Incentivized Eco

Brands incentivize eco-friendly behavior through loyalty programs

Implications - Helping establish themselves as stakeholders in the betterment of the environment, brands are incorporating environmentally friendly elements into their loyalty and rewards programs. This not only appeals to consumers who are eco-conscious themselves, but has the added benefit of reflecting well on the brands who adopt this strategy.
SCORE: 6
This Quarter and Mild Top 4 Examples: 4,541 Total Clicks Apr 15 - Oct 16
Popularity
Activity
Freshness
DEMOGRAPHICS
Consumer Insight Topics: TechMultimediaMarketingInteractive
Smart Payment Mugs - Users Can Pay For Their Drinks Using the Environmentally Friendly Coffee Cup
SCORE: 6.7
Warm 3,937 Clicks Pub: Apr 11, 15
Smart Payment Mugs
Users Can Pay For Their Drinks Using the Environmentally Friendly Coffee Cup
This environmentally friendly coffee cup cuts down on waste by being reusable, and is also embedded with smart capabilities, enabling users to pay for their coffee with the cup itself. Based in... [More]
Reward-Based Eco Apps - The 'My Open Road' App Rewards People Who Choose Eco-Friendly Transportation
SCORE: 5.4
This Year and Mild 127 Clicks Pub: Jul 21, 16
Reward-Based Eco Apps
The 'My Open Road' App Rewards People Who Choose Eco-Friendly Transportation
My Open Road is an innovative new eco app, developed in the USA before being launched in the USA, that is designed to reward people who choose eco-friendly and energy-saving modes of transportation... [More]
Reusable Cup Reward Programs - Cuppow's Cup Club Helps Consumers Save Money and the Environment
SCORE: 3.2
Untested 121 Clicks Pub: Nov 13, 15
Reusable Cup Reward Programs
Cuppow's Cup Club Helps Consumers Save Money and the Environment
Cuppow came into fame with the introduction of its drinking lids for Mason jar cups—and to further encourage people to use these reusable cups and embrace a more sustainable way to drink on the go,... [More]
Eco-Friendly Loyalty Programs - Reformation's New Rewards Program is Part of an Earth Day Initiative
SCORE: 4
This Year and Untested 356 Clicks Pub: Apr 22, 16
Eco-Friendly Loyalty Programs
Reformation's New Rewards Program is Part of an Earth Day Initiative
As part of its Earth Day initiative, Reformation has rolled out a brand new rewards program. The eco-friendly fashion brand already places a emphasis on sustainability and now it is making a greater... [More]