Tactile toy products evolve to allow children to create with purpose
Implications - The interest in allowing children to express themselves creatively has converged with the interest in teaching them tangible, real-world skills. As a result, design- focused toys that enable children to create with both fun and purpose are emerging on the market. Allowing children to cultivate their own aesthetic sensibility, these toys reveal that personal identity has become a primary focus in modern parenting.
Workshop Question - Where does your brand fit into cultivating consumers' personal or public personas?
Trend Themes
1. Kinetic Learning - Design-focused toys are enhancing motor skills and creativity in children by converging education with play.
2. Personalized Education - Toys are becoming more focused on cultivating aesthetic sensibility and enhancing the personal identity of children.
3. STEM Education - Educational kits and toys are focused more on STEM education to teach young users robotics, coding, and other essential technical skills.
Industry Implications
1. Education - There is a growing trend in converging play and education to enhance children's motor skills and creativity.
2. Toy Manufacturing - The design industry is becoming more focused on toys that teach real-world skills and are fun to play with.
3. Educational Technology - With a growing focus on STEM education, there is a growing sector of educational technology incoporating robotics building blocks as a new form of play that encourages experimentation and learning.
6 Featured, 54 Examples:
194,762 Total Clicks
Date Range:
Dec 15 — Aug 16
Trending:
Warm
Consumer Insight Topics:
