Augmented Driving

Car displays are upgraded to satisfy tech-obsessed drivers

Implications - As vehicle design becomes more complex, consumers are craving the next level of integration, which is coming in the form of sophisticated navigation displays. Utilizing projection and detection technology, the solutions satisfy consumer demand for convenience-infused driving experiences.
SCORE: 6.5
This Year and Warm Top 4 Examples: 13,100 Total Clicks Aug 14 - Jan 16
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Consumer Insight Topics: TechGadgetsAutos
Virtual Vehicle Dashboards - The Audi Virtual Dashboard Brings New Features to Drivers at CES 2016
SCORE: 8.1
This Year and V. Hot 3,456 Clicks Pub: Jan 8, 16
Virtual Vehicle Dashboards
The Audi Virtual Dashboard Brings New Features to Drivers at CES 2016
The technology and automobile markets—previously separate entities—are merging in new, innovative ways each quarter and the Audi Virtual Dashboard is no exception. Unveiled at CES 2016,... [More]
Virtual Car Displays - The Third-Generation Audi TT Cockpit Will Be a Virtual Cockpit
SCORE: 4.8
Warm 3,103 Clicks Pub: Aug 14, 14
Virtual Car Displays
The Third-Generation Audi TT Cockpit Will Be a Virtual Cockpit
The new Audi TT cockpit is a virtual cockpit that takes the recent popularity of sleek in-car infotainment displays to the next level. This virtual cockpit consists of a 12.3-inch screen located... [More]
Autonomous Car Systems - CES 2016 Introduces Harman LIVS as a Life-Saving Automotive System
SCORE: 6.7
This Year and Warm 2,454 Clicks Pub: Jan 9, 16
Autonomous Car Systems
CES 2016 Introduces Harman LIVS as a Life-Saving Automotive System
At the Consumer Electronics Show this year, Harman introduced Harman LIVS as an intelligent system to power the Rinspeed Etos. The Rinspeed Etos is known as an autonomous hybrid car that comes with... [More]
Futuristic Windshield Displays - The Continental AR-HUD System Displays Information on Windshields
SCORE: 4.3
Warm 4,087 Clicks Pub: Aug 5, 14
Futuristic Windshield Displays
The Continental AR-HUD System Displays Information on Windshields
A variety of heads-up windshield displays have been developed in recent years, but the Continental Augmented Reality Heads-Up Display or Continental AR-HUD takes things to the next level by... [More]