Character Emulation

Style inspiration shifts from celebrities to fictional, on-screen characters

Implications - As pop culture fandom expands, elements found on the big and small screen are being creatively imitated among consumers. Using cult TV and movie characters as a source for style, consumers are seeking to showcase their admiration for pop culture awareness in a more practical, day-to-day manner. Making subtle nods to shows like Doctor Who and Saturday Night Live, consumers are using clever on-screen references to embody cult characters in a visually stimulating manner.
SCORE: 7.1
Hot Top 5 Examples: 102,053 Total Clicks Jul 13 - Jul 15
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Consumer Insight Topics: FashionHip FashionCharitySocial Good
Sci-Fi Engagement Photos - This Couple Staged a 'Doctor Who' Wedding Shoot
SCORE: 7.1
Viral 64,970 Clicks Pub: Jul 6, 13
Sci-Fi Engagement Photos
This Couple Staged a 'Doctor Who' Wedding Shoot
This unconventional couple created ‘Doctor Who’ wedding engagement photos. The couple shares a mutual love for this British TV show and enlisted the help of photographer Davey Morgan to... [More]
Female Fairytale Photoshoots - Darya Kondratyeva Captures Images Inspired by Empowering Female Leads
SCORE: 7.1
V. Hot 21,905 Clicks Pub: Nov 14, 14
Female Fairytale Photoshoots
Darya Kondratyeva Captures Images Inspired by Empowering Female Leads
This photographic series by Darya Kondratyeva has a fairytale theme. Unlike similar shoots, the Moscow-based photographer focuses on folklore with strong feminine characters. In the pictures, the... [More]
Sci-Fi Winter Fashion - The Moncler Fall/Winter Campaign Stars Lucky Blue Smith and Pyper America
SCORE: 6.9
V. Hot 5,457 Clicks Pub: Jul 21, 15
Sci-Fi Winter Fashion
The Moncler Fall/Winter Campaign Stars Lucky Blue Smith and Pyper America
The Moncler Fall/Winter 2015 collection is given an adventurous and sci-fi twist that hones in on the pieces slim silhouettes and shiny materials. Considering how much consumers are appreciating the... [More]
Cartoon Couture Campaigns - Chanel's Vivid Ad Campaign Pays Homage to Flintstones Character Pebbles
SCORE: 7
V. Hot 7,116 Clicks Pub: Sep 25, 14
Cartoon Couture Campaigns
Chanel's Vivid Ad Campaign Pays Homage to Flintstones Character Pebbles
Following its grocery-themed runway show in Paris, Chanel stuns with a quirky and vivid ad campaign for the Spring 2014 season. The lookbook’s aesthetic marries classic sophistication with the... [More]
Unlikely Fashion Collaborations - Saks Fifth and SNL Team Up for a Key to the Cure Collection
SCORE: 5.3
Mild 2,605 Clicks Pub: Oct 18, 14
Unlikely Fashion Collaborations
Saks Fifth and SNL Team Up for a Key to the Cure Collection
The latest Key to the Cure collection is the result of an unlikely collaboration between Saks Fifth Avenue and Saturday Night Live. Although announced back in June, some key information was left out... [More]