Social Delivery

Deliveries are made more personal through the use of online social platforms

Implications - Seeking to connect with consumers on a more social level, brands are turning sites like Twitter and Instagram into platforms for sending out gifts and parcels. Allowing consumers to easily send goods to friends and family, brands are transforming digital deliveries into more communal and socially connected activities.
SCORE: 6.4
This Year and Warm Top 6 Examples: 17,287 Total Clicks Jul 14 - Feb 16
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Activity
Freshness
DEMOGRAPHICS
Sweet Selfie Deliveries - Founder James Middleton Says Boomf's Next Step is Tricycle Delivery
SCORE: 6.9
V. Hot 11,441 Clicks Pub: Jul 23, 14
Sweet Selfie Deliveries
Founder James Middleton Says Boomf's Next Step is Tricycle Delivery
While hardly the most famous Middleton sibling (sis Kate is the Duchess of Cambridge and married to Prince William), James Middleton is the mastermind behind digital marshmallow-printing startup... [More]
Ketchup Chip Bouquets - The Doritos Ketchup Roses Serve as a Tasty Alternative to Flowers
SCORE: 7.3
This Year and Warm 955 Clicks Pub: Feb 9, 16
Ketchup Chip Bouquets
The Doritos Ketchup Roses Serve as a Tasty Alternative to Flowers
If you’re looking for a Valentine’s Day gift for the snackfood-lover in your life, look no further than the Doritos Ketchup Roses. With cheese-dusted petals and an intoxicating Doritos... [More]
Anonymous Cologne Deliveries - The 'My Friend Smells' Service Sends Cologne to Foul-Smelling Friends
SCORE: 5.6
This Year and Warm 589 Clicks Pub: Feb 24, 16
Anonymous Cologne Deliveries
The 'My Friend Smells' Service Sends Cologne to Foul-Smelling Friends
‘My Friend Smells’ is a new service that will send anonymous cologne deliveries to foul-smelling friends. While the service is not exactly subtle, it provides a unique way for consumers... [More]
Beer-Gifting Apps - Budweiser's Buds for Buds App Lets You Send Out a Beer for Friends
SCORE: 5.3
Mild 1,184 Clicks Pub: Sep 15, 14
Beer-Gifting Apps
Budweiser's Buds for Buds App Lets You Send Out a Beer for Friends
A you become older, it also becomes more difficult to get together with some people in your life, especially for birthday celebrations, but the Budweiser Buds for Buds app is designed to help you... [More]
Bouquet Bike Deliveries - Petalon is a Flower Service Powered by Cyclists and Social Media
SCORE: 4
Mild 2,138 Clicks Pub: Jun 6, 15
Bouquet Bike Deliveries
Petalon is a Flower Service Powered by Cyclists and Social Media
Petalon is an independent florist business that operates via bicycles and social media. It was founded by Florence Kennedy, who decided to evolve the business of her husband, James Kennedy, aptly... [More]
Personal Sneaker Deliveries - Reebok's Runners Have Shoes Delivered to Your Door
SCORE: 5.2
Mild 980 Clicks Pub: Aug 30, 14
Personal Sneaker Deliveries
Reebok's Runners Have Shoes Delivered to Your Door
If you’re living in New York and have been dying to get your hands on a pair of the Reebok ZJet sneakers, with the #ReebokHDS campaign, it’s extremely easy to have the shoes delivered to... [More]