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Elderly P2P

Sharing economy initiatives take aim at social issues facing seniors

Implications - As concerns mount over the financial impact of aging Boomer populations, a variety of sharing economy initiatives are illuminating the power of tech-enabled platforms in offsetting barriers to access related to income and resources. In addition to serving as a reminder of the stresses of fixed income living, this shift highlights the role of the peer-to-peer economy in empowering consumers to help themselves when traditional institutions are unable to adequately do so.
Workshop Question - Does your brand cater to a marginalized group? If so, how? If not, how could you better do so?
Trend Themes
1. Sharing Economy - Tech-enabled platforms facilitate access to income and resources for aging populations through the sharing economy model.
2. Empowering Consumers - Peer-to-peer economic models that empower consumers to help themselves when traditional institutions are unable to provide adequate support.
3. Intergenerational Collaboration - Initiatives that focus on intergenerational collaboration, thinking, and innovation to combat ageism and promote inclusivity across a range of industries.
Industry Implications
1. Healthcare - Innovation opportunities in healthcare include senior homeshare platforms and senior citizen restaurant pop-ups to alleviate the issue of isolation amongst the aging population.
2. Transportation - Rideshare apps, such as GoGoGrandparent, aimed to make mobility accessible for seniors without the need for navigating complex interfaces.
3. Technology - Technologies like the Dementia Patient Trackers and Senior Co-Working Spaces designed for aging adults to learn digital skills that are relevant in today's ever-changing world are two vital innovation opportunities.
3.6
Score
Popularity
Activity
Freshness
Patterns
Megatrends
8 Featured, 70 Examples:
225,899 Total Clicks
Date Range:
Apr 15 — May 17
Trending:
Average
Consumer Insight Topics:

Featured Examples

Elderly Roommate-Finding Platforms
Elderly Roommate-Finding Platforms
Room2Care is a Miami Sharing Economy Service for Eldercare
Founded in 2014, Room2Care is a Miami-based marketplace service for individuals to list and find care in their communities. The innovative platform is a winning example of the sharing economy and... MORE
Senior Co-Working Spaces
Senior Co-Working Spaces
'Senior Planet' Offers Classes and Workshops for People 60+
‘Senior Planet’ is the name of a co-working space in New York City that’s designed for a community of aging adults who want to learn digital skills that are relevant in today’... MORE
Senior Homeshare Platforms
Senior Homeshare Platforms
This Home Sharing Service is Intended for Independent Empty Nesters
This home sharing service is targeted to a different demographic: empty nesters and baby boomers. Silvernest is a roommate matchmaking platform that helps older people with a spare room find a... MORE
Dementia Patient Trackers
Dementia Patient Trackers
This New Technology Can Quickly Track Lost Dementia Patients
A new technology developed in Japan is helping to locate lost dementia patients. The portable tracking device dubbed the ‘Mimamori’ is the size of a thumb tack and has been successful in... MORE
Senior Citizen Restaurant Pop-Ups
Senior Citizen Restaurant Pop-Ups
Oma's Pop-Up Serves as a Social Reintegration for Grandparents
Oma’s Pop-Up is a noteworthy initiative in the Netherlands that uses the concept of a temporary restaurant as a means to reintegrating senior citizens at risk of isolation. The unique program... MORE
Elderly Homesharing Services
Elderly Homesharing Services
This Service Enables Homesharing for Seniors Currently Living Alone
In an effort to reduce isolation among aging seniors and fight the victimization of elderly women living alone, several matchmaking services have emerged that enable homesharing for seniors. The... MORE
Senior-Friendly Rideshare Apps
Senior-Friendly Rideshare Apps
'GoGoGrandparent' is an Easy Way for Elderly People to Order Ubers
‘GoGoGrandparent’ is a service that aims to make connectivity—and its attendant mobility—accessible for the elderly. Considering the incessantly accelerating pace of... MORE
Inclusive Boomer Collaboration Initiatives
Inclusive Boomer Collaboration Initiatives
The Age of No Retirement Seeks to Combat Ageism
The Age of No Retirement is an initiative that seeks to “create a world where our age does not define us,” by working to combat stereotypes and overcome the barriers that exist in... MORE

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