Hyper-Specific Stream

Streaming services offer niche content to cater to individual interests

Implications - Realizing the growing desire for customized content, OTT services are turning to platforms that concentrate on specific interests and genres for individual allure. Catering to cultural interests and even spiritual beliefs, these services are choosing to move away from universal content to create a more unique and exclusive viewing experience.
SCORE: 5.7
This Year and Mild Top 6 Examples: 2,048 Total Clicks May 15 - Aug 16
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DEMOGRAPHICS
Consumer Insight Topics: Pop CultureTechMultimediaMedia
Festival Streaming Sites - This Website Allows People to Watch Multiple Stages at Music Festivals
SCORE: 6.7
This Year and Mild 240 Clicks Pub: Jul 27, 16
Festival Streaming Sites
This Website Allows People to Watch Multiple Stages at Music Festivals
The ‘Live Media Group’ is a streaming site that ensures that fans of music and sports are able to stay caught-up with their preferred entertainment. As festivals become increasingly... [More]
LGBT Streaming Apps - The Revry App Focuses On Streaming LGBT Multimedia Content
SCORE: 5.7
This Year and Mild 99 Clicks Pub: Aug 11, 16
LGBT Streaming Apps
The Revry App Focuses On Streaming LGBT Multimedia Content
Revry is an innovative new multimedia streaming app that is designed to focus exclusively on LGBT-focused content ranging from films, TV shows and viral videos to web series and podcasts. What&#... [More]
Pro Wrestling Streaming Subscriptions - The WWE Network is an OTT Service for Fanatics
SCORE: 4.8
Mild 416 Clicks Pub: May 21, 15
Pro Wrestling Streaming Subscriptions
The WWE Network is an OTT Service for Fanatics
Launched in the United States in 2014, the WWE Network is an over-the-top streaming subscription that makes accessible both a linear streaming channel and an on-demand library of the brand’s... [More]
City-Specific Social Soundtracks - Spotify Canada Has Made a Series of Neighborhood-Themed Playlists
SCORE: 4
Untested 468 Clicks Pub: May 7, 15
City-Specific Social Soundtracks
Spotify Canada Has Made a Series of Neighborhood-Themed Playlists
Spotify Canada recently launched a series of city-specific playlists that celebrate the particular lifestyles associated with neighborhoods in Toronto, Montreal, Calgary and Vancouver. The campaign... [More]
Tiered Streaming Subscriptions - DramaFever is an OTT Streaming Service Showcasing Asian Programming
SCORE: 3.8
Untested 499 Clicks Pub: May 20, 15
Tiered Streaming Subscriptions
DramaFever is an OTT Streaming Service Showcasing Asian Programming
DramaFever is an award-winning over-the-top content service showcasing the best of Asian entertainment with an emphasis on Korean dramas. Accessible on devices that include iPad and iPhone,... [More]
Bollywood Streaming Services - Dramatize is a Platform Like Netflix, but for Indian Content
SCORE: 3.4
Untested 326 Clicks Pub: May 21, 15
Bollywood Streaming Services
Dramatize is a Platform Like Netflix, but for Indian Content
India is a country that’s currently without any kind of video streaming service like Netflix or Hulu, so Dramatize was developed to take advantage of this untapped opportunity. Like many... [More]