DEMOGRAPHICS
ALL TRENDS
Sarcastic Surveillance
Childhood Nostalgia
Symbiotic Design
Funderwear
Immortalizing Technology
Happytecture and Gladesign
Collaborative Communities
Twitter Mania
In-Car Connectivity
Faux Baby
Repurposed Refuse
Gorgeous Green Power
Tapped-In Telecommuting
Nature Infusions
Crowdsourcing Creativity
Digital Health Trackers
Circus Revivals
Retrospective Revivals
Unmasking Innocence
Touchscreen Technology
Deadly Pop Culture
Four Eyedols
Multi-Niche Innovation
Wired Expectancy
Disaster Babies
Ecomaternal
Living Decor
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Childhood Nostalgia
Recalling our years of innocence inspires happiness amid a dour economy
Implications - When times get tough, consumers recall childhood, an age of innocence and naivety. Innovations that successfully inspire this nostalgia align their brand with positivity and hope. They similarly empower consumers to escape from the negative aspects of adulthood, if even just for the duration of a 30-second ad spot.
| Score: 3.5 |
Mild
Top 5 Examples:
Date Range:78,764 Total Clicks Feb 09 - Mar 09 |
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Featured Examples | |||||||||||
Personalized LEGO FigurinesLEGO Geeks Make Their Own Custom CharactersWhen it comes to LEGO, people always want more, more more! People are never satisfied, and the hardcore geeks go to great extents to do something different with it, which leads me onto the images themselves...… [More] |
From Childish Sketches to Hollywood'Where The Wild Things Are' Movie Gears Up For Cult SuccessThe wildly successful children’s story Where The Wild Things Are is finally being re-incarnated on the big screen this fall. Despite the amount of years that have passed since I’ve read the book, I still… [More] |
Kids' Fantasies for AdultsBank Norwegian Makes Your Childhood Dreams Come TrueEver dreamed of receiving a pony, hanglider, or waterjet as a child? Well Bank Norwegian can help you make your dreams come true, even though it may take about 50 years.
Their tagline reads “Saving.… [More] | |||||||||
Nostalgic Naivete'I Used to Believe' Catalogs Childhood BeliefsAs imaginative youngsters, we often invent answers to life's many questions; 'I Used to Believe' is a site that catalogs the best of these childhood beliefs.
Take Susan, who says, "My brother and I thought… [More] |
Magical Bathtub CampaignsClorox Mermaid Ad Harnesses Vivid Childhood ImaginationsClorox commercials have an ever-growing fan club, and I’m not surprised. This mermaid commercial is an excellent example of an ad worth watching, with its combination of beautiful special effects and… [More] | ||||||||||
