New tools for blogging and diaries fuel in-the-moment journaling
Implications - Whereas autobiographies tend to be written in reflection after a series of events, an interest in documenting current blurbs about one’s personal life has spawned interest for new tools that make it easier. From journals to micro-blogging tools, self-biographers seek instantaneous self-expression.
Trend Themes
1. Instantaneous Self-expression - New tools that make documenting current blurbs about one’s personal life easier are paving the way for instantaneous self-expression.
2. Personalized and Eco-friendly Stationery - As people look for sustainability in every aspect of their life, personalized and eco-friendly notebooks, note-taking gadgets, and stationeries are emerging as the future.
3. Customized Micro-blogging - Micro-blogging tools like Listography and Tweetbookz provide opportunities for users to customize the ways they chronicle their lives.
Industry Implications
1. Journal and Notebook Industries - As new journal and notebook designs continue to emerge to suit changing preferences and lifestyles, businesses operating in these industries now have a vast market to explore.
2. Eco-friendly Packaging and Stationery Businesses - With consumers becoming more aware of their ecological footprint, businesses that offer eco-friendly stationeries, notebooks, and journals can expand their consumer base by marketing themselves as a sustainable option.
3. Social Networking and Micro-blogging Industries - With the rise of micro-blogging tools and social networking platforms that enable fast and customizable documentation, businesses need to consistently add new, innovative features to stay connected with their users.
13 Featured, 71 Examples:
738,785 Total Clicks
Date Range:
Feb 09 — Jan 10
Trending:
Warm
Consumer Insight Topics:
