Ideas
Explore the world's #1 largest database of ideas and innovations, with 459,692 inspiring examples.
Trend Reports
Discover why 1,236 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 321,366 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,236 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 321,366 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,208 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 459,692 cutting edge ideas.

Functional Fashion

Underwear secrets that make modern fashions more comfortable and aesthetic

Implications - Fashion designers are getting more elaborate with their gowns, and often that means abnormal cuts and the chance of bra exposure. To address this, innovative lingerie designers have created underwear, bras and other covert accessories that hugely impact the success of modern fashions.
Trend Themes
1. Functional Lingerie - Lingerie designers are creating innovative solutions to address fashion designers' elaborate and challenging designs, creating a new niche of functional lingerie.
2. Virtual Fitting Rooms - Online lingerie stores are introducing interactive virtual fitting rooms to provide a more fun and engaging shopping experience, cutting down on traditional in-store shopping hassles for customers.
3. Smart Lingerie - Innovative lingerie is changing the game with embeded solar panels, smart sweat-wicking technologies and thermo-regulating materials that solve real-life problems and add an extra layer of functionality.
Industry Implications
1. Fashion Design - Fashion designers can take advantage of functional lingerie to create more elaborate and challenging designs without compromising on functionality.
2. E-commerce - The introduction of virtual fitting rooms in online lingerie stores is revolutionizing the way customers shop and providing a more engaging online shopping experience, creating opportunities for e-commerce businesses.
3. Wearable Technology - Smart lingerie is disrupting the industry by adding new functionalities that solve real-life problems, creating opportunities for developers to integrate these technologies into wearable devices.
5.8
Score
Popularity
Activity
Freshness
Patterns
Megatrends
8 Featured
997,243 Total Clicks
Date Range:
Jan 08 — Sep 08
Trending:
V. Hot
Consumer Insight Topics:

Featured Examples

Butt Cleavage Fashion
Butt Cleavage Fashion
Posterior-Revealing Lingerie
The butt crack has been the new cleavage in fashion since the dawn of low rise jeans. Those low designs have mostly been attributed to risqué haute couture fashion designer Alexander McQueen; his designs… MORE
Virtual Lingerie Shopping
Virtual Lingerie Shopping
Knicker Picker
Knicker Picker has launched an online store that lets you shop for your next peice of lingerie in an extremely fun and interactive way. Now you can just sit at home skip the mall, busy crowds and long… MORE
Transformer Lingerie
Transformer Lingerie
Cover Cleavage With a 'Figs' Bra
When Victoria’s Secret announced they thought their image had become “too sexy” and irrelevant to their customers, much of the fashion world was confused. In order to create the shift to a less sex-related… MORE
Foot Lingerie
Foot Lingerie
Tootsie Shoppe
How boring is regular lingerie? We see it everywhere, from the pages of magazines to prominent highway billboards to housewives on TV shows; it's become so ubiquitous, it hardly warrants a second look.… MORE
Embossed Bodies
Embossed Bodies
Ninette van Kamp Lingerie
First we saw bed sheets that embossed messages on your body as you sleep, and now there is this body-embossing lingerie. "Ninette van Kamp is an interdisciplinary and interactive designer from the Netherlands… MORE
play_circle_filled Solar Powered Lingerie
Solar Powered Lingerie
Taiyoko Hatsuden Bra
Lingerie maker Triumph International Japan has been creating concept bras for a wide range of purposes for some time now. Their latest is the Taiyoko Hatsuden Bra, or Solar Power Bra. The bra features… MORE
Sweat Absorbing Lingerie
Sweat Absorbing Lingerie
NiteSweatz for Hot Flashes
Waking up in a bed drenched in your own perspiration isn't something any woman wants to endure, but thanks to NiteSweatz, an innovative sweat-wicking lingerie by Lesley Hatfield, you won't have to anymore.… MORE
Limited Edition Lingerie
Limited Edition Lingerie
La Perla's $1,000 Sultry Outfits
La Perla Limited Edition Sublime Collection may create the mood of fatal attraction. You'd hope so given that this little number will set you back just shy of $700. The Italian design is a lace and tulle… MORE