DEMOGRAPHICS
ALL TRENDS
Wearable Multitasking
Millennial Madness
Social Fearvertising
Borrowed Luxury
Pop Culture Couture
Modular Retail
Strange Aid
Incredible Compostables
Benefit Brands
Participatory Advertising
The Tweet Life
Hi-Tech Dress
Upgraded Ordinary
Collegiate Chic
Selective Selling
Filtered Existence
Hair Affair
Haute Audio
Modern Classicism
Aviation Appeal
Targeted Adverseries
Spray-On Ease
Skeletal Fixation
Portable Boozing
Caged Couture
Conflicted Bliss
Transcending Transit
SAMPLE PRO TREND - Subscribe to access 1695 more >
Millennial Madness
Focusing on the Gen Y segment to better understand burgeoning needs & demands
Implications - These days, it's all about marketing to Millennials. This demographic cohort has a higher level of discretionary income relative to prior generations, as well as vastly different preferences and mindsets, such as a greater familiarity with modern technology (and the willingness to spend money on it), lower level of religiosity and an entrepreneurial -- rather than rebellious -- nature. A deeper understanding of Millennials' needs and demands will give marketers and brands a significant opportunity to gain attention from this heavy-spending consumer segment.
| Score: 5 |
Mild
Top 6 Examples:
Date Range:45,599 Total Clicks Jan 12 - Mar 12 |
| Popularity | |
| Activity | |
| Freshness |
Featured Examples | |||||||||||
Generational Marketing GuidesThe Millennials Infographic Breaks Down Gen YThe Millennials infographic breaks down the habits and characteristics of Generation Y, or "millennials:" tech-savvy generation that marketers are anxious to get in touch with. According to Spiral16, the… [More] |
Generation Y Foodie GraphsThe How Millennials Eat Infographic Tracks Cuisine ChoicesThinkSplendid.com's How Millennials Eat infographic explores the food and food spending habits of the millennial generation. Many marketers are realizing the difference in the general spending habits of… [More] |
Doomed Millennial Infographics'Generation Screwed' Outlines Ominous Unemployment RatesNorth Americans currently live in an age where education and job qualification unfortunately doesn't mean immediate employment, as the 'Generation Screwed: It's Not Easy Being a Millennial' infographic… [More] | |||||||||
Generation-Focused AutosChevy Code 130R and Tru 140S Aimed at MillennialsChevrolet has revealed two new car models, the Chevy Code 130R and Tru 140S, which are to be targeted at the Millennial generation. They were revealed at the 2012 Detroit Auto Show, where the carmaker… [More] |
Amusing Abbreviation StationaryFred Flare's 'OMG Sticky Notes' Boast Slang TerminologyDigital communication has revolutionized the way we speak, and now with Fred Flare's 'OMG Sticky Notes,' it has also revolutionized the way we write. These miniature stationary pieces can deliver straight-to-the-point… [More] |
Simplified Social Media ManualsTok&Stok Twitter Manual Makes Furniture Assembly a BreezeThis progressive and forward-thinking furniture store has introduced the Tok & Stok Twitter manual as a new way to assemble furniture. Rather than forcing users to read complicated and lengthy instructions,… [More] | |||||||||
