Uber-Opulence

Luxury retailers are going above and beyond with excessive services

Implications - Seeking to distinguish themselves from the mainstream, luxury brands are going beyond traditional goods to offer consumers such things as same-day delivery, airborne services and premium food to heighten experiences with more exclusivity. This reflects a turn toward selling an entire luxury lifestyle, as opposed to isolated luxury products.
SCORE: 5.5
Mild Top 4 Examples: 3,020 Total Clicks Jun 15 - Nov 15
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Luxury Aircraft Services - Aviation Platform JetMe Functions Like Uber But For Privately Owned Jets
SCORE: 6.6
Warm 721 Clicks Pub: Aug 27, 15
Luxury Aircraft Services
Aviation Platform JetMe Functions Like Uber But For Privately Owned Jets
This luxury aviation platform is essentially Uber but for private jets. JetMe enables travelers to charter a jet on demand from private owners at the price of their choosing. The owners are... [More]
Luxury Vehicle-Sharing Services - 'Audi at Home' Allows People to Book a Luxury Car Via Smartphone
SCORE: 5.2
Mild 612 Clicks Pub: Nov 11, 15
Luxury Vehicle-Sharing Services
'Audi at Home' Allows People to Book a Luxury Car Via Smartphone
Audi has been keeping consumers on their toes with digitally integrated apps and services like the ‘Audi Mileage Tracker’ app and now the ‘Audi at Home’ vehicle-sharing... [More]
Luxurious Shopping Apps - The Barneys New York App Makes the Luxury Shopping Experience Portable
SCORE: 5.4
Mild 809 Clicks Pub: Jun 2, 15
Luxurious Shopping Apps
The Barneys New York App Makes the Luxury Shopping Experience Portable
Luxury department store Barneys New York has recently launched a mobile application. This app will help bring the Barneys experience to consumers on the go. To develop the app, Barneys worked with... [More]
Quality Delivery Apps - Premium Food Delivery Service Deliveroo Makes On-Demand More High-End
SCORE: 4
Mild 878 Clicks Pub: Nov 28, 15
Quality Delivery Apps
Premium Food Delivery Service Deliveroo Makes On-Demand More High-End
One of the best things about living in the modern age is you can have pizza delivered right to your door, but this on-demand premium food delivery startup is trying to bring you better quality food.... [More]