Crass Prevention

The conversation around safe sex goes tongue-in-cheek to get youth involved

Implications - The clever use of crass or tongue-in-cheek humor often appeals to the young consumer, which is an aspect that's being adopted in the conversation around safe sex. As brands aim to educate as well as entertain, the use of humor in otherwise serious instances creates a more relaxed atmosphere more likely to be engaged with by young consumers.
SCORE: 5
Warm Top 6 Examples: 43,072 Total Clicks Aug 13 - Nov 14
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Pun-Filled Protection Packaging - These Funny Condom Wrappers are Designed to be Memorable
SCORE: 6.4
V. Hot 30,867 Clicks Pub: Aug 13, 13
Pun-Filled Protection Packaging
These Funny Condom Wrappers are Designed to be Memorable
Protecting yourself during any sexual encounter is a serious subject, however these funny condom wrappers are designed to be a humorous take on the topic. Made by Say It With A Condom, these are a... [More]
Cool Contraceptive Branding - I'm Siberian Condoms Uses Temperature to Temp its Northern Consumers
SCORE: 5.1
Warm 5,044 Clicks Pub: Feb 27, 14
Cool Contraceptive Branding
I'm Siberian Condoms Uses Temperature to Temp its Northern Consumers
You often need more than a product and its plain presence to entice consumers, and this was taken seriously with I’m Siberian Condoms packaging. Given that many people do not see a great... [More]
Consent-Promoting Condoms - The Boldly Packaged 'Consent Condoms' Promote Consensual Sex
SCORE: 5
Warm 2,347 Clicks Pub: May 4, 14
Consent-Promoting Condoms
The Boldly Packaged 'Consent Condoms' Promote Consensual Sex
‘Say It With A Condom,’ a popular condom company that is known for its packages that feature bold and witty sayings, released a new line called ‘Consent Condoms.’ The condoms... [More]
Endangered Species Condoms - The Center for Biological Diversity Condoms Promote Saving Animals
SCORE: 5.5
Warm 1,535 Clicks Pub: Jul 14, 14
Endangered Species Condoms
The Center for Biological Diversity Condoms Promote Saving Animals
The Center for Biological Diversity decided to give away 40,000 endangered species condoms in honor of World Population Day. The condoms are covered in witty savings and cartoon drawings of well-... [More]
Geeky Pop Culture Protection - Kode Abdo Creates Humorously Geeky Pop Culture-Inspired Condoms
SCORE: 2.6
Mild 2,773 Clicks Pub: Apr 3, 14
Geeky Pop Culture Protection
Kode Abdo Creates Humorously Geeky Pop Culture-Inspired Condoms
Kode Abdo of BossLogic Inc brings a creative and humorous approach to these geeky pop culture condoms. Based in Melbourne, Australia, this self-made artist brought his funkily creative mind to... [More]
Decisive Lewd Commentary Guides - Playboy's Should You Catcall Her Flowchart Promotes Consent
SCORE: 3.7
Mild 506 Clicks Pub: Aug 28, 14
Decisive Lewd Commentary Guides
Playboy's Should You Catcall Her Flowchart Promotes Consent
This tongue in cheek flow chart helps you answer the question ‘Should you catcall her?’ Designed and written by Shea Strauss of Playboy, this infographic takes a serious topic (sexual... [More]