Public transportation becomes a point of pride for urban consumers
Implications - As the shift of consumers living in urban communities increases, more people are reliant on public modes of transportation and are unable to own personal vehicles. Consumers are adapting to this shift by using public transportation as a means of self expression to convey patriotism to their city and a support for eco-friendly alternatives.
Trend Themes
1. Urban Living and Public Transit - As cities become more populated, urbanites are increasingly reliant on public transportation as a means of self-expression and eco-friendliness.
2. Innovative Navigation Devices - Creative designers are finding new ways to incorporate transit maps into consumer products, from navigation tape to neckties.
3. Subway Gaming and Art - The subway system is inspiring new forms of engagement, such as video games and art projects that honor famous women in the subway's geographic location.
Industry Implications
1. Fashion and Accessories - Custom designs featuring transit maps and fashion-forward station names offer exciting new marketing opportunities for fashion and accessory brands.
2. Graphic Design and Branding - Transit map redesigns can capture the soul of a city and offer new opportunities for branding and graphic design professionals to showcase their skills.
3. Travel and Tourism - Incorporating transit maps into travel and tourism marketing materials can offer an engaging and useful tool for visitors to explore a new city.
6 Featured, 51 Examples:
377,951 Total Clicks
Date Range:
Aug 13 — Aug 14
Trending:
Mild
Consumer Insight Topics:
