Experiential Tea Time

Tea shops integrate specialty features to offer heightened customization

Implications - Realizing the need to elevate consumer experiences, tea brands are integrating unique specialty features into their retail locations for allure. Offering tailored services and unique tasting environments, brands are seeking to transform typically stuffy conceptions of tea into a more interactive experience.
SCORE: 6.4
Hot Top 4 Examples: 14,202 Total Clicks Sep 14 - Nov 15
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Consumer Insight Topics: MarketingBusinessRetailBranding
Tea Shop Art Galleries - 'Usagi' is a Japanese-Inspired Art and Performance Gallery in Paris
SCORE: 5.9
V. Hot 2,522 Clicks Pub: Nov 21, 15
Tea Shop Art Galleries
'Usagi' is a Japanese-Inspired Art and Performance Gallery in Paris
Plans were recently released that showcase the minimalist new interior for ‘Usagi,’ a Japanese-inspired gallery and workshop space. The interesting concept is a first for Paris,... [More]
Gourmet Tea Houses - Ippodo Offers Premium Traditional Green Teas to Tea Enthusiasts
SCORE: 6.7
V. Hot 6,357 Clicks Pub: Sep 22, 14
Gourmet Tea Houses
Ippodo Offers Premium Traditional Green Teas to Tea Enthusiasts
Ippodo is a New York City-based tea house that serves a wide variety of traditional green teas in authentic pots, cups and tins. This would be a great shop to visit if you love to drink tea and you&#... [More]
Oxidation-Organized Tea Shops - Paper & Tea's Specialty Tea Store Arranges Leafs By Oxidation Rate
SCORE: 5.5
Warm 3,120 Clicks Pub: Oct 21, 14
Oxidation-Organized Tea Shops
Paper & Tea's Specialty Tea Store Arranges Leafs By Oxidation Rate
This recently opened specialty tea store located in Berlin organizes its stock by oxidation rate and origin. The new P & T (Paper & Tea) shop in Berlin’s Mitte neighborhood is the brand&... [More]
Cobranded Tea Shops - The New Starbucks Teavana Store Will Serve as Inspiration for the Brand
SCORE: 5.4
Warm 2,203 Clicks Pub: Mar 23, 15
Cobranded Tea Shops
The New Starbucks Teavana Store Will Serve as Inspiration for the Brand
The recently opened Starbucks Teavana store in Seattle is an example of future retail locations for the coffee brand’s tea subsidiary. The Seattle shop, located within the city’s Pacific... [More]