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Hyper-Custom Keepsake

Brands appeal to social media-obsessed youth using personal mementos

Implications - Personalized gifts are not a new innovation, but the means by which they are created is, as consumers shift towards using social media to remember moments or vacations. Placing the responsibility in the hands of patrons, brands are allowing consumers to upload personal photos of vacations or events from smart devices to capture moments and simultaneously create takeaway souvenirs.
Trend Themes
1. Social Media Personalization - Brands are allowing consumers to upload personal photos to create products such as souvenirs and phone cases, using social media for memory recall and personal mementos that lead to bespoke products
2. Personalized Complements - Personalizing everyday items allow for a more sentimental present, creating a heartfelt engagement and increasing the emotional cost associated with the item. This trend can lead to the creation of more bespoke products in the everyday items industry.
3. Digital Product Personalization - Digitizing content allows for the creation of physical personalized products, bridging the gap between social media and the physical world, providing an opportunity for companies to create innovative products.
Industry Implications
1. Photography - As digital and social media platforms grow in popularity, the photography industry benefit from an increase in demand for capturing quality memories.
2. Gifts - Personalized bespoke gifts are the new trend, providing consumers with a unique experience and increasing emotional ties to the process and end product, presenting new opportunities for the gift industry.
3. Printing - The industry of printing is being reshaped by new trends that include personalized printing, with a focus on social media platforms and digitized content as an innovative avenue for print and promotional work.
3.4
Score
Popularity
Activity
Freshness
Patterns
Megatrends
6 Featured, 52 Examples:
550,717 Total Clicks
Date Range:
May 13 — Mar 14
Trending:
Average

Featured Examples

Social Media Magnetization Apps
Social Media Magnetization Apps
StickyGram Magnets Turn Digital Memories Cute Memoribilia Items
The StickyGram magnets brings your Instagram pictures to life by printing them on personalized magnets. The StickyGram app turns digital content into physical meaningful objects. The app allows you... MORE
Mini Magnetic Photo Books
Mini Magnetic Photo Books
Printstagr.am TinyBooks Give Us a Tiny Look at Instagram Pictures
Mini photo books are cool, but mini Instagram photo books take it to another level. These super small photo books make the Instagram experience a lot more real. These TinyBooks are mini magnetic... MORE
Customized Photo Cushions
Customized Photo Cushions
Pillowords by Stitchtagram Introduces Text into the Comfy Mix
Pillowords by Stitchtagram, the creators behind the original Instagram photo pillow, has taken the service to the next level by allowing people to overlay words and messages over their photos of... MORE
Pop Culture-Printed Hosiery
Pop Culture-Printed Hosiery
Cool Socks Bruh Offers a Variety of Eclectically Colorful Styles
Stepping up your sock game is simple when perusing the offerings of Cool Socks Bruh, which offers some seriously funky designs. Cool Socks Bruh has a full store of designs to choose from or one can... MORE
Customized-Photo Phone Cases
Customized-Photo Phone Cases
The Vistaprint Custom Phone Cases Print Personalized Photos
The personalized Vistaprint custom phone cases are uniquely catered to include personal images. Vistaprint applies personal pictures on the exterior of the phone case shells for everyone to see. The... MORE
Personalized Paternal Tags
Personalized Paternal Tags
These 'DIY Manly Man Gift Tags' are Perfect for Father's Day Presents
With Father’s Day quickly approaching, there’s no better time to start looking for that perfect gift to give your pops, and if you want to add a touching personalized feature, then these... MORE

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