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De-Genderizing Geeky

Nerdy accessories illustrates a move toward gaining mass market recognition

Implications - With consumers becoming more confident in expressing their views, preferences for products beyond those tailored to a specific gender are emerging, opening up the door for more androgynous designs. By infusing stereotypical male references into female-catered products, brands aim to expand traditionally gendered products to a wider market audience. This illustrates a growing need to develop product recognition beyond its intended consumer demographic.
Trend Themes
1. De-genderizing Products - As consumers become more confident in expressing their preferences for products beyond those tailored to a specific gender, brands are infusing stereotypical male references into female-catered products; creating androgynous designs that aim to expand traditionally gendered products to a wider market audience.
2. Geek Chic Jewelry - Gamer fashion accessories have been popping up all over the place recently, with designers creating unique and original pieces inspired by classic games & electronics, offering infinite possibilities for creating stylish jewelry that also exemplifies niche interests.
3. Tech-themed Accessories - Designers are creating subtle yet expressive accessories by taking inspiration from tech products and turning them into uniquely designed jewelry pieces, like the iNecklace inspired by the iconic power-on/off button of Apple computers.
Industry Implications
1. Fashion Industry - Fashion houses can take inspiration from this growing trend to create androgynous looking accessories and jewelry that cater to a wider market audience, beyond their traditionally gendered products.
2. Gaming Industry - Gaming houses, popular for their innovative and unique designs, can take a cue from these jewelry designers and create licensed merchandise that appeals to their massive fan base.
3. Jewelry Design - Jewelry designers can take inspiration from novelties such as retro-games, electronics, cartoons, and create unique pieces tailored to a specific niche audience with interests that extend beyond traditional jewelry.
5.4
Score
Popularity
Activity
Freshness
Patterns
Megatrends
10 Featured, 84 Examples:
1,879,862 Total Clicks
Date Range:
Jan 13 — Jan 14
Trending:
Hot
Consumer Insight Topics:

Featured Examples

DIY Scrap Electronic Bracelets
DIY Scrap Electronic Bracelets
This Neat DIY Electronic Bracelet is Great for Gadget Loving Girls
This neat DIY electronic bracelet offers gadget-loving gals an interesting way to recycle their old electronics. Rather than tossing out old circuitry and other electronic scraps, why not make... MORE
Cartoon-Inspired Engagement Rings
Cartoon-Inspired Engagement Rings
The Adventure Time Engagement Ring Takes the Form of Jake
The Adventure Time Engagement Ring could very well blow any other geekily sentimental creation ever made out of the water. Inspired by the American animated television series of the same name, it... MORE
Droid-Inspired Wedding Bands
Droid-Inspired Wedding Bands
This C3P0 Wedding Band Matches an R2D2 Engagement Ring
Geeky guys everywhere will be intrigued by this incredible C3P0 wedding band, designed through CustomMade.com. I previously wrote an article about a man who designed an R2D2 engagement ring for his... MORE
Geeky Gamer Jewels
Geeky Gamer Jewels
This Legend of Zelda Jewelry Brings the Prizes of the Classic Game to Life
Every girl needs a touch of glamour in their life and this Legend of Zelda jewelry makes sure that even the most discerning geeky gamer girl is covered. The collection of pieces is entirely inspired... MORE
Dapper Video Game Jewelry
Dapper Video Game Jewelry
These Rings and Earrings Look Just Like Old Nintendo Cartridges
This dapper video game jewelry is the perfect accessory for your next geeky get together. These rings and earrings by designer Jess Firsoff of Etsy store ‘ohmygeekness’ are the epitome... MORE
Classy Sci-Fi Accessories
Classy Sci-Fi Accessories
The Han Solo Carbonite Ring Lets You Subtly Fly Your Geek Flag
When it comes to Han Solo accessories, it doesn’t get much classier than the Han Solo Carbonite ring. This ring was designed by Paul Bierker of Paul Michael Design. Bierker’s specialty... MORE
Techie Logo Necklaces
Techie Logo Necklaces
The iNecklace is Inspired by the Apple Computers' Power On/Off Logo
Designer Becky Stern decided to take the globe’s obsession with Apple computers’ products to the next level with the creation of the iNecklace. The iNecklace was specifically designed... MORE
8-Bit Promise Rings
8-Bit Promise Rings
The Space Invaders Pixel Ring is Perfect for Geeky Couples
Here's hoping that the Space Invaders pixel ring becomes the official promise ring of all geeky couples. The Space Invaders pixel ring was created by Etsy merchant Virginiemillefiori and is made out of… MORE
Space Alien Accessories
Space Alien Accessories
The Space Invader Earrings are Out of This World
Those who enjoy the much-beloved Space Invaders video game will absolutely adore these miniature replicas of the iconic space aliens in the form of cute gold earrings. Found on Etsy, these Space... MORE
8-Bit Crocodile Earrings
8-Bit Crocodile Earrings
These Handmade Wooden Studs are Intricate Statement Pieces
From the hole as the eye and engravings to resemble an alligator’s bumpy skin, these wooden studs are intricately detailed. Though they are just 1.5cm in width, these hand-crafted earrings... MORE

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