Gamified Mortality

The subject of death takes a lighthearted approach with games and mobile apps

Implications - Choosing to embrace the concept of death in a more comical way, consumers are turning to games and activities as an entertaining solution. Opening up the conversation about death through board games and mobile apps, these activities are helping to redefine how typically morbid subject matters are discussed. This reflects a more open and casual approach to the idea of death.
SCORE: 3.4
Untested Top 4 Examples: 3,459 Total Clicks May 13 - May 15
Popularity
Activity
Freshness
DEMOGRAPHICS
Consumer Insight Topics: TechMobileLife-Stages
Cartoon Death-Preventing Apps - The 'Dumb Ways to Die' App is a Playable Version of the Viral Video
SCORE: 3.8
Mild 2,041 Clicks Pub: May 21, 13
Cartoon Death-Preventing Apps
The 'Dumb Ways to Die' App is a Playable Version of the Viral Video
The ‘Dumb Ways to Die’ app matches the catchy viral video with the same premise—but this time, you have the chance to save the danger-seeking characters in the video from death or... [More]
Death-Tracking Timepieces - The Tikker Watch Tells You the Time and How Long You Have to Live
SCORE: 3
Untested 746 Clicks Pub: Oct 6, 13
Death-Tracking Timepieces
The Tikker Watch Tells You the Time and How Long You Have to Live
Those who are afraid of their own mortality should probably avoid the Tikker watch. This unique timepiece was created by Fredrik Colting and is designed to tell you the current time and how much... [More]
Conversational Mortality Games - My Gift of Grace Lets Players Discuss Life and Death Openly
SCORE: 3.2
Untested 379 Clicks Pub: May 6, 15
Conversational Mortality Games
My Gift of Grace Lets Players Discuss Life and Death Openly
My Gift of Grace is a conversational card game that explores themes of life and death. The product is described as a game that helps players “live and die well” and crushes the common... [More]
Demise-Predicting Apps - The Deadline App Can Predict Your Death
SCORE: 1.7
Untested 293 Clicks Pub: Nov 14, 14
Demise-Predicting Apps
The Deadline App Can Predict Your Death
If you’re looking for further reminders of your mortality on top of those clogging up the news, you may want to look into the morbid Deadline app. This iOS-compatible app claims to be able to... [More]