Infant Embodiment

Adult onesies allow consumers to revert back to their childhood ways

Implications - With work and responsibilities requiring a constant sense of professionalism and maturity, consumers are often left craving an escape from that prim and pristine lifestyle. As a means to revert back to a more simple, easygoing time, individuals are turning to infant-inspired clothing as a technique to easily embody a more carefree persona. Childish clothing reflects the need for more playful ways to liberate oneself from the stresses of everyday life.
SCORE: 6.4
Hot Top 6 Examples: 506,492 Total Clicks Dec 12 - Mar 14
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Consumer Insight Topics: Art & DesignFashionDesign
Heroic Adult Onesies - This Official Superman Superhero Onesie Fights Evil and Discomfort
SCORE: 7.2
Viral 301,242 Clicks Pub: Aug 13, 13
Heroic Adult Onesies
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SCORE: 6.3
V. Hot 24,576 Clicks Pub: Jan 31, 14
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SCORE: 6.6
Hot 20,359 Clicks Pub: Aug 15, 13
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The ‘Star Wars R2-D2 Adult Onesie’ is perfect for any Sci-Fi fanatic looking for something cozy and comfortable to lounge around in at home. The Star Wars franchise has been... [More]
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SCORE: 5.6
Hot 15,565 Clicks Pub: Mar 21, 13
Socially Acceptable Onesies
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These cool onesies offers a socially acceptable way to wear your lounging at-home clothes outdoors. If you need to go shopping but can’t bother getting dressed up, just venture out in the Lazy... [More]
Beastly Adult Onesies - The Kigurimi Monster's Inc. Pajamas are Cozy and Playful
SCORE: 6.4
Hot 128,208 Clicks Pub: Dec 7, 12
Beastly Adult Onesies
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Get your freaky monster on with the Kigurimi Monster’s Inc. Pajamas. This adult onesie is a soft fleece costume that transforms you into a giant Sully, the beloved blue monster from the... [More]
Manly Patterned Onesies - The Mustache Onesie is Ideal for Cold Winter Nights
SCORE: 5.5
Warm 16,542 Clicks Pub: Feb 4, 13
Manly Patterned Onesies
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The mustache onesie by Toddland shows you that just because you are an adult, doesn’t mean you still can’t enjoy the little pleasure in life as you once did when you were a wee little tot. The... [More]