milner-interview http://www.trendreports.com/article/robert-saik-interview TrendReports.com) Robert Saik is an important figure in the Canadian agriculture industry. As the Founder and CEO of Agri-Trend Group of Companies, Robert knows how to take ideas from the boardroom and turn them into...]]> Sat, 09 Jun 2012 04:20:46 GMT http://www.trendreports.com/article/robert-saik-interview http://www.trendreports.com/article/tom-laforge-interview TrendReports.com) Tom LaForge is a man who knows people and their culture extremely well. As the Global Director of Human and Cultural Insights at Coca-Cola, Tom has a knack for uncovering what makes people happy and...]]> Fri, 08 Jun 2012 17:46:03 GMT http://www.trendreports.com/article/tom-laforge-interview http://www.trendreports.com/article/peter-lamotte-interview TrendReports.com) Peter LaMotte has spent the better half of his career at companies on the cutting-edge of Internet technology (IBM and Apple to name a few) and was quoted in Washington Magazine as a “tech titan.”...]]> Thu, 07 Jun 2012 11:57:34 GMT http://www.trendreports.com/article/peter-lamotte-interview http://www.trendreports.com/article/eric-first-interview TrendReports.com) Working in consumer health care, Eric First fully understands the importance of innovation across many platforms, and brings a fine mix of scientific and technical knowledge to the table. As the...]]> Tue, 29 May 2012 16:18:04 GMT http://www.trendreports.com/article/eric-first-interview http://www.trendreports.com/article/james-benson-interview TrendReports.com) As the Director of Marketing and Innovation at the Allan Candy Company, James Benson is in a leadership role that commands growth of the brand portfolio. With a keen sense of the contemporary...]]> Mon, 28 May 2012 19:45:13 GMT http://www.trendreports.com/article/james-benson-interview http://www.trendreports.com/article/tricia-benn-interview TrendReports.com) When it comes to astute, cutting-edge research, few people are as proficient as Tricia Benn. After joining Rogers in 2004, Tricia implemented a multi-million dollar research group to focus on the...]]> Sun, 27 May 2012 17:43:35 GMT http://www.trendreports.com/article/tricia-benn-interview http://www.trendreports.com/ TrendReports.com) ]]> Sun, 20 May 2012 16:24:32 GMT http://www.trendreports.com/ http://www.trendreports.com/Watches-Trend-Report TrendReports.com) The Watch Trend Report provides an overview of the inventive watches and timepieces that have appeared this past year. Including innovative variations on the classic time-teller, from the watch band to its face, the Watch Trend Report explores the shifts in watch designs that have captivated consumers.]]> Tue, 17 Apr 2012 16:42:26 GMT http://www.trendreports.com/Watches-Trend-Report http://www.trendreports.com/Luxury-Fashion-Trend-Report TrendReports.com) Trend Hunter’s Luxury Fashion Trend Report delivers insightful research into the arena of luxury clothing, shoes and accessories, which continue to attract indulgence-loving consumers despite economic uncertainty. The haute couture industry is still thriving as both affluent and middle-income consumers continue to purchase high-end products from labels like Gucci, Chanel, Louis Vuitton and Versace.]]> Wed, 04 Apr 2012 10:10:04 GMT http://www.trendreports.com/Luxury-Fashion-Trend-Report http://www.trendreports.com/research/augmented-reality TrendReports.com) With the online world fusing with reality more and more, virtual 3D games and augmented reality technology are becoming commonplace items. Enhanced reality is now being integrated with a variety of products including restaurant menus and window panes. Virtual pets are even becoming popular for those who love virtual games on their computers and mobile devices. For those who are not familiar with reality augmented, this phenomenon involves taking the real word and infusing it with computer-generated graphics and sounds. This type of interactive technology continues to fascinate consumers, and our research discusses these developments and the opportunities this opens up for businesses. For example, mobile augmented reality apps are still a lucrative product for companies to consider developing.]]> Fri, 30 Mar 2012 11:37:08 GMT http://www.trendreports.com/research/augmented-reality http://www.trendreports.com/research/fashion-film TrendReports.com) Advertising for couture collections is moving towards fashion videos and movies on style. Leading fashion moguls like Nowness are featuring their models and various looks on fashion TV lines and even entering them in short movie festival events. This indicates a consumer desire for more storytelling tactics, which leads to greater investment in a product or brand. As such, using fashion shorts is a great way for companies to showcase their new lines and looks of the season.]]> Fri, 30 Mar 2012 11:06:44 GMT http://www.trendreports.com/research/fashion-film http://www.trendreports.com/research/movie-trailer TrendReports.com) Covering the latest developments on new releases and previews, the Movie Trailer Trend Report provides insight on forward-thinking movie clips and even movie apps. YouTube trailers are becoming more and more common in contemporary film advertising, which also leads to fake movie trailers being produced. Either way, this type of branding is still beneficial for new films and movies in theaters. iTunes movie trailers can also be bought on the popular website, which demonstrates the consumer need to access products before purchase.]]> Fri, 30 Mar 2012 11:02:09 GMT http://www.trendreports.com/research/movie-trailer http://www.trendreports.com/research/eco-car TrendReports.com) With many consumers more concerned with the health of the planet, smart cars and fuel-efficient vehicles like Nissan and Honda are becoming popular. Auto manufacturers are pushing to sell more electric cars and hybrid vehicles with solar panels to ensure less harm is done to the environment. To meet these demands, designers now offer an extensive range of concept cars to choose from. Our research covers everything from environment-friendly Japanese cars to electric motorcycles and hybrid SUV designs that help reduce toxic gases released into the atmosphere.]]> Fri, 30 Mar 2012 10:59:40 GMT http://www.trendreports.com/research/eco-car http://www.trendreports.com/research/display-window TrendReports.com) Having an innovative window display will make a significant difference in sales for retail businesses. Depending on the fixtures, showcases and stands, a shop display has the power to either turn customers away or force them to enter the retail space and do more than just window shopping. Interactive shops with touch display options and alluring signage do well with contemporary customers, as many individuals are looking for more stimulating advertisements. Using certain types of commercial glass will also contribute to the overall facade design, and make a huge difference in the total aesthetic of the display window.]]> Fri, 30 Mar 2012 10:56:11 GMT http://www.trendreports.com/research/display-window http://www.trendreports.com/research/storefront TrendReports.com) For those learning how to design a store, the Storefront Trend Report covers various mannequins, fixtures, showcases and window display options that gain attention from customers. One’s shop display is critical for enticing buyers to enter a retail space, and storefront signs as well as the overall facade design will affect a visitor’s final decision to come inside. For companies designing a web store, the storefront design mentality is still applicable, but the displays must be adjusted to entice viewers past the front page. The Storefront Trend Report covers the latest in these designs and innovative ideas.]]