Savory Refreshment

Consumers turn to savory offerings to satisfy multiple cravings

Implications - Beyond health marketability, savory beverages emerging on the market offer consumers a wider range of flavor, hitting sour, bitter, salty and even sweet notes at once. With consumers frequently skipping or replacing meals with smaller snacks, they desire products that will satisfy multiple cravings in one go as well as keep them full for longer. The well-informed modern consumer must factor both the immediate and long-term benefits of a product prior to consumption.
SCORE: 4.7
Mild Top 4 Examples: 1,674 Total Clicks Mar 16 - Mar 16
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Consumer Insight Topics: LifestyleDrinking
Salty Kombucha Tea Blends - This Variety of Organic Kombucha is Made with Savory Ingredients
SCORE: 6.1
Warm 421 Clicks Pub: Mar 1, 16
Salty Kombucha Tea Blends
This Variety of Organic Kombucha is Made with Savory Ingredients
‘Kosmic Kombucha’ is producing a variety of organic kombucha made with savory ingredients. Kombucha is a fermented tea-based beverage that has been growing in popularity due to its... [More]
Nutritious Gazpacho Drinks - This Line of Drinkable Gazpacho Provides an Alternative to Sweet Drinks
SCORE: 3.9
Mild 560 Clicks Pub: Mar 1, 16
Nutritious Gazpacho Drinks
This Line of Drinkable Gazpacho Provides an Alternative to Sweet Drinks
‘cho’ is a new line of drinkable gazpacho that provides a healthy alternative to sweet drinks. Many consumers are used to consuming gazpacho as a cold vegetable soup. Now they can enjoy... [More]
Cocoa Avocado Drinks - Sharetea's Avocado Rock Salt Cheese Drink is Part Salty, Part Sweet
SCORE: 4.8
Mild 449 Clicks Pub: Mar 1, 16
Cocoa Avocado Drinks
Sharetea's Avocado Rock Salt Cheese Drink is Part Salty, Part Sweet
In Sharetea’s Rock Salt Cheese series, there’s an unusual beverage that satisfies a desire for sweetness with cocoa, saltiness from cream cheese and health with creamy avocado. The... [More]
Savory Vegetable Teas - These Teas are Made from Organic Vegetables, Wild Herbs and Spices
SCORE: 3.7
Mild 244 Clicks Pub: Mar 1, 16
Savory Vegetable Teas
These Teas are Made from Organic Vegetables, Wild Herbs and Spices
Numi is selling a line of savory vegetable teas that are made from unexpected ingredients. In recent years, consumers have come to enjoy the taste of vegetables in juices, smoothies and other... [More]
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