Experiential Eating

Consumers search for themed dining experience to satiate a need for adventure

Implications - Experiential dining is on the rise as consumers' appetite for adventure increases. Restaurants, bars and cafes that cater to this thrill-seeking behavior are turning to immersive spaces to really drive the theme home, suggesting that consumers are responding to more extreme forms of design and decor.
SCORE: 5.5
Warm Top 5 Examples: 24,262 Total Clicks Apr 14 - May 15
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DEMOGRAPHICS
Consumer Insight Topics: TechArt & DesignLifestyleFood
Camping-Themed Restaurants - 48 Urban Garden in Athens Features a Refurbished Airstream Kitchen
SCORE: 6.2
Hot 14,658 Clicks Pub: Mar 3, 15
Camping-Themed Restaurants
48 Urban Garden in Athens Features a Refurbished Airstream Kitchen
This camping-themed restaurant features a fully functioning on-site Airstream kitchen. 48 Urban Garden has a charming outdoor decor theme, with lattice detailing, lush gardens, planter boxes and a &#... [More]
Converted Prison Restaurants - China's Latest Experiential Dining Fad Involves Shackles and a Cell
SCORE: 6.3
Hot 2,801 Clicks Pub: May 5, 15
Converted Prison Restaurants
China's Latest Experiential Dining Fad Involves Shackles and a Cell
China is no stranger to experiential dining concepts that are out of this world and this prison restaurant concept is no exception. Located in the heart of Tinajin, a city located 30 minutes away... [More]
Decaying Restaurant Decor - Kengo Kuma's Tetchan Eatery is Crafted From Recycled Cords and Cables
SCORE: 4.3
Warm 3,263 Clicks Pub: Apr 25, 15
Decaying Restaurant Decor
Kengo Kuma's Tetchan Eatery is Crafted From Recycled Cords and Cables
Sustainable design has become a top priority for architects in recent years but Kengo Kuma’s Tetchan restaurant project takes this notion to new heights. The eatery is located in the heart of... [More]
Multisensory Dining Experiments - The Sony Multi-Room Audio System Pairs Perfectly with Gastro Fare
SCORE: 5.7
Warm 2,331 Clicks Pub: May 28, 15
Multisensory Dining Experiments
The Sony Multi-Room Audio System Pairs Perfectly with Gastro Fare
In order to highlight the capabilities of the Sony Multi-Room Audio system, London-based PR agency Hope&Glory; created an immersive dining experience with the help of the culinary research team at... [More]
Multi-Sensory Dining Experiences - Dining at the Hi-Tech Sublimotion Restaurant Costs a Hefty $2,000
SCORE: 4
Mild 1,209 Clicks Pub: Apr 30, 14
Multi-Sensory Dining Experiences
Dining at the Hi-Tech Sublimotion Restaurant Costs a Hefty $2,000
Sublimotion is a hi-tech, multi-sensory and luxury dining experience that’s coming to Ibiza’s Hard Rock Hotel in May. The experience is a unique one that will definitely pique the... [More]