> Fri, 30 Mar 2012 10:52:33 GMT http://www.trendreports.com/research/storefront http://www.trendreports.com/research/grooming1 TrendReports.com) Beauty concerns are still a booming industry in contemporary society, and the Grooming Trend Report examines how processes like waxing, hair removal, threading and shaving create profit for many businesses. We feature advanced razors and shaving methods from companies such as Braun and Schick Quattro, as well as strictly feminine shavers from Veet. The pressure of keeping up one’s appearance involves everything from bikini line maintenance to stylish haircuts, which is expensive for consumers, but profitable for those willing to provide products to meet these demands.]]> Fri, 30 Mar 2012 10:45:16 GMT http://www.trendreports.com/research/grooming1 http://www.trendreports.com/research/aviation TrendReports.com) Companies in the aviation industry are constantly updating products to present the latest helicopters, jets, blimps and air balloons. Aeronautical engineering has made great improvements in the last few decades, so our research covers products from both air and space and includes the best innovative aircraft structures to spark consumer appeal. Traditional flights on planes are also challenged in the Aviation Trend Report, as many companies are learning how to integrate high-tech products with the in-flight experience.]]> Fri, 30 Mar 2012 10:42:07 GMT http://www.trendreports.com/research/aviation http://www.trendreports.com/research/hemp TrendReports.com) Although hemp is most commonly associated with marijuana, its commercial uses also include eco clothing, hemp bracelets and hemp oil products. Growing cannabis is legal in many countries, including France and Canada, which allows for new business opportunities such as various hemp shops and even oil clothing product manufacturers. Hemp seeds are not easy to come by, and if you choose to grow hemp it is beneficial to examine how individuals capitalize off this popular product. Our research uncovers how popular eco dresses and other clothing companies have managed to develop lucrative businesses around this type of seed.]]> Fri, 30 Mar 2012 10:34:44 GMT http://www.trendreports.com/research/hemp http://www.trendreports.com/research/draught TrendReports.com) The service industry must constantly understand the latest developments in order to stay relevant to today’s consumers, and the Draught Trend Report covers the most enticing bars, beer, kegs and Guinness recipes. To find what on-tap favorites are connecting with customers, Trend Hunter has researched the best pubs along with their competitive counterparts. We’ve also found that brewing beer from the comfort of the home is appealing, and purchasing a barrel of beer for easy consumption is becoming more of the norm for many individuals. Throwing a kegerator with the best home brew is now popular among both adults and college kids alike.]]> Fri, 30 Mar 2012 10:31:17 GMT http://www.trendreports.com/research/draught http://www.trendreports.com/research/kitchen-utensil TrendReports.com) Companies like IKEA and Home Outfitters are constantly revamping their products to appeal to the modern consumer. Although kitchen supplies like spoons, knives, teaspoons and chopsticks seem like a miniscule part of dining decor, these items are crucial for overall presentation. Buyers are constantly searching for the latest in tableware and kitchen sets to improve the overall look of their home, and companies can capitalize on this development by offering chic cutlery and silverware.]]> Fri, 30 Mar 2012 10:29:49 GMT http://www.trendreports.com/research/kitchen-utensil http://www.trendreports.com/research/reality-television TrendReports.com) Reality television series began gaining extreme popularity in the 1990s with shows like Survivor. Almost twenty years later reality shows are still an integral part of pop culture, with game shows and dance reality shows at the forefront of television programming. Consumers are even starting reality TV blog sites to stay up-to-date and keep others informed on shows like The Hills, and are extremely active in sharing this content online.]]> Fri, 30 Mar 2012 10:22:45 GMT http://www.trendreports.com/research/reality-television http://www.trendreports.com/research/infographic-design TrendReports.com) The Infographic Design Trend Report follows various infographic data visualization techniques, such as flow charts, as well as online design services that allows one to make an infographic. Our report features social media infographic trends such as a Facebook infographic which charts usage, infographic resume tools and other unique and captivating ways to visualize complex data.]]> Fri, 30 Mar 2012 09:15:05 GMT http://www.trendreports.com/research/infographic-design http://www.trendreports.com/research/helmet TrendReports.com) The Helmet Trend Report features protective headgear from leading companies such as Giro and HJC. Sports safety is a growing industry, and changes are constantly being made to snowboard helmets, motorcycle helmets and even visors to help keep active individuals free from harm. Our research examines the latest innovations in ski helmets, including tech-infused features to help the avid alpine ski lover hit the slopes in style. Bicycles are another product that are paired with protection for riders, and the Helmet Trend Report covers crucial headgear for this popular sport.]]> Fri, 30 Mar 2012 09:11:24 GMT http://www.trendreports.com/research/helmet http://www.trendreports.com/research/north-america TrendReports.com) The North America Trend Report tracks trends coming from Canada, Mexico and the United States. From sightseeing in Canada and climbing mountains in America to exotic vacations in Mexico, our report covers developments relating to travel in North America that you would not find in a copy of the Lonely Planet. We also look at North Americans and their cultural impact on the rest of the world, especially in fashion, art, design, technology and entertainment. Furthermore, we look at differences between the American, Mexican and Canadian food scenes, and how McDonald’s does not dominate the North American diet.]]> Thu, 29 Mar 2012 17:28:55 GMT http://www.trendreports.com/research/north-america http://www.trendreports.com/research/africa TrendReports.com) From the best African food to critically acclaimed African films, the Africa Trend Report highlights trends from the world’s second largest continent. In recent years, we have traced many exciting trends originating from countries in Africa. Although standard holidays in Africa consist of a safari ride or celebrating with African people at a World Cup event, there are a host of innovative and cutting-edge developments making their way overseas. Whether it is eclectic African music or surrealist artwork, Africans are on the forefront of becoming a trend-setting community in many different industries.]]