Branded Zen

Brands across all industries show support for the health and wellness movement

Implications - The health wave continues to snowball in popularity among consumers, causing many brands, even those not explicitly affiliated with health, to take note. Aligning with the wellness movement through sponsored events, retreats and initiatives, brands are not only capitalizing on a larger cultural shift, but also communicating a vested interest in the well-being of consumers.
SCORE: 5
Mild Top 6 Examples: 5,920 Total Clicks Apr 15 - Oct 15
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Branded Meditation Podcasts - Lululemon's Guided Meditation Podcasts Inspire Introspection
SCORE: 6.4
Warm 1,783 Clicks Pub: Jul 9, 15
Branded Meditation Podcasts
Lululemon's Guided Meditation Podcasts Inspire Introspection
As a brand that’s deeply connected to the yoga community, Lululemon is now releasing one-week guided meditation podcast series. Hosted on SoundCloud, the aim of the meditation challenge is &#... [More]
Transcendental Meditation Apps - This Mindful App is Endorsed by Music Mogul Russell Simmons
SCORE: 6.1
Warm 925 Clicks Pub: Jun 18, 15
Transcendental Meditation Apps
This Mindful App is Endorsed by Music Mogul Russell Simmons
Russell Simmons recently launched a mindful app called ‘Meditation Made Simple,’ which is aimed at helping people practice transcendental meditation. The successful hip-hop mogul has... [More]
Zen Furniture Events - Leon's Encourages Finding Peace at Home with a relaxing Yoga Event
SCORE: 4
Warm 893 Clicks Pub: Jun 25, 15
Zen Furniture Events
Leon's Encourages Finding Peace at Home with a relaxing Yoga Event
Knowing that many people want their homes to be restful places where they can temporarily get away from the world, furniture retailer Leon’s is hosting a relaxation-themed furniture event.... [More]
Mindful Beauty Bars - Aveda Treated Wanderlust Festival Attendees to Pampering at 'The Beauty Bar'
SCORE: 4.4
Mild 1,297 Clicks Pub: Jul 21, 15
Mindful Beauty Bars
Aveda Treated Wanderlust Festival Attendees to Pampering at 'The Beauty Bar'
The Wanderlust festival in Squaw Valley is a celebration of all things that have to do with mindful living, from yoga to artisan crafts, food and products available at The Beauty Bar presented by... [More]
In-Flight Meditation Programs - British Airways Aims to Mindfully Improve Passenger Well-Being
SCORE: 4
Mild 883 Clicks Pub: Apr 16, 15
In-Flight Meditation Programs
British Airways Aims to Mindfully Improve Passenger Well-Being
In a collaboration with the Mindfulness Institute, British Airways is putting together a travel meditation program to quell the nerves of people who are anxious of flying. The program will launch on... [More]
Branded Yoga Events - Bud Light Hosted a Celebrity Yoga Class with Drew and Nick of 98 Degrees
SCORE: 3.7
Untested 139 Clicks Pub: Aug 19, 15
Branded Yoga Events
Bud Light Hosted a Celebrity Yoga Class with Drew and Nick of 98 Degrees
It might not seem that beer brand Bud Light, boy band 98 Degrees and fitness have anything in common, but one unique celebrity yoga class brings all three together. The unusual yoga class was part... [More]
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