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Anti-Sun

A variety of UV-blocking products appeal to sun-smart consumers

Implications - Western society has deemed it beautiful to have a golden tan, but more consumers are taking heed of the warnings provided by researchers in regards to sunbathing. Rather than stopping at traditional sunscreen, however, these health-conscious individuals are looking to other sun-smart products, which range from apparel to accessories and even cars. It seems that, when it comes to cancer risk, beauty just isn’t worth the cost.
Trend Themes
1. Rising Consumer Awareness About Sun Damage - Consumers are becoming more conscious about the harmful effects of sun damage, driving demand for innovative sun protection products.
2. Growth of the Sun Protection Industry - The sun protection industry is expanding as consumers invest in products that protect them from harmful UV rays.
3. Innovation in Sun Protection Products - New sun protection products, such as jewelry, clothing, and wipes, are emerging in the market, presenting opportunities for companies to offer innovative and trendy solutions.
Industry Implications
1. Beauty and Personal Care - The beauty and personal care industry is responding to consumer demand for sun protection products and is creating new products that are convenient and luxurious.
2. Fashion - The fashion industry is offering trendy and fashionable sun protection clothing options to consumers who want to protect themselves from harmful rays while looking stylish.
3. Automotive - The automotive industry is exploring new designs and technologies that protect drivers and passengers from harmful UV radiation, such as polarized windows and protective coatings.
3
Score
Popularity
Activity
Freshness
Patterns
Megatrends
6 Featured, 41 Examples:
686,518 Total Clicks
Date Range:
May 10 — Jun 11
Trending:
Mild
Consumer Insight Topics:

Featured Examples

Cancer-Preventing Fashion
Cancer-Preventing Fashion
Mott 50's Clothing Offers Sun Protection and Style
As summer is fast approaching, it’s time to slather on that much hated (but needed) sticky sunscreen. Either that, or cover up with clothes that are usually none too flattering. Want to ditch both? Mott… MORE
Sunburn Bracelets
Sunburn Bracelets
The UV SunSense Tells You When to Reapply Sunscreen
The UV SunSense is the perfect solution to those who always seem to get sunburned even when they apply sunscreen. The bracelet works by actually applying sunscreen to it--once you've lathered yourself,… MORE
UV Ray Rings
UV Ray Rings
'Marcus' from Julien Bergignat Monitors the Effects of the Sun on Your Skin
'Marcus' from Julien Bergignat is a one-of-a-kind ring designed to help you safely enjoy some fun in the sun. This ring was designed to help monitor UV rays and the damage that they may be causing to your… MORE
Sun-Shielding Pod Cars
Sun-Shielding Pod Cars
The Kalos Concept Car is Designed for a World With No Ozone
Hopefully the world never reaches a point where we need Leighton McDonald's Kalos concept car. Kalos is an electric car designed for a bleak future in which all gas-powered cars are illegal and the Earth's… MORE
Sun-Blocking Wipes
Sun-Blocking Wipes
Tocca SPF 30+ Sunscreen Towelettes are a New Way to Beat the Heat
Luxury designer Tocca specializes in women's clothing and beauty accessories. Their latest creation is a new alternative for combating the sun's deadly rays. When most people buy or use sunscreen, it's… MORE
Puppy Sun Protectors
Puppy Sun Protectors
The PlayaPup UV Shirt Keeps Your Canine Safe from Harmful Rays
The Playapup UV Shirt will keep your lovable doggie safe from harmful UV rays without the hassle of applying sunscreen. Although most canines have plenty of hair shielding them from the sun, it's still… MORE

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