> Thu, 29 Mar 2012 17:25:33 GMT http://www.trendreports.com/research/africa http://www.trendreports.com/research/music-video TrendReports.com) The Music Video Trend Report is a collection of innovative trends showcasing the current state of music video production and consumption. In the report, we highlight video sharing websites like YouTube and Vimeo and how they allow musicians to get their music out to the masses more efficiently than ever before. Furthermore, the low production costs combined with the ease of making hit songs nowadays is creating new opportunities for businesses in many industries. We also examine the widespread availability of services that allow users to stream or download music videos to their smartphones, as well as events that captivate consumers such as the MuchMusic and MTV music video awards.]]> Thu, 29 Mar 2012 17:22:59 GMT http://www.trendreports.com/research/music-video http://www.trendreports.com/research/camera-case TrendReports.com) From leather camera bags and hard cases for waterproof cameras to camera battery protectors, the Camera Case Trend Reports sheds light on which digital camera accessories are piquing the interest of consumers. Technology is so far reaching nowadays that most consumers own digital cameras, whether they are on their smartphone, tablet, laptop or an actual camera itself. Our research uncovers trends among these consumers and what products they prefer to use when protecting their photography equipment, such as smartphone skins, foam cases and unbreakable camera straps.]]> Thu, 29 Mar 2012 17:20:29 GMT http://www.trendreports.com/research/camera-case http://www.trendreports.com/research/portraiture TrendReports.com) The Portraiture Trend Report takes an in-depth look at the world of art, focusing on fashion photography, wedding pictures, pop art and a variety of contemporary techniques for drawing portraits. With modern technology comes new and exciting ways to create art. In the world of portraiture, consumers are fascinated with street art headshots, photo shoots featuring celebrities and DIY newborn photography. With an abundance of graphic art software and photo editing programs available to consumers, just about anyone can create their own artistic portraits. Finally, our report examines the success of portraits used in advertising, marketing and promotional campaigns.]]> Thu, 29 Mar 2012 17:18:48 GMT http://www.trendreports.com/research/portraiture http://www.trendreports.com/research/instrument TrendReports.com) The Instrument Trend Report captures innovations made in the music equipment industry, featuring everything from guitars, pianos and keyboards to digital synthesizers and software for electronic music production. Nowadays, consumers can make music in the comfort of their own home with the plethora of computer programs available, not to mention the advent of apps that let users literally play instruments on their smartphones and tablets. We round out our research by looking at innovations from brands like Yamaha and Epiphone, as well as highlighting consumer interest with video games like Rock Star and Guitar Hero.]]> Thu, 29 Mar 2012 17:10:48 GMT http://www.trendreports.com/research/instrument http://www.trendreports.com/research/cartoon-graphics TrendReports.com) From graphic art images and cartoon animations to superhero comics and anime, the Cartoon Graphics Trend Report showcases relevant trends, patterns and innovations made popular by consumers. With the storied success of Disney films like Snow White and The Lion King, and the recent rise to fame of its subsidiary company Pixar Animation Studios, it is obvious that consumers remain captivated by cartoon animations and motion pictures. Combine that success with the popularity of the Cartoon Network, and businesses should be taking notice of consumer viewing habits and their continued interest in cartoons.]]> Thu, 29 Mar 2012 17:08:19 GMT http://www.trendreports.com/research/cartoon-graphics http://www.trendreports.com/research/airplane TrendReports.com) Trend Hunter’s Airplane Trend Report examines consumer relationships with air travel, innovations made in aviation and how modern technology is changing this global industry. When it comes to airline flights, consumers hope for three things: cheap airfare, comfortable seating or a last minute upgrade of their airplane tickets. Unfortunately, rising fuel costs, among many other factors, are driving up the price of air travel. However, the rise of low cost airlines like Porter, Jetstar and Ryanair are filling that gap in the market. We also examine jets and airliners made by companies like Boeing and Bombardier, and how they continue to revolutionize aircraft manufacturing.]]> Thu, 29 Mar 2012 17:05:44 GMT http://www.trendreports.com/research/airplane http://www.trendreports.com/research/engine TrendReports.com) From small engines for hybrids to massive Hemi engines for trucks, Trend Hunter’s Engine Trend Report highlights innovations made in watercraft, aircraft and especially automotive engines. Featuring motors with innovative fuel injector systems, crankshaft and transmission designs, our research looks at what the auto industry is doing to meet consumer demands when it comes to performance and durability in engine design. Car manufacturers are pressured by consumers to create fuel efficient engines without compromising speed, horsepower or torque, creating many new opportunities and key changes in this massive industry.]]> Thu, 29 Mar 2012 17:01:18 GMT http://www.trendreports.com/research/engine http://www.trendreports.com/research/concept-car TrendReports.com) The Concept Car Trend Report tracks innovations made by leading car manufacturers, featuring prototype cars from workshops and automotive shows all over the world. Throughout the report, we examine unique automobiles that are not meant for retail but are still coveted by consumers. From electric car prototypes to concept car auctions, our research highlights trends attracting consumers. Professionals that design cars for Ferrari, Lamborghini, BMW and Toyota are relied on to create new advancements in auto design that can usher in a new generation of transportation, and our research tracks the trends capturing the imagination of consumers. Although concept cars are rarely available for purchase, consumers remain fascinated with them, and in some cases, search endlessly for motor parts, drawings and other knick knacks from defunct prototypes. This niche aspect of the industry must be recognized by businesses in order to isolate new and emerging patterns.]]> Thu, 29 Mar 2012 16:58:00 GMT http://www.trendreports.com/research/concept-car http://www.trendreports.com/research/stereo TrendReports.com) The Stereo Trend Report is an exhaustive collection of sound system trends, featuring cutting-edge products like touchless loudspeakers, car stereos, subwoofers, amplifiers, audio receivers and wireless speakers. With a multitude of advancements made in audio technology, consumers demand products with high quality sound. Our research explores various stereo trends, tracking innovations enticing today’s consumers, from high-quality surround sound systems to home audio theaters.]]> Thu, 29 Mar 2012 16:51:10 GMT http://www.trendreports.com/research/stereo http://www.trendreports.com/research/vehicle TrendReports.com) The Vehicle Trend Report explores advancements made in today’s automobiles, featuring innovative trends on motorcycles, SUVs, mobile homes, convertible cars and eco-friendly motor vehicles. Even in an unflattering economy, consumers are still buying vehicles, whether it is used cars, new sports cars, 4x4 trucks or family minivans. In our report, we track trends important to consumers, such as fuel efficiency and affordability. As more consumers rely on personal transportation, it is imperative that businesses recognize these trends and comply with consumer demands.]]> Thu, 29 Mar 2012 16:50:36 GMT http://www.trendreports.com/research/vehicle http://www.trendreports.com/research/catering TrendReports.com) The Catering Trend Report examines trends in hospitality and the food service industry. Catering services have evolved to the stage where food quality is on par with most fine dining restaurants. In fact, many fine dining establishments offer some sort of catering service. Our report looks at consumer trends that are influencing this massive industry, causing a variety of new opportunities for businesses to take advantage of. From extravagant events, parties and banquets to gourmet buffet dishes, intricate finger food designs and artistically crafted appetizers and canapes, our data is ripe with food trends sparking consumer interests and creating change in the catering business.]]> Thu, 29 Mar 2012 16:44:10 GMT http://www.trendreports.com/research/catering http://www.trendreports.com/research/electronics TrendReports.com) From digital cameras and smartphones to MP3 players, flatscreen televisions and miniature video cameras, the Electronics Trend Report features the most innovative devices, gadgets and other types of technology capturing consumer interest. Our research looks at consumer preference in relation to electronic devices like DVD players, SLRs, iPads, iPhones and BlackBerry devices. We also tracks innovations from brands like Apple, Microsoft, Acer, Sony, Samsung, LG, Panasonic, Nikon, Canon and Kodak.]]> Thu, 29 Mar 2012 16:43:05 GMT http://www.trendreports.com/research/electronics http://www.trendreports.com/research/car TrendReports.com) The Car Trend Report covers the latest automobile trends, tracking innovations and ideas that have gained a large amount of attention from the public. From antique cars, concept cars and smart cars to eco-friendly trucks and hybrids, consumers remain fascinated with an array of vehicles, regardless of the current economic woes. Furthermore, we analyze issues important to consumers, such as fuel efficiency and mileage, and look to companies like Acura, Dodge, Ford, Honda and Toyota to track industry-leading innovations.]]> Thu, 29 Mar 2012 16:40:39 GMT http://www.trendreports.com/research/car http://www.trendreports.com/research/asia TrendReports.com) From Beijing to Bangkok, the Asia Trend Report covers trends in Asian cuisine, tourism, architecture, fashion, pop culture and much more. From guided Asia tours of countries like China, India and regions like Southeast Asia, to the latest anime or South Asian music sensation, our research examines relevant trends in addition to exciting options for travel in Asia.]]> Thu, 29 Mar 2012 16:38:17 GMT http://www.trendreports.com/research/asia http://www.trendreports.com/Photo-Trend-Report TrendReports.com) The Photography Trend Report emphasizes trends related to the technical side of photography including innovative cameras with special features, photo printing and digital photo frames.]]> Tue, 20 Dec 2011 12:39:13 GMT http://www.trendreports.com/Photo-Trend-Report http://www.trendreports.com/2012-Trend-Report TrendReports.com) The 2012 Trend Report is our flagship trend report, featuring the most cutting edge ideas across all the industries that we study. It's used by companies like Google, Pepsico, P&G, LEGO, and eBay when they need to kick-start their innovation]]> Thu, 27 Oct 2011 01:07:44 GMT http://www.trendreports.com/2012-Trend-Report http://www.trendreports.com/Inventions-Trend-Report TrendReports.com) The Inventions Trend Report outlines the best in the wide array of recent inventions, from science inventions to odd novelty items. As technological advancements progress and the consumer need for various products and accessories increases, so does the amount of innovative, and sometimes crazy, inventions.]]> Wed, 21 Sep 2011 00:56:20 GMT http://www.trendreports.com/Inventions-Trend-Report http://www.trendreports.com/Leaders-Trend-Report TrendReports.com) The Leaders Trend Report foreshadows government trends and political trends, as well as trends among the big figures in the corporate world. As the road to success evolves, leaders in all industries need to stay on top of these trends to retain and increase influence.]]> Wed, 31 Aug 2011 14:11:29 GMT http://www.trendreports.com/Leaders-Trend-Report http://www.trendreports.com/Pop-Culture-Trend-Report TrendReports.com) Our Pop Culture Trend Report offers a wide variety of insightful celebrity trends, including those that pertain to influential superstars like Lady Gaga and Michael Jackson – two viral celebrities that have vastly influenced our culture.]]> Thu, 16 Jun 2011 10:13:32 GMT http://www.trendreports.com/Pop-Culture-Trend-Report http://www.trendreports.com/Technology-Trend-Report TrendReports.com) Trend Hunter’s Technology Trend Report offers crowdsourced insight into the latest and most innovative technology trends from computer to gadget trends, as well as the latest technologies and new developments in consumer electronics.]]> Thu, 16 Jun 2011 10:12:36 GMT http://www.trendreports.com/Technology-Trend-Report http://www.trendreports.com/Art-Design-Trend-Report TrendReports.com) Trend Hunter's Art & Design Trend Report explores all realms of the art world, from interior design to word art. Today’s art trends include fresh ideas in the world of tattoo designs, graffiti and modern art, as artists employ more innovative media and create designs that appeal to the heightened demand for customization and originality.]]> Thu, 16 Jun 2011 10:11:48 GMT http://www.trendreports.com/Art-Design-Trend-Report http://www.trendreports.com/Design-Trend-Report TrendReports.com) Trend Hunter's Design Trend Report covers everything in the expansive and evolving world of design. New developments continue to arise in graphic design, interior design, room and house design and web design. For instance, the online landscape has changed the ways in which web designers must create sites and web graphics.]]> Thu, 16 Jun 2011 10:10:26 GMT http://www.trendreports.com/Design-Trend-Report http://www.trendreports.com/Home-Trend-Report TrendReports.com) The Home Trend Report includes everything from creatively designed furniture to trends in DIY home renovation. The designs of tables, chairs, fixtures and other furnishings are becoming steadily more innovative, while consumers are enjoying shows like 'Extreme Home Makeover’ and becoming regulars at Home Depot.]]> Thu, 16 Jun 2011 10:09:15 GMT http://www.trendreports.com/Home-Trend-Report http://www.trendreports.com/Business-Trend-Report TrendReports.com) The Business Trend Report offers an insightful look into the business trends and market trends shaping today’s marketplace. Innovative business cards have spawned new ways of self-branding, e-commerce has changed the ways both B2B and B2C companies do business and many companies have had to overhaul their business strategy to accommodate changing consumer preferences.]]