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Appified Lifestyle

Millennials turn to apps that cater to their distinct lifestyle needs

Implications - Catering to a generation of young people who prioritize individuality, mobile apps are offering content that caters to specific types of lifestyles and interests. Covering diverse categories such as fashion, fitness and even relationships, apps of this nature not only meet specific needs, but they also reflect a growing desire for targeted content, particularly among young people.
Workshop Question - How can your brand curate its offerings and marketing to be highly targeted?
Trend Themes
1. Lifestyle Customization Apps - Mobile apps are being designed to cater to specific interests and lifestyles, allowing for targeted content delivery and reflecting a growing preference for individualized content.
2. Networking Apps for Professionals - Apps aimed at professionals are connecting users with others in their field, allowing for potentially valuable networking opportunities and providing users with greater control over their connections and interactions.
3. Harassment-free Dating Apps - A new generation of dating apps are providing harassment-free environments for users by empowering women to initiate conversations and shifting the emphasis to meaningful connections.
Industry Implications
1. Fitness and Health - Mobile apps that track fitness and help users make healthy dietary choices.
2. Fashion and Style - Mobile apps that provide inspiration for fashion and other lifestyle choices.
3. Business and Networking - Mobile apps aimed at young professionals that facilitate networking and connection-building outside of traditional work environments.
4.3
Score
Popularity
Activity
Freshness
Patterns
Megatrends
6 Featured, 54 Examples:
92,698 Total Clicks
Date Range:
Jul 14 — Oct 15
Trending:
Warm
Consumer Insight Topics:

Featured Examples

Workout Partner-Seeking Apps
Workout Partner-Seeking Apps
The Sprinter App Helps Björn Borg Consumers Find Fitness Partners
Sweden-based sports fashion brand Björn Borg unveiled the Sprinter app, which combines the brand’s launch of its clothing line and its first fitness app. The apparel line has been creating... MORE
Harassment-Free Dating Apps
Harassment-Free Dating Apps
This App Ensures That All Interactions are Respectful
‘Siren’ is a harassment-free dating app that ensures all interactions are respectful. While there are a wide variety of dating apps to choose from, many users report unpleasant... MORE
Active Lifestyle Apps
Active Lifestyle Apps
The UP App by Jawbone Helps Users Eat Better and Get Moving
The UP active lifestyle app by Jawbone is a great way to keep track of what you eat so you stay on track to a healthier livelihood. This app cleverly tracks your physical activity, sleep patterns... MORE
Start-Up Networking Apps
Start-Up Networking Apps
This Tinder for Entrepreneurs Lets Users Pay It Forward with Right Swipes
This networking app is a Tinder for budding professionals that functions similarly to the dating app by allowing two people to “swipe right” in order to accept and begin a conversation.... MORE
Business-Based Travel Apps
Business-Based Travel Apps
The 'Jambo' App Helps Business Travelers Connect While Out of Town
‘Jambo’ is a new mobile application that helps business travelers connect with other professionals on the go. While there are a number of apps designed to help travelers socialize, Jambo... MORE
Stylish Lifestyle Apps
Stylish Lifestyle Apps
The Tory Daily App Celebrates The Inspiration Behind the Tory Burch Brand
Tory Daily is the first iOS and Android app by American fashion designer Tory Burch. The multi-functional platform is not only a source of style inspiration for fashion fans but also features... MORE

