Running Revolution

Innovations for marathoners reach new levels
Implications - Running is quickly becoming a preferred physical activity for many consumers who find themselves under time constraints or who desire time to “think” as they work out. Further, with increasing interest in fitness and more charitable causes involving running or walking marathons, the average consumer is spending more time hitting the pavement than ever before. To meet the needs of the new-age marathoner, sports and tech companies are creating innovative running products, from hi-tech running shoes to special phone apps for avid joggers.
SCORE: 4.7
Warm Top 6 Examples: 38,529 Total Clicks Dec 10 - Nov 11
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DEMOGRAPHICS
Kenyan Running Apparel - Kourage Athletics Supports Livelihoods Through Job Creation
SCORE: 6
Warm 7,291 Clicks Pub: Oct 19, 11
Kenyan Running Apparel
Kourage Athletics Supports Livelihoods Through Job Creation
When it comes to marathon running, Kenyans rule. And yet, for years Kenya lacked its own running clothes brand -- but ethical business Kourage Athletics is officially leading the race. Kourage is a legal… [More]
Wicked Webbed Runners - Nike Lunarspider LT+ 2 Combines Slick Designs with High Performance
SCORE: 5.2
Warm 7,644 Clicks Pub: Oct 16, 11
Wicked Webbed Runners
Nike Lunarspider LT+ 2 Combines Slick Designs with High Performance
With the addition of the Nike Lunarspider LT+ 2 to Nike's already impressive array of runners, it's clear the company can do no wrong with jogging footwear. The Nike Lunarspider LT+ 2 is actually a part… [More]
Midnight Jogging Gear - Nike Running Holiday 'Dark' Collection Enhances Visibility for Runners
SCORE: 4.3
Warm 7,018 Clicks Pub: Sep 24, 11
Midnight Jogging Gear
Nike Running Holiday 'Dark' Collection Enhances Visibility for Runners
After Nike showed off the 'Rain' series, the brand has even more gear that makes running at night a lot safer with the Nike Running Holiday 'Dark' Collection. The obvious problem with running at night… [More]
Revolutionary Running Apps - The Rhythm Runner App is an Awesome Way to Stay Fit
SCORE: 3.7
Warm 5,008 Clicks Pub: Dec 20, 10
Revolutionary Running Apps
The Rhythm Runner App is an Awesome Way to Stay Fit
The Rhythm Runner app is a supremely clever next-generation app that matches your music to your running pace. By using any smartphone's accelerometer, it can measure your pace and automatically match music… [More]
Hi-Tech Jogging Gear - Nike LIVESTRONG 2011 Collection Offers High Performance for Runners
SCORE: 4
Warm 5,974 Clicks Pub: Sep 27, 11
Hi-Tech Jogging Gear
Nike LIVESTRONG 2011 Collection Offers High Performance for Runners
Nike's been pumping out a ton of lookbooks lately for their Holiday Collection, and the latest one to come from the brand is the Nike LIVESTRONG 2011 Collection. LIVESTRONG is a program started by cyclist… [More]
Luminous Track Jackets - Run and Glow with the Nike Vapor Flash
SCORE: 4.7
Mild 5,594 Clicks Pub: Oct 7, 11
Luminous Track Jackets
Run and Glow with the Nike Vapor Flash
The problem with running during nighttime is that you’re not exactly visible to cars, so for safety purposes, the Nike Vapor Flash would be a better option than a regular track jacket. The Nike Vapor… [More]
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