Consumers turn to on-demand apps for transportation uses
Implications - The push towards convenience and the rise of the peer-to-peer economy has resulted in an onslaught of "on-demand" services easily accessible by mobile. Beyond ridesharing, these services cater to other transportation uses, such as vehicle maintenance. This shift speaks to the growing desire for instant gratification among consumers, as well as the way personal devices are enhancing mobility.
Workshop Question - What feature could you add to create a sense of instant gratification for your consumers?
Trend Themes
1. On-demand Services - The rise of on-demand services is driven by the desire for instant gratification among consumers.
2. Peer-to-peer Economy - The peer-to-peer economy continues to offer consumers a more cost-effective and efficient option for transportation services.
3. Mobile Applications - Mobile apps are the primary driver of the on-demand economy, providing users with simple, easy-to-use platforms to access services on the go.
Industry Implications
1. Transportation - The transportation industry is rapidly evolving as on-demand services become the preferred mode of travel.
2. Insurance - The insurance industry can disrupt traditional practices by offering on-demand insurance solutions that cater to specific daily activities.
3. Gasoline and Fuel - The gasoline and fuel industry can revolutionize their sector by offering more on-demand delivery services.
4. Hospitality - The hospitality industry can leverage on-demand valet services to provide a more comprehensive and convenient guest experience.
4 Featured, 32 Examples:
69,734 Total Clicks
Date Range:
Jan 16 — Feb 16
Trending:
Mild
Consumer Insight Topics:
