Digitized Bedtime

Bedtime rituals are enhanced with mobile and tech features

Implications - Nighttime routines are, for many parents, an incredibly important part of their childrens' day, leading them to enhance the experience with high-tech alternatives. Offering children's stories and nursery rhymes through augmented reality and mobile apps, brands are providing a more streamlined way of entertaining and engaging children without sacrificing elements of tradition like storytelling.
SCORE: 3.6
Mild Top 4 Examples: 7,469 Total Clicks Oct 13 - Jan 15
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Consumer Insight Topics: TechToysGadgetsLife-Stages
Augmented Reality Nursery Apps - The 'Zappie' App Uses Augmented Reality for Education
SCORE: 3.9
Warm 2,689 Clicks Pub: Oct 22, 13
Augmented Reality Nursery Apps
The 'Zappie' App Uses Augmented Reality for Education
‘Zappie’ is an app designed for pre-schoolers that uses augmented reality for education, by bringing nursery rhymes to life. Currently, Zappie is compatible with Apple and Android... [More]
Quirky Storytelling Apps - The Storytime Sounds Story App for Kids Spins Unusual Tales
SCORE: 4.7
Mild 1,950 Clicks Pub: Jul 9, 14
Quirky Storytelling Apps
The Storytime Sounds Story App for Kids Spins Unusual Tales
Storytime Sounds is a story app for kids from Not on the High Street, an online marketplace that sells a variety of products from small creative businesses. The free-to-download app is full of... [More]
Interactive Augmented Bedtime Apps - This Bedtime Story App Turns Bedsheets into Backgrounds
SCORE: 2.8
Mild 2,334 Clicks Pub: Dec 22, 13
Interactive Augmented Bedtime Apps
This Bedtime Story App Turns Bedsheets into Backgrounds
This augmented reality story app from TexTale aims to transform the bedtime storytelling ritual. Essentially this imaginative app allows parents to turn their children’s bedsheets into backgrounds... [More]
Plush Storytelling Robots - TROBO is a Cute Doll That Will Help Kids Fall in Love with Learning
SCORE: 1.5
Untested 496 Clicks Pub: Sep 28, 14
Plush Storytelling Robots
TROBO is a Cute Doll That Will Help Kids Fall in Love with Learning
TROBO is a line of cute and squishy robot toys that are designed to instill and nurture a love learning in children. TROBO works in conjunction with an interactive storytelling app that allows... [More]