Simplevertising

Simple and unambiguous branding approaches
Implications - With the bombardment of creative advertisements, the populace is seeking visual clarity. This desire has spurred the rise of simplicity, such as literal packaging, for a more direct approach to branding which increases product recognition, thereby boosting shopping efficiency.
SCORE: 5.3
Warm Top 5 Examples: 99,661 Total Clicks Jan 09 - Oct 09
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Fruity Beverage Packaging - Naoto Fukasawa Flavors His Juice Boxes With Creativity (UPDATE)
SCORE: 5.4
Warm 39,573 Clicks Pub: May 24, 09
Fruity Beverage Packaging
Naoto Fukasawa Flavors His Juice Boxes With Creativity (UPDATE)
Although Trend Hunter has been on top of the creatively packaged juice boxes we’ve been seeing all over, Naoto Fukasawa has yet to have his deserved time in the limelight. This Japanese artist has created… [More]
Maternal Milk Packaging - Japanese Toy-Inspired 'Teet-Milk' Concept
SCORE: 5.3
Warm 16,744 Clicks Pub: Jan 4, 09
Maternal Milk Packaging
Japanese Toy-Inspired 'Teet-Milk' Concept
These individual serving milk containers were designed by student Ashley Linnenbank. The concept may not be original, the cow already thought of that, but her execution is fabulous. Looking remarkably… [More]
Phonetic Alcohol - Vee Noh Phonetic Wine is a Clever Twist on Pronunciation
SCORE: 5.4
Warm 9,968 Clicks Pub: Oct 6, 09
Phonetic Alcohol
Vee Noh Phonetic Wine is a Clever Twist on Pronunciation
Vee-Noh is the brilliantly creative packaging concept from the mind of Caroline Gilroy. It humorously plays with pronunciation and makes phonetic wine labels. The phonetic wine (hence the name Vee-Noh)… [More]
Leaf-Topped Packaging - Nutral Creates Fruit Skin Inspired Designs
SCORE: 5
Warm 14,243 Clicks Pub: Jul 22, 09
Leaf-Topped Packaging
Nutral Creates Fruit Skin Inspired Designs
Nutral is made to be natural, and to further that idea they have created a line of packaging that is based on the skin of the fruits they’re based around. The designs include grain cereal made to look… [More]
Fruit-Inspired Beverage Packaging - Japanese Juice Carton Looks Like a Banana
SCORE: 5.1
Warm 19,133 Clicks Pub: Jan 22, 09
Fruit-Inspired Beverage Packaging
Japanese Juice Carton Looks Like a Banana
How cool would the world be if all packing was as simplistic as these cool Japanese juice cartons? They say you can’t judge a book by its cover, but it would make shopping a whole lot easier if all packaging… [More]
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