Food and flavor targeted specifically toward older generations
Implications - The rise in consumers who have entered the silver zone coincides with the takeover of foodie culture, converging these two ideas making taste profiles and food services specific to boomers. This hyper-targeted idea opens up the definition of what it means to be a senior into something focused more toward discovery -- in the realms of flavor and otherwise -- than aging.
Trend Themes
1. Hyper-targeted Cuisine for Seniors - Booming boomer population drives demand for food services, taste profiles and dining experiences tailored to older generations, opening up opportunities for innovative, age-appropriate menus and senior dining experiences.
2. Senior-friendly Food Packaging - Innovations in food packaging that cater to the elderly market, including easy-to-read labels, ergonomic grips, easy-open tabs and portion control tools.
3. 3d-printed Food for Seniors - The rise of 3D printing technology to create senior-friendly meals that are easier to chew and swallow, as well as customizations to meet dietary restrictions.
Industry Implications
1. Foodservice and Hospitality - Restaurants, cafes, and food delivery services can leverage innovative cuisine and senior-friendly dining experiences to appeal to an aging population.
2. Packaging and Labeling - Companies that create senior-friendly packaging and labeling solutions, including easy-open tabs, ergonomic grips, larger fonts, and portion control tools.
3. Healthcare and Seniors' Programs - Healthcare organizations and seniors' programs can collaborate with food service partners to create hyper-targeted meal programs and access innovative packaging solutions for their senior patients and residents.
5 Featured, 44 Examples:
312,577 Total Clicks
Date Range:
Apr 14 — Jul 16
Trending:
Warm
Consumer Insight Topics:
