Hybrid Snacking

Adding substance to mini meals, consumers combine multiple treats into one

Implications - Seeking to add more depth to everyday snacks, consumers are combining different treats together to satiate cravings. Creating hybrid snacks that come together to create a mini meal, consumers are merging unlikely ingredients together to add substance to recipes traditionally lighter in form.
SCORE: 4.2
This Year and Mild Top 4 Examples: 2,777 Total Clicks May 15 - Dec 15
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DEMOGRAPHICS
Consumer Insight Topics: LifestyleFood
Yam Jelly Snacks - Hoon Min Jung Gwa's Natural Korean Snack is Made of Sweet Potato
SCORE: 5.2
Mild 1,708 Clicks Pub: May 12, 15
Yam Jelly Snacks
Hoon Min Jung Gwa's Natural Korean Snack is Made of Sweet Potato
It might not be evident from the simple black and white packaging, but what’s inside a pouch from Hoon Min Jung Gwa is Goolmuhgoom Sweet Potato Jelly, a natural snack made from sweet potato.... [More]
Cheese-Filled Pretzel Bagels - This Salty Snack is the Perfect Breakfast Alternative
SCORE: 3.4
Mild 263 Clicks Pub: Sep 15, 15
Cheese-Filled Pretzel Bagels
This Salty Snack is the Perfect Breakfast Alternative
‘The Food Gays’ blog recently put together a recipe for making delicious pretzel bagels that are stuffed with savory cream cheese. When it comes to breakfast, there are a wide variety of... [More]
Hybrid Dessert Yogurt - Muller's Yogurt Dessert Channels the Taste of Indulgent Treats
SCORE: 3.9
Mild 579 Clicks Pub: Aug 22, 15
Hybrid Dessert Yogurt
Muller's Yogurt Dessert Channels the Taste of Indulgent Treats
Muller Yogurt recently launched four new yogurt dessert treats that are packaged with a side of crunchy toppings to be added upon opening. The dual-container yogurt pods come with a separate stash... [More]
Hybrid Cereal Yogurts - Activia's Fiber Vanilla Yogurt Flavor Comes with Mixed Muesli
SCORE: 3.1
This Year and Untested 227 Clicks Pub: Dec 30, 15
Hybrid Cereal Yogurts
Activia's Fiber Vanilla Yogurt Flavor Comes with Mixed Muesli
Food brand Dannon is known for creating a slew of dairy products, and the company’s line of Activia yogurt has a newly added vanilla yogurt flavor that creatively combines cereal into the cups.... [More]