Experiential Shop

The traveling shopper is targeted by global retailers with custom experiences
Implications - Offering tourist shoppers something they wouldn't find at home, international retailers are putting an emphasis on custom goods that also double as unique experiences. This shift not only satiates visiting consumers, but locals as well, who appreciate the novelty of personalized goods over styles available worldwide.
SCORE: 7.2
This Year and Warm Top 4 Examples: 20,730 Total Clicks Jul 13 - Jun 14
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Activity
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DEMOGRAPHICS
Personalized Designer Heels - For Two Days, Prada Allowed Consumers to Order Bespoke Shoes
SCORE: 7.9
This Year and Hot 7,979 Clicks Pub: Mar 29, 14
Personalized Designer Heels
For Two Days, Prada Allowed Consumers to Order Bespoke Shoes
3D printing is making it faster and easier than ever for anyone create bespoke shoes, but the art of making shoes by hand is also dying in the process. However, Prada revived the art and exclusivity... [More]
Personal Fragrance Finder Shops - The Fragrance Lab by Selfridges Perfectly Matches You to a Perfume
SCORE: 7.7
This Year and Hot 5,454 Clicks Pub: May 3, 14
Personal Fragrance Finder Shops
The Fragrance Lab by Selfridges Perfectly Matches You to a Perfume
Selfridges’ Fragrance Lab takes shoppers through a multi-sensory journey, aiming to help them discover a personal scent and in the process, help Selfridges better understand its consumers’... [More]
Custom Denim Shops - Build-Your-Own Jean Collection with the G-Star Raw Atelier
SCORE: 6.1
Warm 5,739 Clicks Pub: Sep 9, 13
Custom Denim Shops
Build-Your-Own Jean Collection with the G-Star Raw Atelier
Shopping for jeans just got a little bit easier with G-Star Raw Denim Atelier in Soho. You can now achieve the perfect fit- hemming and tailoring to your exact proportions so that you can look... [More]
Pop-Up Custom Shirt Shops - The YrStore Custom T-Shirt Shop Lets You Design Your Shirt Live
SCORE: 4.5
Mild 1,558 Clicks Pub: Jul 3, 13
Pop-Up Custom Shirt Shops
The YrStore Custom T-Shirt Shop Lets You Design Your Shirt Live
The YrStore is a pop-up custom t-shirt shop that lets you create a t-shirt live. Once you arrive at the store, you can use their digital platform to design your t-shirt and get it instantly printed.... [More]
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