Ethical Undergarment

Consumers treat themselves with higher-quality necessities

Implications - Many pleasure-seeking consumers are treating themselves with necessities that not only cover the basics, but also offer a luxury experience. To reconcile the higher cost of such items, consumers want to ensure the product was made ethically and sustainably. In this way, ethical sourcing is less about personal values, and more about a sense of assurance and to divert purchasing guilt.



SCORE: 7.5
V. Hot Top 4 Examples: 32,736 Total Clicks Oct 14 - Feb 16
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DEMOGRAPHICS
Sustainably Sourced Skivvies - Brook There Provides an Ethically Produced Lingerie Line
SCORE: 7.2
Viral 15,733 Clicks Pub: Oct 23, 14
Sustainably Sourced Skivvies
Brook There Provides an Ethically Produced Lingerie Line
Now every aspect of your life can contain organic sustenance—right down your underwear. Brook There, a line created by Brook DeLorme, targets the sustainable marketplace with a new twist on... [More]
Charitable Lingerie Lines - This Underwear Brand Supports an Entrepreneurial Sewing Program
SCORE: 7.5
V. Hot 8,435 Clicks Pub: Sep 9, 15
Charitable Lingerie Lines
This Underwear Brand Supports an Entrepreneurial Sewing Program
‘Naja’ is a UK-based underwear brand that empowers women by supporting a sewing program for single mothers. Although there are a number of fair trade clothing companies, there are few... [More]
Ultra-Comfortable Underwear - Comfortable Boxers' Boxer Briefs Are Luxurious Yet Affordable
SCORE: 7.2
Hot 3,480 Clicks Pub: Jun 23, 15
Ultra-Comfortable Underwear
Comfortable Boxers' Boxer Briefs Are Luxurious Yet Affordable
Premium boxer brief brand Comfortable Boxers is truly living up to its name with its line of high quality affordable men’s underwear. These boxer briefs have the look, feel and comfort of... [More]
Horizontal Fly Boxer Briefs - These Modal Underwear Provide Ultimate Comfort and Quick Access
SCORE: 6.3
Hot 5,088 Clicks Pub: Oct 18, 15
Horizontal Fly Boxer Briefs
These Modal Underwear Provide Ultimate Comfort and Quick Access
These ‘Bliss’ boxer briefs by The Comfortable Boxers Co. are a pair of soft, sleek modal underwear with an important and surprising design innovation. The eco-friendly modal underwear... [More]
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