Face Time

Facial recognition technology becoming more prevalent
Implications - In the past, facial recognition technology saw limited uses; it was primarily reserved for security tools and similar innovations. And while there is still a market for these tools, brands are becoming increasingly more creative with facial recognition technology. Social media sites are using it to make their sites easier to use (tagging photos, for example) and other brands are applying it toward everyday products, such as vending machines. The latter example demonstrates how facial recognition technology provides a superior way to target and zero in on customers, something that can be translated from product dispensers to other forms of retail and marketing.
SCORE: 4.5
Mild Top 6 Examples: 12,408 Total Clicks Jun 11 - Jan 12
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Filed in: Social Media
Adult Dessert Dispensers - The Jell-O Temptations Vending Machine Yells at Children
SCORE: 5.8
Warm 3,588 Clicks Pub: Dec 26, 11
Adult Dessert Dispensers
The Jell-O Temptations Vending Machine Yells at Children
The Jell-O Temptations vending machine is part of the intelligent marketing movement that will be sweeping the nation very soon. Geared towards adults, it actually yells at kids who attempt to get a free… [More]
Facial Recognition Apps - The Coca-Cola FaceLook Campaign Fuses the Online World with Reality
SCORE: 5
Warm 2,239 Clicks Pub: Aug 3, 11
Facial Recognition Apps
The Coca-Cola FaceLook Campaign Fuses the Online World with Reality
Coca-Cola FaceLook is the latest interactive publicity stunt from this worldwide corporation. Integrating the online sphere with reality, this clever marketing campaign makes the most of social networking… [More]
Discriminating Dispensers (UPDATE) - Kraft's iSample Experience Ensures Only Some People Get Samples
SCORE: 4.9
Warm 1,451 Clicks Pub: Dec 29, 11
Discriminating Dispensers (UPDATE)
Kraft's iSample Experience Ensures Only Some People Get Samples
Recently, Trend Hunter featured Kraft Foods' Jell-O Temptations vending machine, a dessert dispenser that analyzes your face before it gives you a sample. The technology behind the face-analyzing machine… [More]
Facial Recognition Product Dispensers - Sanden Vending Machine Provides Extreme Customization
SCORE: 4.5
Mild 3,670 Clicks Pub: Dec 21, 11
Facial Recognition Product Dispensers
Sanden Vending Machine Provides Extreme Customization
Alternative and unique vending machines are becoming the norm, and this Sanden vending machine is definitely one of the most innovative. This concept vending machine created in collaboration with Intel… [More]
Face Recognition Fail Sites - The Frijj ‘You LOL You Lose' Game Looks for Laughter
SCORE: 3.8
Mild 1,130 Clicks Pub: Aug 17, 11
Face Recognition Fail Sites
The Frijj ‘You LOL You Lose' Game Looks for Laughter
The comedic potential of face recognition technology is explored in the Frijj ‘You LOL You Lose’ website. Designed to promote the company’s three new flavors of milkshakes, the site plays the best of YouTube… [More]
Convenient Tagging Tools - Save Time with Photo Uploading Using the Facebook Facial Recognition App
SCORE: 3
Untested 330 Clicks Pub: Jun 10, 11
Convenient Tagging Tools
Save Time with Photo Uploading Using the Facebook Facial Recognition App
If you're one of those people who find tagging people troublesome, then the Facebook Facial Recognition app will definitely be a handy tool for you. Using face recognizing technology, the app suggests… [More]
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