Comfort-Focused Exploration

On-the-go consumers crave products that mimic the comforts of home

Implications - While the purpose of road trips tends to lean toward disconnecting and unwinding, traveling consumers can find it difficult to go without the comforts of home. Brands are meeting this demand with products that mimic the comforts of home through creative design. This satisfies a desire to travel frugally without the associated discomfort.
SCORE: 5.4
Warm Top 5 Examples: 19,910 Total Clicks Jul 14 - Feb 15
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Consumer Insight Topics: TechArt & DesignGadgetsAutos
Inflatable Car Mattresses - Road Trips Will Be More Comfortable with This Portable Furniture
SCORE: 6.6
Hot 7,339 Clicks Pub: Jul 28, 14
Inflatable Car Mattresses
Road Trips Will Be More Comfortable with This Portable Furniture
Whether a person is heading out on an epic summer road trip or intentionally living out of a vehicle for an indefinite length of time, this inflatable car mattress can come in mighty handy. It makes... [More]
Collapsible Travel Pillows - Cocoon's Car Travel Pillow Shrinks to the Size of a Baseball
SCORE: 6.1
Hot 4,989 Clicks Pub: Feb 4, 15
Collapsible Travel Pillows
Cocoon's Car Travel Pillow Shrinks to the Size of a Baseball
There’s nothing worse than having a crick in your neck while trying to sleep on a road trip, but this car travel pillow from Cocoon ensures that you have a nice place to rest your head.... [More]
Portable Road Trip Showers - These Road Shower Portable Showers are Great for Washing Up on the Go
SCORE: 4
Warm 4,317 Clicks Pub: Jul 17, 14
Portable Road Trip Showers
These Road Shower Portable Showers are Great for Washing Up on the Go
If you’re worried about staying clean while camping, at the cottage or on the go, these portable showers are a great way to ensure you can wash up wherever you go. The Road Shower is a compact... [More]
Automotive Travel Routers - Autonet Mobile Turns Your Car into a Roving Wi-Fi Hub
SCORE: 6.1
Warm 1,725 Clicks Pub: Feb 4, 15
Automotive Travel Routers
Autonet Mobile Turns Your Car into a Roving Wi-Fi Hub
While cross-country road trips have certainly not lost their appeal over the years, the things that people take along with them for the ride are definitely changing—for instance, the Autonet... [More]
Compact Car-Starting Gadgets - Mobile Jump Starter Gives Vehicles a Boost When No Mechanics are Near
SCORE: 3.7
Mild 1,540 Clicks Pub: Feb 6, 15
Compact Car-Starting Gadgets
Mobile Jump Starter Gives Vehicles a Boost When No Mechanics are Near
With this mobile jump starter, you likely wouldn’t again have to wait for a good samaritan on the side of the highway to help you with your dead car battery. What is often experienced as a... [More]