> Tue, 14 Jun 2011 16:54:15 GMT http://www.trendreports.com/Business-Trend-Report http://www.trendreports.com/Social-Trend-Report TrendReports.com) The Social Report focuses on social trends and social business initiatives that have arisen in today’s marketplace. Ethics and values have become increasingly important in building customer loyalty, and this report looks at the public trends shaping our more socially conscious world.]]> Tue, 14 Jun 2011 16:52:24 GMT http://www.trendreports.com/Social-Trend-Report http://www.trendreports.com/social-media-trend-report TrendReports.com) Our Social Media Trend Report brings the popularity of social media into perspective, showcasing the rapid rise of social media such as Twitter and Facebook, and its influence on branding, online marketing, communication and consumer purchasing decisions.]]> Tue, 14 Jun 2011 16:51:27 GMT http://www.trendreports.com/social-media-trend-report http://www.trendreports.com/Phones-Trend-Report TrendReports.com) Our Phones Trend Report covers a variety of mobile trends including industry leader tactics from Nokia, Samsung and BlackBerry. As the cell phone market evolves and more consumers rely on texting and phone applications, it is important to understand phone trends to maintain a competitive advantage.]]> Tue, 14 Jun 2011 16:50:08 GMT http://www.trendreports.com/Phones-Trend-Report http://www.trendreports.com/Lifestyle-Trend-Report TrendReports.com) The Lifestyle Trend Report comprises topics on all aspects of life, from sports to health. With the world today an increasingly busier place, many new innovations are helping consumers alleviate hectic schedules and enjoy their free time to the fullest, whether it be through healthier food choices, anti-stress methods or on-the-go fitness devices. From living a healthy lifestyle and enjoying sports, to seeking the services of a personal shopper, the preferences of today’s consumer continue to change.]]> Tue, 14 Jun 2011 16:49:31 GMT http://www.trendreports.com/Lifestyle-Trend-Report http://www.trendreports.com/Computers-Trend-Report TrendReports.com) The Computers Trend Report looks at the hottest technology trends in terms of computers, laptops, notebooks, Apple Macbooks and PCs. Since its inception, the computer has gone from a luxury device to a household necessity, creating higher need among consumers and businesses for technological savvy and knowledge of computer trends.]]> Tue, 14 Jun 2011 16:48:06 GMT http://www.trendreports.com/Computers-Trend-Report http://www.trendreports.com/Furniture-Trend-Report TrendReports.com) The Furniture Trend Report examines furniture trends, whether in home furniture or office furniture. Providing insight into the furniture industry and furnishings that cater to the busy, multitasking consumer of today, these trends include topics on city furniture, space-saving room design, compact bedroom furniture, patio furniture and collapsible storage.]]> Tue, 14 Jun 2011 16:45:13 GMT http://www.trendreports.com/Furniture-Trend-Report http://www.trendreports.com/World-Trend-Report TrendReports.com) Trend Hunter's World Trend Report discusses global trends including world news and world events that have great influence over all industries.]]> Tue, 14 Jun 2011 16:43:16 GMT http://www.trendreports.com/World-Trend-Report http://www.trendreports.com/Gadgets-Trend-Report TrendReports.com) Our Gadgets Trend Report covers the top technology trends, featuring an array of technological advancements within the realm of gadgets and gizmos. Including insight into the proliferation of tech products and tech accessories such as tablets, smartphones and phone applications, this report makes it easier to grasp the growth of the gadgets industry.]]> Tue, 14 Jun 2011 16:42:35 GMT http://www.trendreports.com/Gadgets-Trend-Report http://www.trendreports.com/Travel-Trend-Report TrendReports.com) The Travel Trend Report offers a valuable peek into the future trends occurring in the world of cruises, tourism and hotels. From developments within the airline industry and the airport industry, to changes in the world of luxury retreats, there have been shifts in consumer travel and vacation options. Even amidst the increased demand for ultra cheap flights, a rise in luxury airline trends and travel trends has come into play as well.]]> Tue, 14 Jun 2011 16:41:07 GMT http://www.trendreports.com/Travel-Trend-Report http://www.trendreports.com/Unique-Trend-Report TrendReports.com) Trend Hunter’s Unique Trend Report outlines and compresses the oddities existing in today’s society, which includes everything from one-of-a-kind tattoos to macabre merchandise. Whether it’s special products, prank gifts or other odd things, the amount of unique trends is overwhelming.]]> Tue, 14 Jun 2011 16:40:08 GMT http://www.trendreports.com/Unique-Trend-Report http://www.trendreports.com/Health-Trend-Report TrendReports.com) Let the Health Trend Report be your source for health and fitness trends. Today’s consumer is concerned with health and wellness, healthy living and health tips, and this report captures the changes in the healthy industry, from the availability of anti-stress methods to convenient, healthy eating.]]> Tue, 14 Jun 2011 16:38:22 GMT http://www.trendreports.com/Health-Trend-Report http://www.trendreports.com/Internet-Trend-Report TrendReports.com) Trend Hunter’s Internet Trend Report covers a breadth of Internet trends pertaining to blogs, Wifi, ADSL, web marketing and social media. If you’re in the quick-paced online industry, it’s imperative to catch trends regarding Facebook, Twitter and the blogosphere before they turn into yesterday’s news.]]> Tue, 14 Jun 2011 16:36:34 GMT http://www.trendreports.com/Internet-Trend-Report http://www.trendreports.com/Marketing-Trend-Report TrendReports.com) Our Marketing Trend Report provides a thorough look at today's most innovative advertising and marketing strategies and initiatives. Internet marketing has spawned mobile marketing, advertising has become more interactive and traditional commercials have given rise to viral videos, illustrating that the methods of persuasion used by brands are consistently changing.]]> Tue, 14 Jun 2011 16:30:41 GMT http://www.trendreports.com/Marketing-Trend-Report http://www.trendreports.com/Fashion-Trend-Report TrendReports.com) The Fashion Trend Report is compiled from our most updated category of trends. The realm of fashion and style has seen much change over the past year, particularly due to the mass concern with frugality. Regardless, the world of haute couture continues to evolve. Providing insight into the fashion industry, our report covers everything from editorials and fashion shows to fashion news concerning both upcoming and renowned designers such as Marc Jacobs, Gucci, Louis Vuitton, Christian Dior, Prada and Chanel.]]> Tue, 07 Jun 2011 14:55:44 GMT http://www.trendreports.com/Fashion-Trend-Report http://www.trendreports.com/Drinking-Trend-Report TrendReports.com) The Drinking Trend Report features a diverse collection of drinking trends. The beverage industry continues to spill over with unique and innovative ideas for alcohol drinks, drinking games, drinking water and sodas aimed at quenching the thirst of the masses.]]> Tue, 07 Jun 2011 14:51:09 GMT http://www.trendreports.com/Drinking-Trend-Report http://www.trendreports.com/Branding-Trend-Report TrendReports.com) The Branding Trend Report offers insight into the ways in which companies are changing their branding strategies. Packaging design, slogans, logos, brand names and other elements of a brand's marketing strategy experience constant change in the world of branding.]]> Tue, 07 Jun 2011 14:50:15 GMT http://www.trendreports.com/Branding-Trend-Report http://www.trendreports.com/Life-Stages-Trend-Report TrendReports.com) Our Life Stages Trend Report covers the trends concerning consumers of different age cohorts. From infants and the youth to adults and seniors, consumers of different ages and their changing preferences have tremendous effect on the strategies and messages of brands and marketers.]]> Tue, 07 Jun 2011 14:48:14 GMT http://www.trendreports.com/Life-Stages-Trend-Report http://www.trendreports.com/Architecture-Trend-Report TrendReports.com) Trend Hunter's Architecture Trend Report explores building trends and architecture trends, comprising topics in renovation, building design, modern architecture and floor plans. With increasingly crowded spaces, designers are looking to build up and not out, such that residential skyscrapers and business towers are reigning the skies. Further, growing preferences for an eco-friendly lifestyle are favoring green buildings and sustainable design.]]> Tue, 07 Jun 2011 14:45:13 GMT http://www.trendreports.com/Architecture-Trend-Report http://www.trendreports.com/eco-trend-report TrendReports.com) Trend Hunter's Eco Trend Report explores the environmental trends occurring among us, from recycling initiatives to solar power projects. Once attributed only to treehuggers, sustainable living has now gained mainstream acceptance and concern for the environment is increasingly affecting the creation of products and services. Whether it's eco-friendly clothing or solar panels, environmentally friendly products are becoming more readily available to consumers who are making green living a lifestyle choice.]]> Tue, 07 Jun 2011 14:44:41 GMT http://www.trendreports.com/eco-trend-report http://www.trendreports.com/Activism-Trend-Report TrendReports.com) The Activism Trend Report is a compilation of the trends occurring in animal rights, human rights, environmental activism and awareness campaigns. Social issues are becoming more prominent in marketing, and consumers are increasingly responding to the actions of NGOs and activist organizations like the WWF, PETA and Greenpeace.]]> Tue, 07 Jun 2011 14:43:06 GMT http://www.trendreports.com/Activism-Trend-Report http://www.trendreports.com/Education-Trend-Report TrendReports.com) The Education Trend Report is a compilation of the most innovative education trends in today’s learning industry. From digital learning tools to eLearning methods, this report highlights the trends affecting today’s schools, from grade school to university to continuing education.]]> Tue, 07 Jun 2011 14:39:10 GMT http://www.trendreports.com/Education-Trend-Report http://www.trendreports.com/Print-Trend-Report TrendReports.com) Trend Hunter’s Print Trend Report outlines the latest ideas in print advertising, showcasing some of the most innovative print campaigns of 2010. Print advertising may be the oldest form of marketing, but the use of print ads within an advertising campaign continues to evolve, leaving room for new print marketing ideas.]]> Tue, 31 May 2011 13:43:06 GMT http://www.trendreports.com/Print-Trend-Report http://www.trendreports.com/Life-Trend-Report TrendReports.com) The Life Trend Report looks at relevant life trends and explores the emerging patterns in daily life, from friends and romance to career and job trends. Consumers are increasingly preoccupied with the meaning of life, and choose to maximize enjoyment through products that alleviate stress and boost happiness.]]> Tue, 31 May 2011 13:39:11 GMT http://www.trendreports.com/Life-Trend-Report http://www.trendreports.com/Luxury-Trend-Report TrendReports.com) The Luxury Trend Report features a collection of the most innovative luxury trends to give you insight into the world of luxury goods. Despite economic crisis, there are affluent consumers who still expect first-class service. These are the consumers who are not hesitant to indulge in luxury travel, luxury homes and luxury brands like Louis Vuitton, Gucci and Hermes.]]> Tue, 31 May 2011 13:36:08 GMT http://www.trendreports.com/Luxury-Trend-Report http://www.trendreports.com/Hip-Fashion-Trend-Report TrendReports.com) Our Hip Fashion Trend Report includes the hottest fashion trends observed throughout the year, compiled by analyzing the style and fashion embraced by the fluctuating consumer fashion market and today’s fashionistas.]]> Tue, 31 May 2011 13:34:27 GMT http://www.trendreports.com/Hip-Fashion-Trend-Report http://www.trendreports.com/Hair-Trend-Report TrendReports.com) The Hair Trend Report provides an insightful look into haircut trends and high-demand hairstyles observed throughout the past year. From the rise of short hair and hair extensions to the increased popularity of the polished up ‘do, hair trends are rapidly changing.]]> Tue, 31 May 2011 13:33:08 GMT http://www.trendreports.com/Hair-Trend-Report http://www.trendreports.com/Hotels-Trend-Report TrendReports.com) The Hip Hotels Trend Report offers an insightful look into the hospitality industry, covering everything from beach hotels and hotel spas to chalets, retreats and beach resorts.]]> Tue, 31 May 2011 13:29:08 GMT http://www.trendreports.com/Hotels-Trend-Report http://www.trendreports.com/Humor-Trend-Report TrendReports.com) The Humor Trend Report dives into the changes seen within the comedy industry and entertainment industry over the last year. It looks at the successes of brands such as the Comedy Network and Comedy Central, and also sheds light on more modern viral businesses like the hit website ‘Funny or Die.’]]> Tue, 24 May 2011 15:36:07 GMT http://www.trendreports.com/Humor-Trend-Report http://www.trendreports.com/Commercials-Trend-Report TrendReports.com) The Commercials Trend Report explores the realm of broadcast advertising and commercials, which is undergoing momentous change, particularly with the rise of online viewing. The report looks at the power of funny commercials, banned commercials, scandalous commercials and commercials on YouTube that have been included in the marketing strategy of various brands.]]> Tue, 24 May 2011 15:33:08 GMT http://www.trendreports.com/Commercials-Trend-Report http://www.trendreports.com/Beauty-Trend-Report TrendReports.com) The Beauty Trend Report is a collection of makeup and beauty trends that provides insight into the beauty industry. It uncovers an array of makeup trends over the past year including patterns in plastic surgery, eye makeup, lipstick, mascara and other beauty supply innovations.]]> Tue, 24 May 2011 15:31:08 GMT http://www.trendreports.com/Beauty-Trend-Report http://www.trendreports.com/Multimedia-Trend-Report TrendReports.com) The Multimedia Trend Report pertains to the ever-expanding array of media forms that provide us with audio and visual entertainment. Home theater trends, audio trends and other media trends are presented in this informative report that describes how our world has changed when it comes to listening to music or watching movies and TV shows.]]> Tue, 24 May 2011 15:25:10 GMT http://www.trendreports.com/Multimedia-Trend-Report http://www.trendreports.com/Wedings-Trend-Report TrendReports.com) Our Weddings Trend Report identifies patterns in the wedding industry, from engagement rings to wedding venues. Though weddings are a globally recognized rite of passage, the right wedding cake, wedding dress or even wedding photographer evolves in style and demand from year to year.]]> Tue, 24 May 2011 15:24:06 GMT http://www.trendreports.com/Wedings-Trend-Report http://www.trendreports.com/Food-Trend-Report TrendReports.com) The Food Trend Report is the Food Network of trend research, exploring beyond low fat recipes and food basics to relevant food trends that affect today’s food consumer. From virtual cooking lessons to innovative menu items, the changes in the food industry all impact the future of food.]]> Thu, 12 May 2011 16:39:11 GMT http://www.trendreports.com/Food-Trend-Report http://www.trendreports.com/Retail-Trend-Report TrendReports.com) The Retail Trend Report covers some of the biggest shifts in the retail industry over the last year. Changing sales trends and consumer trends have affected the retail game, paving the way for more innovative sales tactics, whether it is interactive shopping experiences or online retailers with social networking features.]]> Thu, 12 May 2011 16:36:14 GMT http://www.trendreports.com/Retail-Trend-Report http://www.trendreports.com/Ultra-Luxury-Trend-Report TrendReports.com) With the Ultra Luxury Trend Report, you will gain knowledge of the extreme luxury trends currently shaping the ultra luxury market. Resilient to economic uncertainty, affluent consumers are willing to spend their money on first-class services and super high-end goods, including ultra luxury cars, luxury homes and luxury hotels.]]> Tue, 03 May 2011 13:38:05 GMT http://www.trendreports.com/Ultra-Luxury-Trend-Report http://www.trendreports.com/Youth-Trend-Report TrendReports.com) Trend Hunter’s Youth Trend Report is an insightful collection of the trends apparent among today’s tweens, pre-teens and teenagers. Our report shows how today’s youth is significantly different from youth ten, five or even two years ago in mindset, interests and purchasing power.]]> Tue, 03 May 2011 13:36:07 GMT http://www.trendreports.com/Youth-Trend-Report http://www.trendreports.com/Interactive-Trend-Report TrendReports.com) Our Interactive Trend Report presents tremendous implications for today’s marketers and advertisers. Outlining current trends in mobile marketing, online marketing and retail, our report shows how interactive marketing has become one of the most effective ways to build lasting customer relationships.]]> Wed, 27 Apr 2011 15:09:16 GMT http://www.trendreports.com/Interactive-Trend-Report http://www.trendreports.com/Media-Trend-Report TrendReports.com) The Media Trend Report outlines what is changing within the film, movie, broadcast and music industries. It identifies the key media trends and movie trends that could impact the entire entertainment empire.]]> Tue, 26 Apr 2011 11:02:15 GMT http://www.trendreports.com/Media-Trend-Report http://www.trendreports.com/Toys-Trend-Report TrendReports.com) The Toys Trend Report uncovers the latest trends in children’s toys, showcasing the most innovative developments in popular toys including board games, Barbie dolls, action figures and LEGO, and brand names like Mattel and Hasbro.]]> Tue, 26 Apr 2011 10:57:08 GMT http://www.trendreports.com/Toys-Trend-Report http://www.trendreports.com/Babies-Trend-Report TrendReports.com) Trend Hunter’s Babies Trend Report reveals the many baby trends shaping the children’s industry including those affecting maternity and pregnancy, childhood development and kid’s toys. Our digital age has given birth to a slew of innovative baby trends, from hi-tech baby strollers and electronic children’s toys to pop culture-infused kid’s products.]]> Tue, 26 Apr 2011 10:54:08 GMT http://www.trendreports.com/Babies-Trend-Report http://www.trendreports.com/Market-Trend-Report TrendReports.com) The Market Trend Report is a useful tool for understanding the changes in today’s marketplace and the market structure of various industries. Our report provides insight into the strategies and actions of businesses worldwide, as well as the market trends and consumer trends that can take your company to the next level.]]> Tue, 26 Apr 2011 10:45:08 GMT http://www.trendreports.com/Market-Trend-Report http://www.trendreports.com/Games-Trend-Report TrendReports.com) Our Games Trend Report provides insight into the gaming industry. Video games have a solid position within pop culture, and often produce the most fiercely loyal of consumers. Our report includes video game trends and knowledge unknown by even the most avid of video game players.]]> Tue, 19 Apr 2011 10:27:12 GMT http://www.trendreports.com/Games-Trend-Report http://www.trendreports.com/Publicity-Stunts-Trend-Report TrendReports.com) The Publicity Stunts Trend Report looks at the evolution of publicity stunts, giving you an understanding of the nature of this inventive publicity strategy. Publicity stunts have always been a part of public relations; however, shortened consumer attention spans and the use of different media have turned traditional publicity stunts on their heads.]]> Thu, 14 Apr 2011 07:20:17 GMT http://www.trendreports.com/Publicity-Stunts-Trend-Report http://www.trendreports.com/Photography-Trend-Report TrendReports.com) Our Photography Trend Report uncovers the trends and patterns within fashion photography, digital photography and other types of photography. The increased use of applications like Adobe Photoshop has affected photography trends, whether it is a fashion editorial or artistic photo series.]]> Tue, 12 Apr 2011 13:26:05 GMT http://www.trendreports.com/Photography-Trend-Report http://www.trendreports.com/Charity-Trend-Report TrendReports.com) The Charity Trend Report delivers insightful research into the trends affecting today’s non-profit arena. Trends among charities, fundraising initiatives and non-profit organizations like Unicef, World Vision, the Salvation Army and Red Cross continue to affect how consumers spend their money and think about the society in which they live.]]> Tue, 12 Apr 2011 13:19:05 GMT http://www.trendreports.com/Charity-Trend-Report http://www.trendreports.com/Videos-Trend-Report TrendReports.com) The Videos Trend Report comprises a plethora of video trends including topics such as video downloads, music videos, viral videos and 3GP videos.]]> Wed, 30 Mar 2011 15:01:08 GMT http://www.trendreports.com/Videos-Trend-Report http://www.trendreports.com/New-Ventures-Trend-Report TrendReports.com) The New Ventures Trend Report provides an overview of the trends taking place in entrepreneurship and new ventures. These trends range in topic from unique business ideas and business successes to joint ventures and special establishments experiencing business growth.]]> Tue, 29 Mar 2011 11:42:09 GMT http://www.trendreports.com/New-Ventures-Trend-Report http://www.trendreports.com/Bizarre-Trend-Report TrendReports.com) The Bizarre Trend Report pertains to oddities, weird science and other generally strange things that are currently captivating consumers. Though it is easy to dismiss bizarre trends as simple novelties, these oddities mark the products and services gaining popularity among different demographics.]]> Tue, 29 Mar 2011 11:33:07 GMT http://www.trendreports.com/Bizarre-Trend-Report http://www.trendreports.com/Celebrity-Trend-Report TrendReports.com) The Celebrity Trend Report analyzes celebrity news, celebrity fashion and celebrity gossip, giving you an overview of today’s hottest celebrity trends.]]