Premium Infancy

Infant care products incorporate premium ingredients for organic appeal

Implications - Satiating growing parental concerns over infant health and wellness, brands are turning to premium ingredients to offer more natural solutions. Integrating ingredients like coconut oil and cocoa butter into baby soaps and cleaning products, brands are utilizing ingredients typically associated with more upscale, adult tastes. This speaks to a need for not only for more natural infant care products, but also for goods that are reflective of more premium, high-end specifications.
SCORE: 5.6
This Year and Mild Top 4 Examples: 1,368 Total Clicks Aug 15 - Jul 16
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Consumer Insight Topics: FashionEcoCosmetics
Plant-Based Bath Products - This All-Natural Bubble Bath Calms and Comforts Babies
SCORE: 5.5
This Year and Warm 478 Clicks Pub: Jul 25, 16
Plant-Based Bath Products
This All-Natural Bubble Bath Calms and Comforts Babies
Burt’s Bees is selling an all-natural bubble bath product that is designed to calm and comfort babies. For babies with sensitive skin, some bubble bath products can lead to irritation and... [More]
Additive-Free Baby Creams - The FATFACE Baby Butta is a Skin Cream Sensitive Enough for Babies
SCORE: 5.4
Mild 325 Clicks Pub: Aug 22, 15
Additive-Free Baby Creams
The FATFACE Baby Butta is a Skin Cream Sensitive Enough for Babies
Parents searching for a natural baby cream substitute to use on sensitive skin often have a difficult time finding products that are chemical-free and gentle enough to use on newborn skin. This... [More]
Premium Bamboo Washcloths - These Bamboo Baby Washcloths are a Softer Alternative to Cotton
SCORE: 5.9
This Year and Mild 216 Clicks Pub: Jul 25, 16
Premium Bamboo Washcloths
These Bamboo Baby Washcloths are a Softer Alternative to Cotton
Land of the Wee is selling a line of baby washcloths made out of bamboo instead of cotton. For babies with sensitive or dry skin, cotton washcloths can be extremely irritating. These premium bamboo... [More]
Kid-Friendly Hair Products - The Hip Peas Hair Styling Balm is Safe for Kids to Use
SCORE: 4
This Year and Mild 349 Clicks Pub: Apr 9, 16
Kid-Friendly Hair Products
The Hip Peas Hair Styling Balm is Safe for Kids to Use
The Hair Styling Balm from Hip Peas is a hair care product that is safe for kids and the environment. In recent years, many parents have begun looking for natural products that are free from man-... [More]