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Hyper-Niche Payment

Offering convenience, brand-specific digital payment systems encourage loyalty

Implications - Retail and QSR brands are turning to company-specific payment apps to ensure that existing customers keep returning. Providing a more streamlined in-store experience by consolidating loyalty program perks and payment, this customization of the ease-of-payment shift highlights the branding opportunity companies have when it comes to emerging technology.
Trend Themes
1. Hyper-niche Payment - Brands are turning to company-specific payment apps to ensure that existing customers keep returning.
2. Mobile Wallet Integration - Payment apps are integrating with wearable technology and loyalty programs across fast food chains.
3. Social Fund-sending Apps - Money transfer services are using social media platforms to tap into their customers' existing networks.
Industry Implications
1. Retail and QSR - The hyper-niche payment trend is impacting retail and quick-service restaurant industries.
2. Finance and Technology - Mobile wallet integration and social fund-sending apps are driving innovation in finance and technology.
3. Food Delivery Services - Mobile ordering, automotive payment, and hyper-niche payment are affecting food delivery services and their business models.
3.2
Score
Popularity
Activity
Freshness
Patterns
Megatrends
6 Featured, 53 Examples:
111,833 Total Clicks
Date Range:
Apr 14 — May 17
Trending:
Mild

Featured Examples

Loyalty Payment Apps
Loyalty Payment Apps
The Chase Pay App Lets You Take Advantage of Loyalty Programs
Chase Pay is a brand new mobile app that has just been unveiled by banking behemoth Chase. Now if you think the future of smartphone-based shopping and banking is owned completely by tap-pay... MORE
Digital Pizza Payments
Digital Pizza Payments
Domino’s Pizza’s Ordering App is Now Accepting Google Wallet Payments
It’s a pizza-loving geek’s dream come true—Domino’s Pizza customers in the US who have Android devices can now pay for online orders using the Google Wallet mobile payment system. Google... MORE
Social Fund-Sending Apps
Social Fund-Sending Apps
Western Union's New Online Money Transfer is Integrated with Social Media
Western Union’s new online money transfer service will tap into its customers’ existing networks by integrating itself with the world’s biggest social media platforms. Western... MORE
Fast Food Mobile Ordering
Fast Food Mobile Ordering
McDonald's Mobile Ordering Will Be Available in Its US Restaurants
It’s hard to imagine a more convenient option for curbing hunger than fast food, but with the new McDonald’s mobile ordering options, the whole process will be even more streamlined.... MORE
Wearable Coffee Payments
Wearable Coffee Payments
Wearbucks is a Wearable Way to Pay for Coffee at Starbucks
If you’re an Android user and an avid Starbucks drinker, rather than having to fish through your wallet in search of your phone or some cash, Wearbucks is a new way that you can pay for coffee.... MORE
Automotive Pizza Payments
Automotive Pizza Payments
Pizza Hut May Soon Let Customers Pay for a Pizza Through Their Cars
Ordering a pizza and having it delivered is about as convenient as is gets, so Pizza Hut is now on a mission to improve the way customers pick up and pay for a pizza. The pizza chain is working on... MORE

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Kidney Bean Burgers
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French Fry Forks
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McDonald's Signature Crafted Recipes Come with Unique Fast Food Fork
Special Edition Gamer Toys
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24-Hour Vegan Drive-Thrus
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Non-Branded Fast Food Ads
These Mindy Kaling Commercials for McDonald's Never Feature Its Name
Adaptable QSR Uniforms
Adaptable QSR Uniforms
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New York Bagel Burgers
New York Bagel Burgers
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Historic Bank Restorations
Historic Bank Restorations
This Former Chicago Landmark Has Been Transformed into an Exhibit Space
Gamified Payment Apps
Gamified Payment Apps
This App Changes the Concept of Collections by Educating Consumers
P2P Lending Platforms
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The Ledge App Allows Users to Lend Money to One Another for Different Causes
Inexpensive Cash Transfer Apps
Inexpensive Cash Transfer Apps
This App Allows Users to Exchange Money Without the Added Fees
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Social Media-Based Banking
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Hands-Free Banking Apps
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Revamped Mobile Payment Apps
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This Jack & Jack YouTube Video Promotes Pizza Hut's Offerings
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play_circle_filled Family Food Campaigns
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Digital Pizza Payments
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Drink Pre-Ordering Apps
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Starbucks' Mobile App Will Soon Let You Order and Pay in Advance
Crossover Wallet Apps
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Starbucks' Mobile Payment May Soon Let You Make Other Purchases with Its App
Coffee Chain Phone-Charging
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Starbucks is Rolling Out Wireless Charging Mats Across American Stores
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Bean-Topped Frappuccinos
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Starbucks is Adding Three Natural Soda Drinks to Its Summer Menu
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Mindlessly Easy Donation Apps
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Gamified Payment Apps
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