Wellness Gaming

Enhancing health and providing treatment through games
Implications - Video games are still considered by many consumers to be a waste of time, and while that might be the case for some games, there is a growing market for wellness-based games, which actually help to enhance a person's quality of life. These games, whether they're used for stress-relief, treatment, fitness or overall mental health, are products that appeal to people who would never classify themselves as typical "gamers." And therein lies the advantage: by appealing to non-gamers, video game brands can secure an entirely different customer and market segment to augment overall sales.
SCORE: 2.2
Untested Top 6 Examples: 6,908 Total Clicks Aug 11 - Jan 12
Popularity
Activity
Freshness
DEMOGRAPHICS
Real-Life Video Games - The Explorence App Provides Activity Incentives Through Races and Wagering
SCORE: 2.5
Mild 1,690 Clicks Pub: Oct 28, 11
Real-Life Video Games
The Explorence App Provides Activity Incentives Through Races and Wagering
The Explorence App may not be the first attempt at encouraging more physical activity despite the modern-day obsession with virtual reality, yet it takes a stronger approach to getting both kids and adults… [More]
Patient Empowering Video Games - PE Interactive Hopes to Strengthen the Resolve of Cancer Victims
SCORE: 1.5
Mild 1,232 Clicks Pub: Sep 29, 11
Patient Empowering Video Games
PE Interactive Hopes to Strengthen the Resolve of Cancer Victims
Engineers, artists and 3D designers at the University of Utah have pooled their resources in order to help develop PE Interactive, a therapeutic video game aimed at children diagnosed with cancer. Because… [More]
Vibration-Sensitive Racing Apps - Fit Freeway App Allows Users to Speed to the Winning Diet
SCORE: 3.2
Untested 940 Clicks Pub: Jan 20, 12
Vibration-Sensitive Racing Apps
Fit Freeway App Allows Users to Speed to the Winning Diet
For those who ditched their New Year’s resolutions or for those who want to get fit without the hard work, there’s now Fit Freeway. Fit Freeway is a new face and movement-reading app that allows users… [More]
Therapeutic Entertainment - 'How Games Saved My Life' Shines a Light on the Positivity of Gaming
SCORE: 1.6
Untested 1,144 Clicks Pub: Aug 25, 11
Therapeutic Entertainment
'How Games Saved My Life' Shines a Light on the Positivity of Gaming
Ashley Burch, a budding Internet celebrity and the host of a weekly video-cast, recently launched 'How Gaming Saved My Life' -- a Tumblr blog intent on collecting and publishing the most engaging tales… [More]
Geriatric Gaming Treatments - Neuroscientist Stuart Smith Finds Medical Potential in Video Games
SCORE: 1.3
Untested 1,208 Clicks Pub: Aug 17, 11
Geriatric Gaming Treatments
Neuroscientist Stuart Smith Finds Medical Potential in Video Games
With so many neurological rehabilitation patients complaining about the mundane exercises they're forced to participate in, it was only a matter of time before Dr. Stuart Smith came up with an entertaining,… [More]
Motivational Well-Being Games - Mindbloom Life Game Helps You Improve Your Quality of Life
SCORE: 2.8
Untested 694 Clicks Pub: Jan 28, 12
Motivational Well-Being Games
Mindbloom Life Game Helps You Improve Your Quality of Life
Many consumers think that playing video games can be a waste of time, but with the Mindbloom Life Game, you would actually be bettering your quality of life. Mindbloom is a game that helps you create and… [More]
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