Sharply geometric packaging designs help redefine products as modern
Implications - Adding shelf appeal and helping to communicate a modern feel to products, angular packaging is becoming increasingly prevalent. This approach to packaging fresh and often offers added convenience for consumers in terms of carrying or using a given product.
Trend Themes
1. Angular Packaging - Sharp geometric packaging designs are becoming increasingly prevalent, adding shelf appeal and offering added convenience for consumers.
2. Minimalist Packaging Redesign - Cost-effective redesigns of packaging that are more appealing and environmentally friendly can potentially enhance consumers' enjoyment of a product.
3. Sophisticated Boxed Wine Branding - Bold branding and sleek packaging design is changing the way wines are being consumed, introducing individuals to a new wine culture that employs paper-made containers instead of glass bottles.
Industry Implications
1. Packaging Industry - Packaging companies can capitalize on the trend towards angular and visually appealing designs while also embracing environmentally-friendly materials and features such as resealable tear strips.
2. Wine Industry - The wine industry can benefit from exploring new ways to package and deliver wine, such as through paper-made containers instead of glass bottles, that are more cost-effective, practical, and environmentally-friendly.
3. Design Industry - Creative professionals can innovate by exploring minimalistic and geometric design trends that can enhance consumers' enjoyment of products while also reducing environmental impact.
