Hyper-Personalization

Consumers seek ways to let their online individualities shine
Implications - Despite the fact that social networking sites today offer more customization than ever before, many consumers are still growing restless with traditional profile pictures and layouts. Marketers are taking notice, offering methods of further profile personalization—everything from a “robot” avatar to a profile photo prank that allows a consumer to express their individuality to the fullest extent.
SCORE: 4
Mild Top 6 Examples: 71,511 Total Clicks May 10 - Jan 11
Popularity
Activity
Freshness
DEMOGRAPHICS
Display Photo Pranks - These Default Profile Picture Silhouettes are Hilariously Deceitful
SCORE: 4.8
Warm 41,589 Clicks Pub: Jun 7, 10
Display Photo Pranks
These Default Profile Picture Silhouettes are Hilariously Deceitful
These hilarious profile picture silhouettes, ones that will definitely make your friends do a double take when they see your profile picture. These humorous profile picture silhouettes include Batman,… [More]
Face-Infiltrated Profiles - The Facebook Profile Picture Hack Lets Your Photo Take Over
SCORE: 5.6
Warm 6,070 Clicks Pub: Dec 17, 10
Face-Infiltrated Profiles
The Facebook Profile Picture Hack Lets Your Photo Take Over
There are always clever tricks to manipulating websites, but the most cunning and uncomplicated one I've seen as of late is the Facebook Profile Picture Hack. A French artist was the first to use Adobe… [More]
Profile Pic Photoshoots - Update Your Facebook Photo with Help from Noah Wolf
SCORE: 2.9
Mild 14,873 Clicks Pub: May 26, 10
Profile Pic Photoshoots
Update Your Facebook Photo with Help from Noah Wolf
A profile pic photoshoot by Noah Wolf is the perfect solution to your old Facebook display picture woes. His photography is capitalizing on the social media boom, which, at $79 a photoshoot, is aimed at… [More]
Social Media Glamorizing - The Shockblast Layout Awesomizes Your Facebook Profile Page
SCORE: 4.2
Mild 2,369 Clicks Pub: Jan 13, 11
Social Media Glamorizing
The Shockblast Layout Awesomizes Your Facebook Profile Page
The Shockblast layout is a nifty little download that can be used to significantly spice up your Facebook profile page. The concept is surprisingly simple, but the overall impact is decidedly cool. After… [More]
Robot Avatar Apps - Lovebots by Kit Robot Gives You an Ultra-Geeky Profile Pic
SCORE: 2.2
Mild 3,671 Clicks Pub: Dec 23, 10
Robot Avatar Apps
Lovebots by Kit Robot Gives You an Ultra-Geeky Profile Pic
If you want to create a geeky new avatar for a social profile pic, you can use the app LoveBots by Kit Robot for the iPhone and iPad. With this app you can create your own robotic character with a plethora… [More]
Personalized Social Media Profiles - The Schweppes Facebook Application Makes Customization Easy
SCORE: 4.5
Mild 2,939 Clicks Pub: Jan 4, 11
Personalized Social Media Profiles
The Schweppes Facebook Application Makes Customization Easy
Facebook users have quickly embraced the websites’ new design by personalizing their social media profiles with a custom photo stream at the top of their page thanks to the Schweppes Facebook Application.… [More]