Romantically handmade gifts cater to those looking to express deeper sentiments
Implications - While store-bought gifts offer practical ways to shower loved ones with gestures, consumers are looking toward more customized techniques as an outlet for deeper expression. DIY bouquets and handmade heart planters offer individuals the chance to showcase romantic gestures through personally crafted items, showcasing not just affection, but individuality. This speaks to a redefinition of romance that is more focused on personality.
Trend Themes
1. DIY Sentimentality - Increasing focus on customization and handmade items as an outlet for deeper expression and showcasing individuality, leading to a redefinition of romance.
2. Personalization - Customization as a way to express sentiments and differentiate from mass-produced, store-bought gifts. As a result, hand-stamping and engraving are popular ways of adding personal touch.
3. Sustainability - A growing interest in repurposing and upcycling traditional household waste, such as egg cartons, into fun and environmentally-friendly holiday decor and gift packaging.
Industry Implications
1. Crafts and DIY - Opportunities for innovative, handmade gifts and decorative items that showcase personality and individuality to cater to the increasing demand for personally crafted items.
2. 3D Printing - Capitalizing on the growing popularity of additive manufacturing to create unique, one-of-a-kind gifts and personalized decor for various occasions and holidays.
3. Retail - Using personalization and customization as a way to differentiate and compete against mass-produced store-bought gifts.
6 Featured, 52 Examples:
478,195 Total Clicks
Date Range:
Jan 13 — Apr 15
Trending:
Warm
Consumer Insight Topics:
