Sophisticated Spread

Consumers turn to gourmet childhood indulgences as a unique adult alternative

Implications - Seeking to maintain youthful indulgences in a more mature manner, consumers are turning to sophisticated condiment alternatives. Adding spices and gourmet ingredients to traditional goods like peanut butter and jam, these products allow consumers to reconnect with nostalgic childhood ideals without sacrificing more refined adult tastes.
SCORE: 2.5
Untested Top 5 Examples: 15,597 Total Clicks Apr 13 - Sep 14
Popularity
Activity
Freshness
DEMOGRAPHICS
Consumer Insight Topics: LifestyleFood
Banana Puree Jams - 'OOH OOH AH AH Banana Jams' are Gooey Great Spreads
SCORE: 3.7
Mild 6,394 Clicks Pub: Apr 10, 13
Banana Puree Jams
'OOH OOH AH AH Banana Jams' are Gooey Great Spreads
On a mission to make my wildest dreams come true, Banana Puree Jams by ‘OOH OHH AH AH Banana Jams’ are packaged in sets of three yummy combinations I am dying to try out. These particular... [More]
Alcoholic Banana Jam - Add the Drunken Monkey Jam to Your Morning Meals for a Buzz
SCORE: 2.3
Untested 823 Clicks Pub: Apr 7, 14
Alcoholic Banana Jam
Add the Drunken Monkey Jam to Your Morning Meals for a Buzz
Get a buzz off breakfast with this inebriating animal-inspired jam. The Drunken Monkey Jam is a fun breakfast addition, with a blend of sugar coated bananas, a dash of lime and a splash of rum.... [More]
Unusually-Flavored Gourmet Honey - Wiener Honig's Organic Honey is Infused with Odd Flavors
SCORE: 2
Untested 7,211 Clicks Pub: May 29, 13
Unusually-Flavored Gourmet Honey
Wiener Honig's Organic Honey is Infused with Odd Flavors
Wiener Honig is a line of gourmet organic honey that has a range of unexpected flavors that are sure to surprise you. Wiener Honig, meaning “Vienna Honey,” was “founded by two... [More]
Remixed Gourmet Nut Butter - Better Off Butter Spreads Make You Look at Peanut Butter Differently
SCORE: 2.3
Untested 1,021 Clicks Pub: Sep 3, 13
Remixed Gourmet Nut Butter
Better Off Butter Spreads Make You Look at Peanut Butter Differently
Better Off Spread is the latest name in kicky-flavored peanut butter. Far from just your standard peanut butter, Better Off Spread introduces a whole line of spreads spiced with unique flavor. They... [More]
Sweet Sesame Spreads - The Halva Spread by Brooklyn Sesame Turns the Arabic Dessert into a Topping
SCORE: 1
Untested 148 Clicks Pub: Sep 15, 14
Sweet Sesame Spreads
The Halva Spread by Brooklyn Sesame Turns the Arabic Dessert into a Topping
Eatery Brooklyn Sesame decided to turn the popular Arabic dessert Halva into a delicious spread that can be put on bread, crackers and the like called Halva Spread. This delicious topping turns the... [More]