Artisanal Health

Consumers turn to tea-based cocktails as a status symbol of health

Implications - As health consciousness rises, consumers are not only drinking less alcohol, but also being very conscious about the types of alcoholic beverages they choose to enjoy. Turning to tea-based variants of popular cocktails offers consumers a healthy compromise, as well as adds a level of prestige to the drinking experience. This progression not only speaks to the desire for both health and sophistication, but also points to health increasingly becoming a symbol for sophistication.
SCORE: 5.3
This Year and Mild Top 6 Examples: 3,423 Total Clicks Jun 15 - Aug 16
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Consumer Insight Topics: LifestyleHealthDrinking
Colorful Tea Cocktails - Pantone & Mixologists Across North America Created These Colorful Cocktails
SCORE: 7.3
Hot 1,579 Clicks Pub: Jan 19, 16
Colorful Tea Cocktails
Pantone & Mixologists Across North America Created These Colorful Cocktails
It’s not uncommon to see the food, beverage and design worlds collide, but Pantone recently struck up a new project that resulted in vibrantly colorful cocktails inspired by its database of... [More]
Artisanal Tea-Based Cocktails - These Artisan Teas are Designed to Be Paired with Alcohol
SCORE: 5.1
Warm 820 Clicks Pub: Oct 21, 15
Artisanal Tea-Based Cocktails
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‘Owl’s Brew’ recently teamed up with ‘The Famous Grouse’ to launch a line of artisan teas that can used to make cocktails. When it comes to making cocktails, tea is not... [More]
Boozy Bubble Teas - These Bubble Tea Cocktails Turn the Asian Tapioca Beverage Into an Adult Drink
SCORE: 6
This Year and Warm 583 Clicks Pub: Aug 3, 16
Boozy Bubble Teas
These Bubble Tea Cocktails Turn the Asian Tapioca Beverage Into an Adult Drink
These Matcha Pineapple Bubble Tea Cocktails offer an adult-friendly and homemade version of the popular Taiwanese milky drinks that are infused with alcohol. The drinks retain the same fruity... [More]
Healthy Green Tea Cocktails - The Wakaba Cocktail Features a Marvelous Matcha Accent
SCORE: 2.4
Mild 203 Clicks Pub: Jul 29, 15
Healthy Green Tea Cocktails
The Wakaba Cocktail Features a Marvelous Matcha Accent
A healthy, green tea cocktail has surfaced at the NYC sushi den Neta. The Wakaba cocktail is a glamorous green drink riddled with lemon, simple syrup and green tea-infused vodka. Cole Schaffer is... [More]
Black Tea Cocktails - This Sparkling Pomegranate Boozy Beverage Features Notes of Currant
SCORE: 4.5
Mild 161 Clicks Pub: Dec 10, 15
Black Tea Cocktails
This Sparkling Pomegranate Boozy Beverage Features Notes of Currant
This festive pomegranate boozy beverage is made with a base of black tea to add flavor and depth to the drink that is ideal for the winter season. The drink draws upon pomegranate seeds and currants... [More]
Tea-Based Cocktail Bars - The 'Brew' Pub Only Serves Hot Loose Leaf Tea & Cool Tea Cocktails
SCORE: 1.9
Untested 77 Clicks Pub: Jun 29, 15
Tea-Based Cocktail Bars
The 'Brew' Pub Only Serves Hot Loose Leaf Tea & Cool Tea Cocktails
Alex Holland is launching tea cocktail pub with a mission to restore prestige in England’s national drink. The pub will be set up as a traditional British pub that serves only loose leaf tea... [More]
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