Cultural Exclusivity

Black media outlets provide a space for cultural authenticity

Implications - Largely under-represented in mainstream media, the black community has turned to entertainment platforms that feature exclusively black-centric content. More than just representation, these platforms offer viewers a sense of pride in historically black content that's under-valued in mainstream media. This shift suggests that creating exclusivity does not have to be about status, but instead can be about providing a safe, authentic space for a group or community.
SCORE: 3.9
Mild Top 4 Examples: 1,819 Total Clicks Dec 15 - Dec 15
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Consumer Insight Topics: Pop CultureTechMultimediaMedia
Natural Hair Beauty Bloggers - This YouTube Blogger Provides Tips for Natural Hair Care
SCORE: 5.9
Warm 985 Clicks Pub: Dec 4, 15
Natural Hair Beauty Bloggers
This YouTube Blogger Provides Tips for Natural Hair Care
Whitney White is a popular YouTube blogger that provides viewers with tips on natural hair care. In recent years, the rise of online beauty tutorials has provided an accessible space for African... [More]
Multi-Cultural Media Platforms - This Platform Offers Content That Appeals to Black Millennials
SCORE: 4.4
Mild 426 Clicks Pub: Dec 4, 15
Multi-Cultural Media Platforms
This Platform Offers Content That Appeals to Black Millennials
‘Blavity’ is a multi-cultural media platform that offers digital content that appeals to black millennials. Extensive studies have shown that African American millennials are the largest... [More]
African American Streaming Services - 'UNIFY' Exclusively Provides African American Programming
SCORE: 2.8
Untested 150 Clicks Pub: Dec 4, 15
African American Streaming Services
'UNIFY' Exclusively Provides African American Programming
‘UNIFY’ is a new streaming service that exclusively provides African American programming. Although there are a number of different streaming services available to consumers, there are... [More]
Niche Movie Streaming Services - This Streaming Service Only Features African American Content
SCORE: 2.4
Untested 258 Clicks Pub: Dec 4, 15
Niche Movie Streaming Services
This Streaming Service Only Features African American Content
‘Afrostream’ is a niche streaming service that only offers Afro-American content. Although there are a wide variety of Afro-American films out there, there is no single service that... [More]
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