> Tue, 29 Mar 2011 11:32:13 GMT http://www.trendreports.com/Celebrity-Trend-Report http://www.trendreports.com/DIY-Trend-Report TrendReports.com) The DIY Trend Report examines the wide range of Do It Yourself projects, from small craftsmanship to large home renovation. No DIY project is too big or bold; DIY crafts include DIY wedding and DIY fashion projects, DIY audio creations and DIY solar gadgets.]]> Tue, 22 Mar 2011 10:32:50 GMT http://www.trendreports.com/DIY-Trend-Report http://www.trendreports.com/Customization-Trend-Report TrendReports.com) Trend Hunter's Customization Trend Report shows just how customization has affected design, marketing and manufacturing of mass-produced products. Custom made, modified and personalized goods and services are growing in popularity among consumers who desire completely individualized products and services. Everything from personalized gifts to large, custom built creations like custom homes has appeared, illustrating the changes taking place in many different industries.]]> Tue, 22 Mar 2011 10:31:10 GMT http://www.trendreports.com/Customization-Trend-Report http://www.trendreports.com/Graffiti-Trend-Report TrendReports.com) Trend Hunter's Graffiti Trend Report takes us through the world of street art. Not only an art form found in alley ways, graffiti is modernizing the use of spray paint with innovations in graffiti font, clothing and culture. We’ve seen a rise in graffiti artists like Banksy who appeal to consumer emotion, and more corporations using street artists and graffiti art as part of their marketing efforts. Large, personalized murals and graffiti-inspired décor have also made their way into homes.]]> Thu, 17 Mar 2011 09:09:07 GMT http://www.trendreports.com/Graffiti-Trend-Report http://www.trendreports.com/Billboards-Trend-Report TrendReports.com) Our Billboards Trend Report looks at new ventures in advertising media space and displays that are used within the marketing mix. Though top billboards offer exposure and capitalize on traffic, advertising initiatives have expanded beyond traditional roadside posters, giving rise to new, inventive methods to spread a message.]]> Wed, 16 Mar 2011 11:15:09 GMT http://www.trendreports.com/Billboards-Trend-Report http://www.trendreports.com/Pets-Trend-Report TrendReports.com) Pounce on Trend Hunter’s Pets Trend Report to uncover the most innovative pet trends within today’s pet industry. It explores the recent boom in puppy spas, pampering treatments for puppies, doggie day cares, pet hospitals, pet hotels and pet fashion.]]> Tue, 15 Mar 2011 11:45:17 GMT http://www.trendreports.com/Pets-Trend-Report http://www.trendreports.com/Romance-Trend-Report TrendReports.com) Matchmaking, teen love and unconventional wedding ceremonies – there is nothing that Trend Hunter’s Romance Trend Report doesn’t cover when it comes to the romance department. The love industry continues to overflow with innovative love trends with the proliferation of dating sites, relationship therapies, modern romantic songs and boyfriend-girlfriend innovations.]]> Tue, 08 Mar 2011 12:04:58 GMT http://www.trendreports.com/Romance-Trend-Report http://www.trendreports.com/Science-Trend-Report TrendReports.com) Trend Hunter’s Science Trend Report illuminates the trends taking place in science and scientific research, including breakthroughs, inventions and discoveries that have changed the landscape of science and health, and those that have implications for businesses and marketers.]]> Tue, 01 Mar 2011 10:33:07 GMT http://www.trendreports.com/Science-Trend-Report http://www.trendreports.com/Fashion-for-Men-Trend-Report TrendReports.com) The Fashion for Men Trend Report comprises trends and patterns found within the menswear industry. Though menswear has been traditionally considered a smaller subsection of the fashion industry, today, men’s fashion is gaining more ground among designers and consumers. The role of fashion among men has changed drastically, with men’s accessories, men’s haircuts, men’s suits and other fashions for men continuing to evolve.]]> Wed, 23 Feb 2011 15:46:07 GMT http://www.trendreports.com/Fashion-for-Men-Trend-Report http://www.trendreports.com/Modern-Art-Trend-Report TrendReports.com) The Modern Art Trend Report unveils current modern art trends seen throughout various categories including contemporary art, modern architecture and sculpture. Art museums and art galleries are consistently enhancing their art exhibits to display the most avant-garde creations from today’s contemporary artists.]]> Tue, 08 Feb 2011 11:40:09 GMT http://www.trendreports.com/Modern-Art-Trend-Report http://www.trendreports.com/Shoes-Trend-Report TrendReports.com) The Shoes Trend Report covers the top shoe trends and provides insight into the footwear industry. Trends in shoes, as in fashion, are dynamic, and we’ve seen changes in luxury footwear, like the coveted Manolos, as well as classic shoes: boots, flats, pumps and other heels.]]> Tue, 30 Nov 2010 09:52:07 GMT http://www.trendreports.com/Shoes-Trend-Report http://www.trendreports.com/Jewelry-Trend-Report TrendReports.com) Trend Hunter’s Jewelry Trend Report dives in to the ever-evolving world of accessories. Accessories trends have expanded beyond luxury diamond rings and bling to the more affordable versions of classic jewelry staples, whether bracelets, earrings or necklaces.]]> Tue, 23 Nov 2010 07:24:12 GMT http://www.trendreports.com/Jewelry-Trend-Report http://www.trendreports.com/Credit-Crunch-Trend-Report TrendReports.com) Trend Hunter’s Credit Crunch Trend Report identifies spending trends and money trends within times of financial chaos. Economic uncertainty and recession have lead to financial cutbacks and bad credit; accordingly, more companies have embraced new ways to market to the bargain-minded consumer. This might include creating minimally designed products, cheap chic fashion or recycled goods.]]> Mon, 15 Nov 2010 16:32:12 GMT http://www.trendreports.com/Credit-Crunch-Trend-Report http://www.trendreports.com/Autos-Trend-Report TrendReports.com) The Autos Trend Report highlights some of the key auto trends taking place in the constantly changing car industry. A fascination with luxury sports cars, concept cars and superbikes have spawned a variety of car trends affecting the auto industry and the car consumer.]]> Mon, 15 Nov 2010 15:59:12 GMT http://www.trendreports.com/Autos-Trend-Report http://www.trendreports.com/kitchen-trend-report TrendReports.com) The Kitchen Trend Report features trends in the kitchen industry, from kitchen designs to dining. A wide range of kitchen trends have been observed throughout 2010, including eco gadgets such as sustainable stoves and refrigerators, as well as more frugal food choices to make the eat-in experience more enjoyable.]]> Mon, 15 Nov 2010 15:59:11 GMT http://www.trendreports.com/kitchen-trend-report http://www.trendreports.com/Sports-Trend-Report TrendReports.com) The Sports Trend Report will act like your own playbook of today’s relevant sports trends, containing the most innovative trends within the sport industry. Innovations in sports like soccer, basketball and football have inspired different trends, from athletic fashion and innovative sporting equipment to World Cup merchandise and viral videos.]]> Mon, 15 Nov 2010 15:52:06 GMT http://www.trendreports.com/Sports-Trend-Report