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Childlike Chic

Consumers give little-girl hairstyles an adult twist

Implications - Traditionally, braids are worn on a younger audience of girls; however, plaits are now being adopted by the adult fashion elite. This youthful style is an easy way to downscale on lifestyle expenses while adding a chic and simple touch to personal style.
Trend Themes
1. Adult Braids - Adult women are now adopting braids as a youthful and easy way to downscale on lifestyle expenses while adding a chic and simple touch to personal style.
2. Multi-hued Hair - Hairstyles are just as important as clothing when complementing a style and can be a source of inspiration for outfits that reflect the look and attitude of consumers with wild hair.
3. Architectural Hair Braids - Braided 'dos can be a breathtaking way to catch the attention of interested pupils and hair can be used as raw material for projects that incorporate textures and color.
Industry Implications
1. Fashion - Designers and brands can look to hairstyles for inspiration to create outfits that reflect the look and attitude of consumers.
2. Beauty - The rise of adult braids and architectural styles creates opportunities for beauty industry professionals to offer new products, services, and tutorials.
3. Education - The CuldeSac Crazy Hair Art Workshop serves as an example of how hairdressing academies and creative workshops can develop new programs to attract students interested in hair as an art form.
5.2
Score
Popularity
Activity
Freshness
Patterns
Megatrends
8 Featured, 67 Examples:
3,154,893 Total Clicks
Date Range:
Dec 09 — Jun 10
Trending:
Hot
Consumer Insight Topics:

Featured Examples

Architectural Hair Braids
Architectural Hair Braids
Studio Marisol's Series for CuldeSac Crazy Hair Art Workshop is Wild
To promote the CuldeSac Crazy Hair Art Workshop, CuldeSac has asked Studio Marisol, a professional hairdressing academy, to shoot a series which presents just that--crazy hair. These big braided 'dos… MORE
Raggedy Ann Fashion
Raggedy Ann Fashion
Louise Ebel Rocks Doll-Like Looks for Lookbook.nu
Louise Ebel may be an art history student, but by the looks of it, I'm sure she does her fair share of studying when it comes to the runway, magazines and street spotting. The young 21-year-old Parisian… MORE
Placid Photo Shoots
Placid Photo Shoots
‘Wishful Sun, Scattered Sea' by Jason Lee Parry Rocks Our Boat
Jason Lee Parry’s lakeside photo shoot, ‘Wishful Sun, Scattered Sea,’ stars model Barbora Vesela and channels all things cool, calm, and collected. The outfits, styled by Tara Nichols and Stephanie Mojonnet,… MORE
Braided Pompadours
Braided Pompadours
'Jord' by Antonio Andrade Blends Greaser Hair & Little-Girl Chic
'Jord' by Antonio Andrade proves that braids aren't just for little girls anymore. This photo shoot features a model with a fierce braided pompadour that extends over her brow in a way that would make… MORE
Rapunzel Braiditorials
Rapunzel Braiditorials
Restrained Hair and 'Jackets of All Trades' in Vogue
The loose, extra-long side braid seen at Miu Miu and those hideously tasseled clogs from Louis Vuitton make an appearance in ‘Jackets of All Trades’ in Vogue for January 2010. Photographed by David Sims… MORE
Multi-Hued Hairitorials
Multi-Hued Hairitorials
Model Natasha Poly Gets 'Glam and Sporty' in Vogue Italia
Sporting colourful French braids and wild makeup, model Natasha Poly gets 'Glam and Sporty' in Vogue Italia. The spread, which was photographed by Craig McDean, appears in the March 2010 issue of the venerable… MORE
Braided Hairtography
Braided Hairtography
Anja Rubik Ties Up Her Tresses For Vogue Paris Beauty March 2010
I can’t even count how many times I have now written about the gorgeous Polish stunner Anja Rubik, but I am at it once again. This time the blond model is showing off some crazy hair creations in her latest… MORE
Vibrant Fabric Braids
Vibrant Fabric Braids
Karlie Kloss in Hermes Spring/Summer 2010 Ad Campaign
Being comfortable in your own skin is always the most important, especially during the summer months. Within this Hermes Spring/Summer 2010 ad campaign, Karlie Kloss appears beyond comfortable in a soothing… MORE

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