Related Examples

Accountability-Focused Dating Apps
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Curiosity-Based Dating Apps
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This Matchmaking App Provides a New Way to Evaluate Other Users
Gamer Matchmaking Apps
Gamer Matchmaking Apps
This App Helps Connect Gamers with Users Who Share Similar Interests
play_circle_filled Enthusiastic Dating App Features
Enthusiastic Dating App Features
The Tinder 'Super Like' Feature Lets Users Show Extreme Interest
Invite-Only Dating Apps
Invite-Only Dating Apps
Subtle is a Quality Dating App Where Users are Screened by Real People
Customizable Coaching Apps
Customizable Coaching Apps
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Student-Only Social Networks
Student-Only Social Networks
'Friendsy' is a Service That Helps College Students Meet New People
News-Based Dating Apps
News-Based Dating Apps
This App Matches Users Based on the Kinds of News Articles They Read
Text-Free Dating Apps
Text-Free Dating Apps
This Matchmaking App is Entire Focused on Setting Up Actual Dates
Action Sport Apps
Action Sport Apps
Shrick is a Social Networking App for Extreme Sports Enthusiasts
Social Sports Apps
Social Sports Apps
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Wildlife-Tracking Apps
Wildlife-Tracking Apps
This App Calls on Sportsmen to Help Preserve Fish Populations
Exclusive Networking Apps
Exclusive Networking Apps
A Non-Dating Tinder Feature Can Only Be Accessed by Forbes' 30 Under 30
Gender-Inclusive Dating Apps
Gender-Inclusive Dating Apps
The 'One Good Crush' App Accommodates All Gender Expressions
Layover Activity Apps
Layover Activity Apps
This App Suggests Fun Activities Available During Airport Layovers
Travel-Based Charity Apps
Travel-Based Charity Apps
This App Enables Travelers to Donate Part of Their Holiday Expenses
Boat-Based Party Apps
Boat-Based Party Apps
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Tourist Companion Apps
Tourist Companion Apps
The 'Trippers Pal' App Helps Put Travelers in Touch with Locals
Pro Sporting News Apps
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Tourist Reservation Websites
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Dimmi Gives Travelers Access to the Best Restaurants in Australia
Travel Networking Apps
Travel Networking Apps
The 'Mesmo' App Helps Travelers Build Connections Based on Common Interests
Female Sport-Tracking Apps
Female Sport-Tracking Apps
'Beautiful Game' Helps to Track the Women's FIFA World Cup Matches
Custom Trip-Booking Sites
Custom Trip-Booking Sites
South Africa's Sideways Tours Offers a Bespoke Tour-Booking Platform
Adventure Tourism Apps
Adventure Tourism Apps
'Klook' is a New App for Booking Thrilling Travel Experiences in Asia
Free Telecommunication Apps
Free Telecommunication Apps
The Line App is a Great Platform for Brands Targeting Millennials
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Venue Discovery Apps
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Social Media Shopping Apps
Social Media Shopping Apps
The Net Set App Will Make Shopping a More Social Experience
Multi-Office Networking Apps
Multi-Office Networking Apps
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Footwear Emoji Apps
Footwear Emoji Apps
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Running Soundtrack Apps
Running Soundtrack Apps
Adidas and Spotify Partner to Offer the 'adidas go' App
Startup Networking Apps
Startup Networking Apps
Lunchcruit Builds Professional Connections Through Sit-Down Meals
Livestreaming Fashion Apps
Livestreaming Fashion Apps
Japan's LINE App Features Exclusive Burberry Fashion Content
Female-Friendly Dating Apps
Female-Friendly Dating Apps
WyldFire is a Dating App Made For Women
Luxury Lifestyle Apps
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The Quintessentially Lifestyle App Has Perks for Members and Non-Members
Matchmaking Shoe Apps
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The SoSho Footwear App is Like Tinder for Shoes
Canine Adoption Apps
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The BarkBuddy App Helps Find Puppies New Homes
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Caarbon's Personal Valet Services Solve San Francisco Parking Problems
Bodybuilding Exercise Sensors
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The Beast System is About Tracking Weight Lifting And Goal Setting
Mathematical Dating apps
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Floret Gamifies the Stable Marriage Problem in the Name of Romance
Video Remixing Apps
Video Remixing Apps
Sympler is a Video Editing App That Helps You Mix and Remix Endless Creations
Interactive Accommodation Apps
Interactive Accommodation Apps
MIT's Future Hotel Experience Makes the Marriott More Interactive
Discounted Ingredient Apps
Discounted Ingredient Apps
A Dutch App Tracks Supermarket Deals and Offers Inexpensive Recipes
Professional Networking Apps
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LinkedIn's Connected App Strengthens Business Relationships
Animation Texting Apps
Animation Texting Apps
The UltraText App Lets You Make Homemade GIFs to Send to Your Friends
Nonsense-Spotting Apps
Nonsense-Spotting Apps
DDB Tribal Dusseldorf's Bingo App Points Out the BS in Advertising
Deal Hacking Fashion Apps
Deal Hacking Fashion Apps
WindowShopper by Ryan Ghods Takes Inspiration from Tinder
Celeb Stylist Consultation Apps
Celeb Stylist Consultation Apps
Chat with Beyonce's Hair Stylist on the Notorious Style App
Social Dating Apps
Social Dating Apps
The 'Avalable' Dating App is Like a Social Network for Those Looking for Love
Revived Social Networking Apps
Revived Social Networking Apps
This Myspace App Attempts to Revive Myspace for iPhone Users
play_circle_filled Item-Hunting Fashion Apps
Item-Hunting Fashion Apps
The 'Walkby' App Does Your Clothing Shopping for You
Fashionable E-Commerce Tools
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The Pose Application Allows Users to Shop Via Images
Conference Networking Apps
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ShowGizmo App Connects Event Exhibitors and Attendees
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The Google Social Media App is Positioned to Rival Facebook